{"id":19899,"date":"2022-10-05T07:30:00","date_gmt":"2022-10-05T07:30:00","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=19899"},"modified":"2023-11-09T16:26:19","modified_gmt":"2023-11-09T16:26:19","slug":"tendinte-ecommerce-cumparaturi","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/ro\/sfaturi-retele-sociale\/tendinte-ecommerce-cumparaturi\/","title":{"rendered":"Comer\u021bul electronic \u0219i viitoarele tendin\u021be \u00een materie de cump\u0103r\u0103turi"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"19899\" class=\"elementor elementor-19899\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-8575106 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"8575106\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7e23680 exad-glass-effect-no exad-sticky-section-no\" data-id=\"7e23680\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8675daf exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"8675daf\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Cum arat\u0103 viitorul comer\u021bului electronic? Perspective despre viitorul modelelor noastre de cump\u0103r\u0103turi<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-fcd43e0 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"fcd43e0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2df596a elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"2df596a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08a0238 elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"08a0238\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-eabec34 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"eabec34\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c06e2e exad-glass-effect-no exad-sticky-section-no\" data-id=\"3c06e2e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58caf51 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"58caf51\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Noile tehnologii continu\u0103 s\u0103 se dezvolte \u0219i s\u0103 \u00ee\u0219i fac\u0103 loc \u00een via\u021ba noastr\u0103 de zi cu zi. Obiceiurile de consum \u0219i de cump\u0103rare se schimb\u0103 \u0219i evolueaz\u0103 odat\u0103 cu tehnologia. Drive, Click and Collect, comer\u021bul electronic, amenajarea virtual\u0103, cump\u0103r\u0103turile pe re\u021belele sociale... At\u00e2t de multe lucruri noi apar pe pia\u021b\u0103. Dar care sunt principalele tendin\u021be? \u0218i cum sunt ele puse \u00een aplicare?<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-eb46096 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"eb46096\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-abbf0a8 exad-glass-effect-no exad-sticky-section-no\" data-id=\"abbf0a8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-154288a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"154288a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Pia\u021ba de comer\u021b electronic<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d1efba exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"6d1efba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400; color: #000000;\">Pandemia a amplificat \u0219i \u00eencurajat consumul online, care deja se \u00eenr\u0103d\u0103cinase treptat \u00een obiceiurile de consum. V\u00e2nzarea online a devenit un pilon de baz\u0103 pentru multe m\u0103rci \u0219i a devenit indispensabil\u0103, chiar necesar\u0103, pentru a r\u0103spunde a\u0219tept\u0103rilor consumatorilor. Sectorul modei r\u0103m\u00e2ne cel mai popular: \u00eembr\u0103c\u0103minte, \u00eenc\u0103l\u021b\u0103minte, accesorii etc. Cump\u0103r\u0103turile online cuceresc din ce \u00een ce mai mul\u021bi internau\u021bi, \u00een special datorit\u0103 simplit\u0103\u021bii, vitezei, fluidit\u0103\u021bii \u0219i ofertei complete afi\u0219ate. Calitatea serviciilor pentru clien\u021bi \u0219i mijloacele puse \u00een aplicare au reu\u0219it s\u0103 \u00eei lini\u0219teasc\u0103 \u0219i pe cei mai sceptici clien\u021bi. \u00centr-adev\u0103r, acum este u\u0219or s\u0103 returnezi un produs dac\u0103 nu \u021bi se potrive\u0219te sau chiar s\u0103 alegi m\u0103rimea potrivit\u0103 a hainelor datorit\u0103 ghidurilor puse la dispozi\u021bie. Sectorul frumuse\u021bii \u0219i cel al jocurilor \u0219i al timpului liber sunt, de asemenea, de succes. Sectorul comer\u021bului cu am\u0103nuntul trece astfel printr-o adev\u0103rat\u0103 tranzi\u021bie \u0219i transformare tehnologic\u0103.\u00a0<\/span><\/p><p><span style=\"font-weight: 400; color: #000000;\">\u00cen ceea ce prive\u0219te cifrele, 82% dintre francezi folosesc \u00een prezent internetul \u00een fiecare zi. Aceast\u0103 cifr\u0103 reflect\u0103 influen\u021ba noilor tehnologii \u00een via\u021ba noastr\u0103 de zi cu zi. Utilizarea smartphone-urilor \u0219i a re\u021belelor sociale (<a style=\"color: #000000;\" href=\"https:\/\/www.facebook.com\/\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>, <a style=\"color: #000000;\" href=\"https:\/\/www.instagram.com\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>, <a style=\"color: #000000;\" href=\"https:\/\/twitter.com\/home\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>...) a devenit ceva obi\u0219nuit. Acestea au devenit instrumentele perfecte pentru cump\u0103r\u0103turile online.