Year: 2021

Virtual reality, augmented reality: what is the difference?

Virtual reality, augmented reality, extended reality: what are the differences? Specificities of augmented and virtual reality Evolution in the future Extended reality Contact us Since the 1990s, a new technology has appeared: augmented reality and virtual reality. Both have the principle of immersing the user in a virtual reality experience.

Events and augmented reality: how to make the experience immersive?

Events and augmented reality: how to make the experience immersive? A strategy to promote an event Offer an immersive experience Contact us Events also require a good marketing and communication strategy to ensure customer loyalty. It is sometimes difficult to establish a brand image, especially if the event is a one-off.

LEGO launches augmented reality video platform

LEGO launches its augmented reality video platform Contact us LEGO has announced the launch of its augmented reality video platform for March. The aim of this new game is to invite young and old alike to create short videos with the help of augmented reality and music. [...]

Pinterest: its "try on" in AR for make up

Pinterest unveils its new AR filter for make-up Contact Us Augmented reality has been increasingly present on social networks of late. Just as Snapchat unveiled its new investment in artificial intelligence, Pinterest in turn offered its users a brand new AR filter for their make-up.

The instagram dashboard: the new tool to be adopted by professionals

The Instagram dashboard: a new business tool for professionals Contact us In 2020, Instagram has decided to introduce a new interface to its platform. In fact, thanks to its digital resources, Instagram wanted to help professionals to achieve their goals thanks to their shop, the ads on the [...]

Instagram: effect names appear on posts

Instagram: effect names appear on posts Contact us Instagram has updated its application and a rather interesting feature has been added. When someone uses a filter, a small text appears on the photo with the words "created with an effect", allowing everyone to [...].

Augmented reality on your website and mobile app: an immersive customer experience

Website & augmented reality: the future of sales Contact us Augmented reality can be integrated into several media to improve marketing and communication. It is possible to offer high-quality content on your website thanks to augmented reality. The 3D configurator Live images have been used extensively by [...]

Reels: Instagram's new tik tok

Reels: Instagram's new TikTok Contact us Tik Tok has been gaining a lot of momentum on social networks recently, and a number of trends have emerged that have made Tik Tok the platform to watch. That's why Instagram has followed suit, and in turn offered a video platform in [...].

Augmented reality & video conferencing: successful communication

Augmented reality & videoconferencing: it's possible Contact us With the current pandemic crisis, teleworking has become a necessity for everyone. This way of working has its advantages and disadvantages, and one of the features that can cause problems is the quality of videoconferencing. Augmented reality, as you have already seen, is a [...]

Instagram and Tik Tok videos soon on Google

Instagram & Tik Tok short videos soon on Google Contact us Short videos have become a popular form of content, watched by millions of people. Because of their short duration, Internet users are very fond of this type of content and can spend hours watching them.