{"id":10564,"date":"2021-10-07T09:22:04","date_gmt":"2021-10-07T09:22:04","guid":{"rendered":"http:\/\/filtermaker.fr\/?page_id=10564"},"modified":"2023-11-09T10:25:42","modified_gmt":"2023-11-09T10:25:42","slug":"preturi-filtre","status":"publish","type":"page","link":"https:\/\/filtermaker.fr\/ro\/creare-filtre-pentru-retele-sociale\/preturi-filtre\/","title":{"rendered":"Pre\u021buri \u0219i tarife"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"10564\" class=\"elementor elementor-10564\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-fd007fc elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"fd007fc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-48c78fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"48c78fb\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-12c5014 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"12c5014\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><b>Pre\u021buri \u0219i tarife<\/b> Filtre Instagram, Snapchat \u0219i TikTok<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-837421b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"837421b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Cum se calculeaz\u0103 pre\u021burile filtrelor pentru re\u021belele sociale?<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-dc38449 elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"dc38449\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3b6502c exad-glass-effect-no exad-sticky-section-no\" data-id=\"3b6502c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25bd4d8 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"25bd4d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#assets\">Crearea de active<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#arintegration\">Integrarea AR<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#creationinteraction\">Crearea de interac\u021biuni<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#otherfactors\">Al\u021bi factori<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ca6c93a exad-glass-effect-no exad-sticky-section-no\" data-id=\"ca6c93a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-095eedc exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"095eedc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#contact\">Contact<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#clients\">Referin\u021bele noastre<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#faq\">\u00centreb\u0103ri Frecvente<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-d8bf6a3 elementor-hidden-desktop elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"d8bf6a3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-8e9c7cb exad-glass-effect-no exad-sticky-section-no\" data-id=\"8e9c7cb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e283a9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"1e283a9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#assets\">Crearea de active<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#arintegration\">Integrarea AR<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#creationinteraction\">Crearea de interac\u021biuni<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#otherfactors\">Al\u021bi factori<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#contact\">Contact<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#clients\">Referin\u021bele noastre<\/a><\/span><\/p><p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#faq\">\u00centreb\u0103ri Frecvente<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-38f2015 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"38f2015\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1042886 elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"1042886\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d44c7bf elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"d44c7bf\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-51fc312 exad-glass-effect-no exad-sticky-section-no\" data-id=\"51fc312\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e7a0fb elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"5e7a0fb\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"https:\/\/filtermaker.fr\/ro\/portofoliu\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Portofoliu<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-dca90da exad-glass-effect-no exad-sticky-section-no\" data-id=\"dca90da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b489426 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"b489426\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"header\">\n\n<iframe