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-241dd76 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"241dd76\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3de75cb exad-glass-effect-no exad-sticky-section-no\" data-id=\"3de75cb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a9c250 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"9a9c250\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Amestecul fizic \u0219i digital: este posibil?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6134f0a elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"6134f0a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-54f1fa1 exad-glass-effect-no exad-sticky-section-no\" data-id=\"54f1fa1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-871db1c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"871db1c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"405\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/phygital--768x405.png\" class=\"attachment-medium_large size-medium_large wp-image-19952\" alt=\"phygital\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/phygital--768x405.png 768w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/phygital--600x316.png 600w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/phygital--300x158.png 300w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/phygital--1024x540.png 1024w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/phygital--1536x810.png 1536w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/phygital--18x9.png 18w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/phygital-.png 1590w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5d40592 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5d40592\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-492db51 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"492db51\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Un ecosistem <\/span><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/ro\/stiri\/5-actiuni-phygitale-de-marketing\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">phygital<\/span><\/a><span style=\"font-weight: 400;\"> se dezvolt\u0103, prin urmare, pentru a ocupa un loc deplin \u00een sistemul de dezvoltare a m\u0103rcii. Cu toate acestea, aspectul fizic nu este l\u0103sat deoparte \u0219i chiar devine un punct forte prin combinarea acestuia cu cel digital. Asist\u0103m la apari\u021bia modelelor phygital care combin\u0103 magazinele fizice \u0219i digitale. Prin extinderea posibilit\u0103\u021bilor de achizi\u021bie \u0219i a punctelor de contact, companiile \u00ee\u0219i deschid noi oportunit\u0103\u021bi de cre\u0219tere. De exemplu, oamenii fac cump\u0103r\u0103turi prin intermediul unei aplica\u021bii de pe telefon \u0219i \u00ee\u0219i ridic\u0103 cump\u0103r\u0103turile la timp din magazin. De asemenea, ei pot pl\u0103ti cu telefonul \u0219i cu ceasul sau pot comanda \u00eentr-un restaurant folosind un cod QR. Apare o coabitare \u00eentre punctele de contact fizice \u0219i digitale.\u00a0<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6545577 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"6545577\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d5c2a0f exad-glass-effect-no exad-sticky-section-no\" data-id=\"d5c2a0f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-51800d1 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"51800d1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Experien\u021bele devin din ce \u00een ce mai mult orientate c\u0103tre experien\u021ba clien\u021bilor, \u00een special prin oferirea de servicii complementare. <\/span><span style=\"font-weight: 400;\">Toate aceste instrumente le permit companiilor s\u0103 creeze opera\u021biuni ficitale pentru a-\u0219i servi clien\u021bii. Apar numeroase avantaje, cum ar fi o economie de timp, de energie, de \u00een\u021belegere sau chiar de organizare.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c8f696a elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"c8f696a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-08ad922 exad-glass-effect-no exad-sticky-section-no\" data-id=\"08ad922\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9027a5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"e9027a5\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Contact<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-f345a90{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-42133a4{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-tally-src=\"https:\/\/tally.so\/embed\/mKx7vX?alignLeft=1&hideTitle=1&transparentBackground=1&dynamicHeight=1\" loading=\"lazy\" width=\"100%\" height=\"285\" frameborder=\"0\" marginheight=\"0\" marginwidth=\"0\" title=\"small_form_ro\"><\/iframe><script>var d=document,w=\"https:\/\/tally.so\/widgets\/embed.js\",v=function(){\"undefined\"!=typeof Tally?Tally.loadEmbeds():d.querySelectorAll(\"iframe[data-tally-src]:not([src])\").forEach((function(e){e.src=e.dataset.tallySrc}))};if(\"undefined\"!