Year: 2023

How to find a TikTok filter idea

How to find a TikTok filter idea Targeting objectives Promoting a product Getting closer to your community Drive To Store objective Regulations Contact us When it comes to promoting a new product or highlighting a brand, augmented reality plays a crucial role in a marketing strategy. Filters on TikTok are one example.

How to find an Instagram filter idea

How to find an Instagram filter idea The different formats Face Animation Filters Roulette Filters 3D Visualisation and Immersive Packaging AR Game Filters Find a filter idea based on objectives Brand Content Product launch Activation Event promotion Contact us Since its launch in 2010, Instagram has become the social network of choice for [...]

Examples of well-known brands using augmented reality

Examples of well-known brands using augmented reality Contact us Nobody leaves it behind, especially well-known brands. Augmented reality is making inroads into all sectors. To increase conversion, promote a new product or attract new customers, augmented reality is winning everyone over with its originality, its [...]

An Instagram filter to combat food waste

An Instagram filter to combat food waste in a fun way Contact us In May 2023, SuperMax launched an Instagram filter to combat food waste in a fun way. SuperMax is a supermarket chain based in Puerto Rico that wanted to raise awareness of food waste on a mass scale via social networks by offering [...]

The augmented reality market in 2023

Market trends for augmented reality and its use in 2023 Contact us Ipsos has published a study conducted in April and May on the market trends for augmented reality and virtual reality. The study was based on the responses of 21,000 people under the age of [...].

Top 3 Instagram filters for the Rugby World Cup

Top 3 best filters to use for the 2023 Rugby World Cup Contact us The 2023 Rugby World Cup takes place this year in September and October in France. For the occasion, Instagram filters have been created to encourage fans to share their cheers on the social network. [...]

How to find a Snapchat filter idea

How to find a Snapchat filter idea Increase brand awareness Drive to store objective Promote a product Increase conversion Contact us In a marketing strategy, augmented reality is of crucial importance both for the launch of a new product and for the promotion of a brand. That's why it's important to target [...]

4 steps to sponsoring a Snapchat filter

How can I sponsor a Snapchat filter using Ads Manager? Contact us Sponsoring a Snapchat filter is an important lever for brands wishing to achieve different objectives. Sponsored Snapchat filters make it possible to reach a wider audience, but also to target specific audiences based on demographic criteria or centres of interest. Here are [...]

The new Meta Quest 3 helmet is twice as powerful

Meta Quest 3: Meta's new headset is twice as powerful Contact us Still in direct competition with Apple, Meta is intimidating the market with the unveiling of its Meta Quest 3 mixed reality headset. This is the very first headset available to the general public to feature augmented reality functions integrating images in [...].

New advertising formats on YouTube

New advertising formats on YouTube Contact us As part of its ongoing expansion, the YouTube video platform is launching new advertising formats. The aim of these innovations is to attract new brands and offer Internet users a new sales experience. Google Ads text ads extend to YouTube After being acquired by [...], Google Ads is now [...].