id=\"projectplayer\" src=\"https:\/\/player.vimeo.com\/video\/778413979?api=1&background=1&autoplay=1&loop=1\"><\/iframe>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f16385d elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"f16385d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e27e257 exad-glass-effect-no exad-sticky-section-no\" data-id=\"e27e257\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-44ca2ea exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"44ca2ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Pre\u021bul filtrelor pe re\u021belele sociale (Instagram, Snapchat, Facebook sau TikTok) <b>depind de diver\u0219i factori<\/b> \u0219i oamenii cu care ve\u021bi avea de-a face. Pre\u021burile pot varia de la\u00a0<b>400\u20ac \u00e0 20 000\u20ac<\/b>.<\/p><p class=\"p1\">\u00cen general, trebuie s\u0103 se \u00een\u021beleag\u0103 c\u0103 costul de producere a filtrelor \u0219i a efectelor pe re\u021belele sociale corespunde la <b>timp de om<\/b>. Bine\u00een\u021beles, unele agen\u021bii de marketing digital vor percepe \u00een func\u021bie de impactul campaniilor pentru brand, acest lucru poate <b>face ca pre\u021bul campaniilor s\u0103 fluctueze<\/b>.<\/p><p class=\"p1\">Pe aceast\u0103 pagin\u0103 ve\u021bi g\u0103si toate elementele care pot schimba pre\u021burile filtrelor de realitate augmentat\u0103<span class=\"s1\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-9768629 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"9768629\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9c150a5 exad-glass-effect-no exad-sticky-section-no\" data-id=\"9c150a5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0de67b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"d0de67b\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Contact<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-f345a90{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-42133a4{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-tally-src=\"https:\/\/tally.so\/embed\/mKx7vX?alignLeft=1&hideTitle=1&transparentBackground=1&dynamicHeight=1\" loading=\"lazy\" width=\"100%\" height=\"285\" frameborder=\"0\" marginheight=\"0\" marginwidth=\"0\" title=\"small_form_ro\"><\/iframe><script>var d=document,w=\"https:\/\/tally.so\/widgets\/embed.js\",v=function(){\"undefined\"!=typeof Tally?Tally.loadEmbeds():d.querySelectorAll(\"iframe[data-tally-src]:not([src])\").forEach((function(e){e.src=e.dataset.tallySrc}))};if(\"undefined\"!=typeof Tally)v();else if(d.querySelector('script[src=\"'+w+'\"]')==null){var s=d.createElement(\"script\");s.src=w,s.onload=v,s.onerror=v,d.body.appendChild(s);}<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-2f398a6 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"2f398a6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2fe550b exad-glass-effect-no exad-sticky-section-no\" data-id=\"2fe550b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d03cd7a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"d03cd7a\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"assets\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27c455b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"27c455b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1.<b> <\/b>Crearea de<b> active<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2462e59 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"2462e59\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Pentru a crea un filtru pe re\u021belele de socializare, trebuie s\u0103 apela\u021bi la designeri grafici \u0219i agen\u021bii de strategie digital\u0103 pentru a proiecta elementele vizuale care vor fi apoi integrate \u00een realitatea augmentat\u0103 cu ajutorul software-ului Spark AR (pentru Instagram \u0219i Facebook) sau Lens Studio (pentru Snapchat).  \u00cen func\u021bie de campanie, activele pot fi furnizate de c\u0103tre m\u0103rci sau create de la zero. \u00cen cazul \u00een care identitatea vizual\u0103 trebuie creat\u0103, designerii de filtre AR se vor interesa de imaginea de marc\u0103 proiectat\u0103 de client \u0219i vor proiecta o prim\u0103 \u00eencercare de filtru de realitate augmentat\u0103. Exist\u0103 dou\u0103 tipuri posibile de elemente grafice pentru filtrele Instagram sau Snapchat. Activele 2D \u0219i activele 3D.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><p class=\"p1\">Elementele 3D permit o redare mai calitativ\u0103 a efectului de realitate augmentat\u0103, dar trebuie \u021binut cont de faptul c\u0103 dimensiunea filtrelor este limitat\u0103 de re\u021belele sociale. Pe Instagram \u0219i Facebook, filtrele sunt limitate la 4 MB, iar pe Snapchat la 8 MB.