=typeof Tally)v();else if(d.querySelector('script[src=\"'+w+'\"]')==null){var s=d.createElement(\"script\");s.src=w,s.onload=v,s.onerror=v,d.body.appendChild(s);}<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c290f82 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"c290f82\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0d5b167 exad-glass-effect-no exad-sticky-section-no\" data-id=\"0d5b167\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9be2e6a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"9be2e6a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Un model durabil prin intermediul comer\u021bului electronic<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ff3595 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"4ff3595\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400; color: #000000;\">Pandemia a amplificat \u0219i \u00eencurajat consumul online, care deja se \u00eenr\u0103d\u0103cinase treptat \u00een obiceiurile de consum. V\u00e2nzarea online a devenit un pilon de baz\u0103 pentru multe m\u0103rci \u0219i a devenit indispensabil\u0103, chiar necesar\u0103, pentru a r\u0103spunde a\u0219tept\u0103rilor consumatorilor. Sectorul modei r\u0103m\u00e2ne cel mai popular: \u00eembr\u0103c\u0103minte, \u00eenc\u0103l\u021b\u0103minte, accesorii etc. Cump\u0103r\u0103turile online cuceresc din ce \u00een ce mai mul\u021bi internau\u021bi, \u00een special datorit\u0103 simplit\u0103\u021bii, vitezei, fluidit\u0103\u021bii \u0219i ofertei complete afi\u0219ate. Calitatea serviciilor pentru clien\u021bi \u0219i mijloacele puse \u00een aplicare au reu\u0219it s\u0103 \u00eei lini\u0219teasc\u0103 \u0219i pe cei mai sceptici clien\u021bi. \u00centr-adev\u0103r, acum este u\u0219or s\u0103 returnezi un produs dac\u0103 nu \u021bi se potrive\u0219te sau chiar s\u0103 alegi m\u0103rimea potrivit\u0103 a hainelor datorit\u0103 ghidurilor puse la dispozi\u021bie. Sectorul frumuse\u021bii \u0219i cel al jocurilor \u0219i al timpului liber sunt, de asemenea, de succes. Sectorul comer\u021bului cu am\u0103nuntul trece astfel printr-o adev\u0103rat\u0103 tranzi\u021bie \u0219i transformare tehnologic\u0103.\u00a0<\/span><\/p><p><span style=\"font-weight: 400; color: #000000;\">\u00cen ceea ce prive\u0219te cifrele, 82% dintre francezi folosesc \u00een prezent internetul \u00een fiecare zi. Aceast\u0103 cifr\u0103 reflect\u0103 influen\u021ba noilor tehnologii \u00een via\u021ba noastr\u0103 de zi cu zi. Utilizarea smartphone-urilor \u0219i a re\u021belelor sociale (<a style=\"color: #000000;\" href=\"https:\/\/www.facebook.com\/\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>, <a style=\"color: #000000;\" href=\"https:\/\/www.instagram.com\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a>, <a style=\"color: #000000;\" href=\"https:\/\/twitter.com\/home\" target=\"_blank\" rel=\"noopener\">Twitter<\/a>...) a devenit ceva obi\u0219nuit. Acestea au devenit instrumentele perfecte pentru cump\u0103r\u0103turile online.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-7259e43 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"7259e43\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f3d53a9 exad-glass-effect-no exad-sticky-section-no\" data-id=\"f3d53a9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3318bd exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"e3318bd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/AR--q3lunrwtpyhqlostrt2dhhhycczu3d4aplfn82ar9k.png\" title=\"cre\u0219terea realit\u0103\u021bii\" alt=\"realitate augmentat\u0103\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-62040cd exad-glass-effect-no exad-sticky-section-no\" data-id=\"62040cd\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c60034b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"c60034b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400; color: #000000;\">Apoi ne putem \u00eentreba care vor fi viitoarele noastre tendin\u021be de cump\u0103rare. Vedem deja cum apar ast\u0103zi teme majore care vor modela obiceiurile de m\u00e2ine. Metaversul este deosebit de important pentru preocup\u0103rile actuale. \u00cen aceste spa\u021bii virtuale pot fi organizate numeroase evenimente, cum ar fi, de exemplu, cump\u0103r\u0103turile. Aceasta este o nou\u0103 oportunitate de dezvoltare pe care m\u0103rcile trebuie s\u0103 o valorifice, \u00een special prin adaptarea prezen\u021bei lor digitale la acest nou univers.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-af84bb5 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"af84bb5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7ae3607 exad-glass-effect-no exad-sticky-section-no\" data-id=\"7ae3607\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65cde39 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"65cde39\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400; color: #000000;\">The <a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/ro\" target=\"_blank\" rel=\"noopener\">realitate augmentat\u0103<\/a> a devenit, de asemenea, o p\u00e2rghie major\u0103 de ac\u021biune. Din ce \u00een ce mai utilizat de c\u0103tre m\u0103rci, acest instrument ofer\u0103 o experien\u021b\u0103 de \u00eenalt\u0103 calitate clien\u021bilor datorit\u0103 unei imersiuni totale \u00een universul m\u0103rcii. Pentru a pune \u00een eviden\u021b\u0103 un nou produs, serviciu, eveniment sau chiar mediul unei m\u0103rci, acesta reprezint\u0103 o p\u00e2rghie de implicare eficient\u0103 pentru m\u0103rci.