Month: April 2021

Why has Covid-19 boosted the use of augmented reality?

Why did Covid-19 boost the use of augmented reality? Contact us Digital became almost compulsory during Covid-19 to stay in touch with consumers When the first containment was announced, all public places had to close and shops too. This meant that it was impossible for brands to communicate [...]

Google adds cult Japanese pop characters in augmented reality

Google adds cult Japanese pop characters in augmented reality Contact us Google is constantly launching new AR features. From now on, you can enjoy visualising 14 different Japanese pop culture characters in 3D at home. https://youtu.be/XegmJii7dLo A world in vogue The popularity of the Japanese pop world is currently very strong.

Amazon and augmented reality: a strategy that keeps on proving itself

Amazon and augmented reality: a strategy that continues to prove its worth Contact us Augmented reality in the shopping journey https://youtu.be/XGBldubEsAw Since 2017, the American giant has been involved in augmented reality. AR View is an application that allows users to view millions of products available on Amazon in their own environment. [...]

Here are the last 6 Instagram news not to be missed!

Instagram: here are the 6 latest news items not to be missed I. Instagram will allow you to choose whether or not to hide likes II. Launch of "Remix" III. Feature to schedule stories announced IV. Test of automatic subtitles under stories V. New "Good ideas deserve to be found" sticker VI. Programming [...]

Augmented reality monuments to appear in Los Angeles

Augmented reality monuments to appear in Los Angeles Contact us The Los Angeles County Museum of Art, better known as LACMA, is partnering with Snapchat to launch an augmented reality campaign in the city of Los Angeles. https://youtu.be/lAjBa9L1CnM Monuments available anywhere in the world https://youtu.be/Sejo5qMu6IY This project has [...]

How do augmented reality games boost engagement on social networks?

How do augmented reality games boost engagement on social networks? What are AR games on social networks? Why offer a game to your community? Some examples of augmented reality games Contact us What are AR games on social networks? Everyone knows about filters [...]

Google deploys its weapons in the augmented reality sector

Google deploys its weapons in the augmented reality sector I. Floom, a tunnel perforating the globe II. Sodar, maintaining physical distance III. Measure up, measure objects precisely using your smartphone IV. PictureScape, immerse yourself in your gallery in augmented reality Contact us Google has highlighted a [...]

Snapchat: its 100% DNA in augmented reality

Snapchat and its DNA 100% in augmented reality Contact us Snapchat, the social network that never stops evolving Snapchat was born in 2011 and was designed by students at Stanford University in California. It was immediately a huge success and has only continued to grow and develop. In 2015, the little ghost [...]

Apple focuses on augmented reality

Apple focuses its strategy on augmented reality Contact us Tim Cook, Apple's CEO, recently showed great interest in AR and its future. The rise of augmented reality to enhance our exchanges... This new technology promises to be used more and more over the years. In fact, it makes it possible to [...]

Twitch, a new communication channel for brands?

Twitch, a new communication channel for brands? Contact us Twitch made its debut just 10 years ago and has become the benchmark for online streaming for young people. Its very first objective was to broadcast live streams of video games and esports, but in recent [...]