<\/p><p class=\"p1\"><b>Pre\u021burile pentru crearea de active pot varia \u00eentre 100 \u0219i 10 000 de euro.<\/b>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-7c6c665 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"7c6c665\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f010c1f exad-glass-effect-no exad-sticky-section-no\" data-id=\"f010c1f\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-200f5b5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"200f5b5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Active 2D<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6a7d66 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"e6a7d66\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">\u00cen cazul \u00een care m\u0103rcile nu furnizeaz\u0103 activele, trebuie create activele 2D. Exist\u0103 diferite tipuri de elemente grafice 2D.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><p class=\"p1\">Este posibil s\u0103 existe <b>colectare<\/b>Acest lucru se poate baza pe carta grafic\u0103 a m\u0103rcii, pe obiectivul campaniei etc. De asemenea, poate exista<b>ilustra\u021bie<\/b> (de la zero). La fel ca \u00een cazul oric\u0103rei lucr\u0103ri creative, ilustra\u021bia care va fi creat\u0103 pentru filtru poate avea <b>tarife diferite \u00een func\u021bie de cine va desena elementele<\/b>\u00a0(experien\u021ba sa, vechimea, crea\u021biile sale etc.) \u0219i, de asemenea, a<b>extinderea poten\u021bial\u0103 a drepturilor la ilustra\u021bii<\/b> \u00een cauz\u0103. De exemplu, dac\u0103 brandul dore\u0219te s\u0103 utilizeze ilustra\u021bia \u00een afara filtrului Instagram, pre\u021bul poate fi mai mare. \u00cen crearea de active 2D <b>g\u00e2ndirea grafic\u0103 ar trebui, de asemenea, s\u0103 fie luat\u0103 \u00een considerare<\/b> (acest lucru este detaliat \u00een partea 4: al\u021bi factori) \u0219i acest lucru va determina fluctua\u021bia pre\u021bului.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9c6e9cb exad-glass-effect-no exad-sticky-section-no\" data-id=\"9c6e9cb\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-017754f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"017754f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Active 3D<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8698e4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"b8698e4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Pentru a avea o redare calitativ\u0103 pe re\u021belele de socializare, \u00een general este important s\u0103 <b>crea\u021bi filtre cu elemente 3D<\/b>. Acestea sunt apoi integrate \u00een mediul utilizatorului de efecte sau pe acesta (fa\u021ba, picioarele, corpul, m\u00e2na). Crearea activelor 3D are dou\u0103 etape principale \u0219i etape op\u021bionale. Prima etap\u0103 const\u0103 \u00een <b>crearea structurii modelului 3D<\/b>Pentru a le integra \u00een filtrele de pe re\u021belele sociale, trebuie s\u0103 <b>crea\u021bi-le \u00een low poly<\/b> (pu\u021bini poligoane), ceea ce permite o dimensiune mai mic\u0103 \u0219i posibilitatea de a o integra \u00een Spark AR sau Lens Studio. Ulterior, se va utiliza <b>texturizare<\/b> este important. Aceasta corespunde elementului care va fi integrat pe structura de a <b>s\u0103 dea randamentul final.<\/b> \u00cen general, texturile sunt, de asemenea, comprimate pentru a putea fi integrate \u00een filtre.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><p class=\"p1\">Exist\u0103 \u0219i alte elemente care pot varia pre\u021bul elementelor 3D. De exemplu, este posibil s\u0103<b>integrarea fizicii \u00een modelele 3D<\/b> pentru a \u00eembun\u0103t\u0103\u021bi realismul mi\u0219c\u0103rilor utilizatorului. Sau chiar <b>\u00cembinarea formelor<\/b> care permit modelului 3D s\u0103 reac\u021bioneze \u00een func\u021bie de mi\u0219c\u0103rile ochilor, ale gurii etc. Acest lucru este adesea utilizat pentru a integra fa\u021ba unui personaj 3D pe capul utilizatorului \u0219i pentru a o face s\u0103 reac\u021bioneze la mi\u0219c\u0103ri. Aceste dou\u0103 tipuri de integrare vor avea un impact asupra pre\u021burilor.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-1c937b3 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"1c937b3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8db2175 exad-glass-effect-no exad-sticky-section-no\" data-id=\"8db2175\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30469b4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"30469b4\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"arintegration\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fac6e28 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"fac6e28\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2.