<\/span><\/p><p style=\"text-align: left;\"><span style=\"font-weight: 400; color: #000000;\">Pe de alt\u0103 parte, personalizarea produselor \u0219i serviciilor a devenit o provocare major\u0103 pentru m\u0103rci, pentru a se diferen\u021bia \u0219i a oferi un con\u021binut superior. Prin colectarea multipl\u0103 de date pe internet, gra\u021bie cookie-urilor \u0219i altora, m\u0103rcile sunt din ce \u00een ce mai mult capabile s\u0103 se apropie de utilizatorii de internet \u0219i s\u0103 se adreseze acestora \u00een func\u021bie de interesele lor. M\u0103rcile \u00ee\u0219i pot personaliza con\u021binutul \u0219i \u00ee\u0219i pot viza mai precis poten\u021bialii clien\u021bi, ceea ce reprezint\u0103 o adev\u0103rat\u0103 oportunitate.<\/span><\/p><p style=\"text-align: left;\"><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">\u00cen sf\u00e2r\u0219it, apare o nou\u0103 con\u0219tientizare, \u00een special \u00een ceea ce prive\u0219te modul \u00een care consum\u0103m \u0219i ac\u021bion\u0103m. Se a\u0219teapt\u0103 un model de consum mai responsabil. Aceasta este o tendin\u021b\u0103 care trebuie luat\u0103 \u00een considerare \u00een con\u021binutul propus. <\/span><span style=\"font-weight: 400;\">Tendin\u021bele de consum \u0219i inova\u021biile tehnologice evolueaz\u0103 \u0219i modeleaz\u0103 treptat achizi\u021biile de m\u00e2ine. Prin urmare, trebuie s\u0103 se \u021bin\u0103 seama de noile provoc\u0103ri. \u00centr-adev\u0103r, este necesar ca m\u0103rcile s\u0103 se adapteze \u0219i s\u0103 evolueze.<\/span><\/span><\/p><p style=\"text-align: left;\"><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Dac\u0103 dori\u021bi informa\u021bii despre realitatea augmentat\u0103 sau alte subiecte, nu ezita\u021bi s\u0103 v\u0103 adresa\u021bi la<\/span> <a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/ro\/cerere-oferta-online\/\"><span style=\"font-weight: 400;\">contacta\u021bi exper\u021bii no\u0219tri<\/span><\/a><span style=\"font-weight: 400;\"> !<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Cum arat\u0103 comer\u021bul electronic de m\u00e2ine? O privire asupra viitorului obiceiurilor noastre de cump\u0103rare Contacta\u021bi-ne Noile tehnologii se dezvolt\u0103 constant \u0219i \u00ee\u0219i fac loc \u00een via\u021ba noastr\u0103 de zi cu zi. Obiceiurile de consum \u0219i de cump\u0103rare se schimb\u0103 \u0219i evolueaz\u0103 \u00een acela\u0219i timp cu tehnologia. Drive, Click and Collect, comer\u021b electronic, accesorii virtuale, cump\u0103r\u0103turi online 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On voit alors appara\\u00eetre une cohabitation entre les points de contact physiques et les points de contact num\\u00e9riques.\\u00a0<\\\/span><\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"edadf4a\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"6545577\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"c9c2f9c\"}],\"ekit_section_parallax_multi_items\":[],\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false},\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"d5c2a0f\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"18520c0\"}],\"content_position\":\"center\"},\"elements\":[{\"id\":\"51800d1\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"color: #000000;\\\"><span style=\\\"font-weight: 400;\\\">Les exp\\u00e9riences deviennent de plus en plus tourn\\u00e9es vers l\\u2019exp\\u00e9rience client notamment en proposant des services compl\\u00e9mentaires. <\\\/span><span style=\\\"font-weight: 400;\\\">Tous ces outils permettent alors aux entreprises de cr\\u00e9er des op\\u00e9rations phygitales au service des clients. 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Le secteur du commerce op\\u00e8re donc une r\\u00e9elle transition et transformation technologique.\\u00a0<\\\/span><\\\/p><p><span style=\\\"font-weight: 400; color: #000000;\\\">C\\u00f4t\\u00e9 chiffres, 82 % des Fran\\u00e7ais utilisent aujourd\\u2019hui Internet au quotidien. Un chiffre qui refl\\u00e8te donc bien l\\u2019influence des nouvelles technologies dans notre quotidien. L\\u2019utilisation des smartphones et des r\\u00e9seaux sociaux (<a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/www.facebook.com\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">Facebook<\\\/a>, <a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/www.instagram.com\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">Instagram<\\\/a>, <a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/twitter.com\\\/home\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">Twitter<\\\/a>\\u2026) est devenue chose courante. 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