DIGITAL BLOG

BRAND CONTENT: BRANDS INVESTING IN AUGMENTATED REALITY Augmented reality is gradually becoming a part of companies' marketing strategies. A real asset...

STEPS TO TAKE TO CREATE YOUR SOCIAL MEDIA STRATEGY https://filtermaker.fr/wp-content/uploads/2022/05/video-SM-.mp4 Social networks are becoming more and more important in our daily lives. The place...

How to calculate the ROAS of a Snapchat filter campaign? Many companies are getting into Snapchat filters but some are still confused about the ROAS of a Snapchat filter campaign.

What is Web 3.0? Web 3.0, also known as the "decentralised web", continues to develop into the internet of the future. In connection with the...

Why integrate influencer marketing into your strategy? Influencer marketing consists of promoting your product/service by relying on the visibility of your audience...

Art and augmented reality: a promising duo Augmented reality arrived in the art world around the 1970s. This new dimension of art and...

How to create a sponsored Lens on Snapchat with Lens Web Builder? Recently, Snapchat has released a tool to easily create a Lens in...

Augmented reality advertising is more immersive than traditional advertising To support augmented reality advertising offerings on Snapchat, the network...

Tutorial: How do I add a Spark AR Manager? When you create an Instagram or Facebook filter, you need to log into the Spark platform...

How to create an Instagram filter? Creating an Instagram filter with Spark AR In order to create an Instagram filter, you first need to download and...

How to sponsor your Instagram and Facebook filter in a story? What are sponsored stories for filters? In order to promote a filter...

What is a metaverse? Since Facebook changed its name to Meta, the word metavers has appeared on social media and networks....

What are the differences between Instagram and Snapchat filters? What is an augmented reality filter? An augmented reality filter allows you to...

What is organic activation and paid activation of a filter? To activate a filter in augmented reality you have the choice of activating it organically...

Pikmin Bloom: the new augmented reality game from Nintendo and Niantic As we all know, the game Pokémon Go has left its mark on the world...

Immersive experience, a proven digital strategy What is an immersive experience? Immersive experience is the combination of cognitive, affective and conative aspects...

How to create a Snapchat filter? You've probably seen some very custom or branded filters on Snapchat. It is indeed...

Why use a Snapchat filter agency? Snapchat filters have become a major lever for a company's marketing strategy. It's a...

Why use an Instagram filter agency? Creating an Instagram filter for your brand is an important marketing lever. However, it is important not to...

How to search for TikTok filters? TikTok has become the most used social network for young people and creativity is at the heart of the application ....

Where can you find Snapchat filters? There are millions of filters on Snapchat and sometimes it's hard to find a specific filter...

How to create an Instagram filter? For a few years now it has been possible to create your own Instagram filter. The social network wanted to give free access to the...

Augmented reality will become the pillar of e-commerce sales The famous communication application of the young generation, Snapchat, is not letting the opportunity pass...

3 major trends in augmented reality content in 2021 Augmented reality has been around for more than 50 years but is only really used...

5 things to avoid doing when promoting your filter After mentioning 5 things to do when promoting a filter, here is a list of things to avoid doing.

5 things to do to promote your filter After creating an augmented reality filter, some people neglect to promote it. That's why...

Drive to store: 3 reasons to include augmented reality in your strategy With the covid-19 pandemic, shops have had to close or limit their sales...

What is Lens Studio? Snapchat is the social network of reference for augmented reality filters, and this is thanks to Lens Studio, a new and innovative...

What is Spark AR? Since 2019, the Facebook group has decided to open the creation of augmented reality filters on Instagram to the public for free...

5 reasons to include augmented reality on your e-commerce site Augmented reality is a technology that has been around for a long time but its use is becoming more widespread...

5 benefits of creating a Snapchat filter for your marketing strategy Snapchat is the social network with the most augmented reality content....

5 reasons to include an Instagram filter in your marketing strategy There are many reasons to include an Instagram filter, but here we will discuss the most important ones.

5 things not to do when creating an Instagram or Snapchat filter Creating a filter for your brand seems like a task...

Tutorial : adding a Snap Camera filter on Twitch In this article you will find the process to add a Snap Camera filter on Twitch by...

Where can you find an Instagram effect? https://youtu.be/k7f7rl6WtjU Instagram filters have become very popular and widely used. Offering a variety of experiences...

Amazon and augmented reality: a strategy that keeps proving itself Augmented reality in the shopping journey Since 2017, the...

Snapchat and its 100% DNA in augmented reality Snapchat, the social network that keeps evolving Snapchat was born in 2011 and was designed to be a...

Twitch, a new communication channel for brands? Twitch made its debut barely 10 years ago and has become a new communication channel for...

The immersive catalogue: a more than beneficial strategy The immersive catalogue incorporating augmented reality is a sure bet for brands, especially for the...

Gaming filters: the new playground for brands Contents: Our selection of the most popular games Why choose a gaming filter?

The guide to everything you need to know about Instagram filters Introduction Since 2020, a new marketing tool has appeared: Instagram filters. From...

Why use augmented reality in your e-commerce site? E-commerce has become a saturated business where competition is fierce and it is important to...

Ikea: strategy based above all on augmented reality IKEA, the emblematic Swedish company, has stopped producing its paper catalogues since 7 September.

Target customers and social networks: we give you the keys to a successful social media strategy Contents: Facebook, the oldest of the social...

Virtual reality, augmented reality: what are the differences? Introduction Since the 1990s, a new technology has appeared: virtual reality.

Events and augmented reality: how to make the experience immersive? Events also require a good marketing and communication strategy to ensure loyalty...

Instagram's dashboard: a new business tool for professionals Contents: Dashboard: features, functionality, accessibility A dashboard with an overview of the...

Website & augmented reality: the future of sales Augmented reality can be integrated into several media to improve marketing and communication....

Augmented reality & video conferencing: it's possible Introduction With the pandemic crisis we are going through, teleworking has become necessary for everyone. This...

Augmented reality filter: a major lever for your brand Introduction Social networks are constantly evolving and offering ever more interesting features...

Guide to adding a filter on Instagram? Before you start importing, check the following. 🕵️ 👉🏻 Your filter must follow the policy of...