<b> Integrare <\/b>&amp;<b> optimizare <\/b> realitate augmentat\u0103<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07da639 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"07da639\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Dup\u0103 ce elementele grafice sunt create (assets2D &amp; 3D), acestea trebuie integrate \u00een software-ul de realitate augmentat\u0103 pentru a crea filtrele pe re\u021belele sociale. Caracteristicile activelor vor defini modul de integrare a elementelor \u0219i de adaptare a acestora, astfel \u00eenc\u00e2t scena s\u0103 fie estetic\u0103 \u0219i coerent\u0103 cu mecanica.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><p class=\"p1\">Num\u0103rul de elemente \u00een care va trebui s\u0103 fie definite propriet\u0103\u021bile \u0219i ajust\u0103rile necesare vor face ca pre\u021burile s\u0103 fluctueze.\u00a0<\/p><p class=\"p1\"><b>Pre\u021burile filtrelor pot varia de la 200 EUR la 7 000 EUR.<span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0fa87f9 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"0fa87f9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-20d761d exad-glass-effect-no exad-sticky-section-no\" data-id=\"20d761d\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d96edde exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"d96edde\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Alegerea scenei<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcbe9a8 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"bcbe9a8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">Alegerea scenei va fi <b>primul factor determinant<\/b> \u00een crearea filtrului s\u0103u. Aceasta este etapa \u00een care determin\u0103m dac\u0103 scena va fi pe <b>camera frontal\u0103 sau camera din spate<\/b> smartphone-ul (sau ambele). \u00cen plus, trebuie s\u0103 se stabileasc\u0103 ce elemente vor fi <b>pe \u0219enile<\/b> pentru a integra activele realizate anterior. Pe toate platformele, algoritmul este capabil s\u0103 <b>recunoa\u0219te fa\u021ba utilizatorului, anumite p\u0103r\u021bi ale corpului \u0219i ale fe\u021bei \u0219i segmenteaz\u0103<\/b> \u00eentre ceea ce este o persoan\u0103 \u0219i ceea ce nu este (fondul).<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p><p class=\"p1\"><span class=\"s1\">Unele platforme au particularit\u0103\u021bi \u00een ceea ce prive\u0219te algoritmul de recunoa\u0219tere. De exemplu, pe Snapchat este posibil s\u0103 se urm\u0103reasc\u0103 m\u00e2inile sau picioarele utilizatorului. Din 2021, este posibil\u0103 \u0219i recunoa\u0219terea cl\u0103dirilor (World object). Fie c\u0103 monumentele sunt deja recunoscute de algoritm (Turnul Eiffel \u0219i Arcul de Triumf \u00een Fran\u021ba), fie c\u0103 este posibil s\u0103 se antreneze algoritmul pe Lens Studio pentru a recunoa\u0219te cl\u0103dirile dorite.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c0900f exad-glass-effect-no exad-sticky-section-no\" data-id=\"1c0900f\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-93290c6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"93290c6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Propriet\u0103\u021bi<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d0351a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"5d0351a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">Prin integrarea elementelor grafice 2D sau 3D, este apoi necesar s\u0103 <b>atribuirea de caracteristici care s\u0103 le permit\u0103 s\u0103 \u00eendeplineasc\u0103 caracteristicile estetice<\/b> dorit. To\u021bi dezvoltatorii cunosc problema de a avea <b>reprezent\u0103ri diferite \u00eentre software-ul de proiectare sau de modelare \u0219i software-ul de realitate augmentat\u0103<\/b>.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p><p class=\"p1\"><span class=\"s1\">Definirea acestor caracteristici va putea influen\u021ba <b>culori \u0219i texturi \u00een cadrul materialelor<\/b>. Defini\u021bi harta normal\u0103 (ad\u00e2ncimile elementelor 3D), opacitatea, retu\u0219urile \u0219i reflexiile.<\/span><\/p><p class=\"p1\"><span class=\"s1\">The <b>gestionarea luminii<\/b> se realizeaz\u0103 tot \u00een aceast\u0103 etap\u0103, fiind un punct determinant pentru afi\u0219area elementelor \u00een 3D. Defini\u021bia <b>toate aceste propriet\u0103\u021bi vor face ca pre\u021bul filtrului s\u0103 fluctueze<\/b> pe re\u021belele sociale.