Year: 2022

Tutorial: How to add a Spark AR Manager?

Tutorial: How do I add a Spark AR Manager? Contact us When you create an Instagram or Facebook filter, you need to connect to the Spark AR Hub platform to publish it. However, it is also possible to add a Spark AR manager to this platform to enable it to publish for you and manage your filters.

The phygital - 5 marketing operations

Phygital: 5 examples of marketing operations 1- Mobile applications and advertising posters 2- Immersive catalogue 3- 3D representation 4- Interactive kiosk in shop 5- Postal letters Contact us What is phygital? This term refers to the fact of combining the digital world with the physical world: phy(sic)(di)gital. This technique is part of an omnichannel approach, i.e. the use of a digital [...]

Top 5 social networking trends in 2022

Hootsuite Report: What are the top 5 social media trends for 2022? Contact us Hootsuite has released its sixth report outlining the top 5 social networking trends for 2022. Thanks to the analysis of 18,000 marketers, this report highlights behaviours and new rules. So what are the [...]

New Instagram update in development on stories

New Instagram update in development for stories Contact us More and more sophisticated features thanks to updates After integrating likes on stories, Instagram is continuing to make updates to its features to make the application more personalised and enjoyable for users. In early 2022, [...]

AR web would make e-commerce more fun for 34% of Americans

The AR web would make e-commerce more fun for 34% of Americans Contact us YouGov released a study on 18 February 2022 on Americans' opinions of the AR web in e-commerce. Although this study only concerns Americans, it gives us an idea of how the global market for augmented reality will evolve in the next few [...].

Snapchat offers new monetization features

Snapchat offers new monetisation features Contact us Snapchat is now offering more monetisation features to its creators The famous Snapchat application is now offering new monetisation features to its creators, much to their delight. Until now, in-story advertising has been reserved for brands and their advertising campaigns, but now [...]

How to create an Instagram filter on Spark AR?

How to Create an Instagram Filter? Download Spark AR Creating the graphic elements Importing the Assets Animations & Interactions Publishing the Instagram Filter Managing Instagram Filters Contact us Creating an Instagram Filter by Downloading Spark AR In order to create an Instagram filter, you must first download and install the Spark AR software. This software [...]

Instagram launches likes on stories!

Instagram launches private likes on stories! Contact us Following the announcement of future changes to the Instagram feed, it's now the turn of stories to evolve with likes on stories. For a few months now, some creators have been invited to test a feature on stories with the aim of improving the user experience. We can [...]

How to sponsor an Instagram filter in a story?

How to sponsor your Instagram filter in a story? Contact us What is sponsored stories for Instagram filters? In order to promote a branded filter, it is possible to sponsor an Instagram filter to appear in the stories feed. The user will then be able to try out the filter directly with a swipe-up that [...]

Pinterest offers a new perspective in augmented reality

Pinterest offers its users a new perspective in augmented reality! Contact us Pinterest, a source of inspiration for consumers Pinterest is a website that can be described as a search engine for images. This network is powered by its users and allows you to pin any image in albums, from kitchen [...]