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-a2b9421 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"a2b9421\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-33a426c exad-glass-effect-no exad-sticky-section-no\" data-id=\"33a426c\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-606e77e exad-glass-effect-no exad-sticky-section-no\" data-id=\"606e77e\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c8096b3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"c8096b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Optimizare<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c16198d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"c16198d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Dup\u0103 ce elementele au fost integrate, scenele selectate \u0219i propriet\u0103\u021bile definite, va trebui s\u0103 <b>optimizarea tuturor elementelor<\/b>. De exemplu, texturile vor fi <b>comprimat\u0103 din nou de software-ul de realitate augmentat\u0103<\/b>. Sunetele trebuie s\u0103 fie \u00eentr-un format specific (m4A, 44100 Hertz).<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><p class=\"p1\">Pentru filtrele de pe re\u021belele de socializare, este necesar, de asemenea, s\u0103 <b>adapta\u021bi filtrele la toate sistemele de operare posibile<\/b>. Telefoane cu dimensiuni \u0219i caracteristici diferite.\u00a0<\/p><p>Optimizarea r\u0103m\u00e2ne o etap\u0103 complex\u0103 \u0219i consumatoare de timp pentru creatorii de filtre de realitate augmentat\u0103. \u00cen func\u021bie de aceasta, este posibil ca pre\u021bul s\u0103 creasc\u0103.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f4d19ff exad-glass-effect-no exad-sticky-section-no\" data-id=\"f4d19ff\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-47f7d6b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"47f7d6b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0eb0af4 exad-glass-effect-no exad-sticky-section-no\" data-id=\"0eb0af4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0d12748 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"0d12748\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"creationinteraction\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a67f0f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"7a67f0f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3.<b> <\/b>Crearea de<b> interac\u021biuni<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e259752 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"e259752\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pentru a face un filtru mai dinamic, care va fi afi\u0219at pe re\u021belele sociale, este necesar s\u0103 se creeze interac\u021biuni atunci c\u00e2nd utilizatorul \u00eencearc\u0103 efectul. Exist\u0103 o multitudine de interac\u021biuni \u0219i iat\u0103 c\u00e2teva exemple: clipi\u021bi, deschide\u021bi gura, atinge\u021bi ecranul, mi\u0219ca\u021bi capul, z\u00e2mbi\u021bi etc... Toate acestea pot declan\u0219a o ac\u021biune specific\u0103 \u00een filtru, cum ar fi s\u0103 fac\u0103 s\u0103 apar\u0103 un obiect sau s\u0103 declan\u0219eze urm\u0103torul pas din filtru.<\/p><p>Interac\u021biunea va face ca un filtru de realitate augmentat\u0103 s\u0103 fie mai interesant pentru utilizatorii de pe platformele de comunicare. Datorit\u0103 elementelor vizuale originale \u0219i a faptului c\u0103 implic\u0103 interlocutorul, aceast\u0103 etap\u0103 este deosebit de important\u0103 \u0219i va avea un impact asupra reputa\u021biei filtrului pe re\u021belele sociale.<\/p><p>Ca o adev\u0103rat\u0103 strategie de comunicare digital\u0103, m\u0103rcile vor putea s\u0103 se diferen\u021bieze de concuren\u021bii lor \u0219i s\u0103 \u00ee\u0219i sporeasc\u0103 vizibilitatea. De asemenea, este posibil s\u0103 crea\u021bi call-to-actions (\u00een special c\u0103tre site-ul dvs. web) pentru a v\u0103 \u00eembun\u0103t\u0103\u021bi imaginea \u0219i reputa\u021bia electronic\u0103, f\u0103r\u0103 a sacrifica experien\u021ba utilizatorului. Punerea \u00een aplicare a unei astfel de strategii de marketing cu o agen\u021bie digital\u0103 v\u0103 va permite s\u0103 fideliza\u021bi poten\u021bialii clien\u021bi cu un nou tip de suport \u0219i s\u0103 activa\u021bi diferite p\u00e2rghii.<\/p><p><b>Prin urmare, pre\u021bul unui filtru poate fluctua \u00een func\u021bie de complexitatea interac\u021biunii, dar \u0219i de num\u0103rul de interac\u021biuni posibile.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b0225f5 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"b0225f5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9cdb01a exad-glass-effect-no exad-sticky-section-no\" data-id=\"9cdb01a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6591dc9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"6591dc9\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"otherfactors\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b042de exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"0b042de\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4.<b> <\/b>Al\u021bi factori<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4da1944 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"4da1944\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al\u021bi factori pot varia pre\u021bul filtrelor Instagram, Facebook, Snapchat sau TikTok. Ace\u0219tia pot fi lega\u021bi de stadiul de avansare a proiectului dumneavoastr\u0103, de proiectul \u00een sine, dar \u0219i de persoanele cu care ve\u021bi lucra pentru a produce efectul AR \u00een cadrul campaniei dumneavoastr\u0103 de marketing de con\u021binut.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-42e7763 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"42e7763\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fc240f5 exad-glass-effect-no exad-sticky-section-no\" data-id=\"fc240f5\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b135741 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"b135741\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Termene limit\u0103<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-690bc64 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"690bc64\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">Anecdotic, multe solicit\u0103ri de a face filtre pe re\u021belele de socializare au <b>termene destul de scurte<\/b> (1 p\u00e2n\u0103 la 2 s\u0103pt\u0103m\u00e2ni).<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p><p class=\"p1\"><span class=\"s1\">Este important de \u0219tiut c\u0103 o agen\u021bie digital\u0103 <b>stabile\u0219te un calendar pentru creativi \u0219i dezvoltatori<\/b> pentru a optimiza gestionarea proiectelor. Este posibil ca unele dintre aceste solicit\u0103ri s\u0103 trebuiasc\u0103 s\u0103 fie <b>modificarea agendei planificate \u00een managementul de proiect<\/b> \u0219i, \u00een mod natural, va cre\u0219te pre\u021bul filtrului de realitate augmentat\u0103.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0dfefba exad-glass-effect-no exad-sticky-section-no\" data-id=\"0dfefba\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71fe882 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"71fe882\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Managementul proiectelor <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad1419a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ad1419a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Pentru fiecare proiect de realitate augmentat\u0103,\u00a0<b>o retroplanificare<\/b> este stabilit permi\u021b\u00e2nd<b>organizeaz\u0103 c\u0103l\u0103toriile de \u00eentoarcere<\/b> \u00eentre agen\u021bii \u0219i clien\u021bi. Unele agen\u021bii digitale (nu \u0219i noi) vor limita num\u0103rul de c\u0103l\u0103torii dus-\u00eentors \u0219i, prin urmare, vor percepe taxe pentru optimiz\u0103ri.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><p class=\"p1\">Acesta este motivul pentru care<b>este important s\u0103 se defineasc\u0103 specifica\u021biile cu mult timp \u00eenainte<\/b> cu clientul s\u0103u, machete 2D care detaliaz\u0103 \u00eentregul scenariu. Acest lucru face posibil s\u0103 nu creasc\u0103 tarifele \u00een timpul serviciului.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6a98a6d elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"6a98a6d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c667440 exad-glass-effect-no exad-sticky-section-no\" data-id=\"c667440\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-98bc846 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"98bc846\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">G\u00e2ndire creativ\u0103<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15d39c9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"15d39c9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">G\u00e2ndirea creativ\u0103 este un proces care are loc atunci c\u00e2nd<span class=\"Apple-converted-space\">\u00a0<\/span>Clientul are un obiectiv de comunicare, dar nu are o metod\u0103 concret\u0103 pentru a-l atinge. Rolul agen\u021biilor va fi acela de a g\u00e2ndi, <b>crea\u021bi machete \u0219i g\u00e2ndi\u021bi-v\u0103 la planul de comunicare<\/b> \u00een paralel, ceea ce va <b>eviden\u021bierea filtrului pe re\u021belele sociale<\/b>. Unele agen\u021bii taxeaz\u0103 pentru machete, la noi <b>v\u0103 cre\u0103m machetele gratuit<\/b> la Filter Maker.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4f74bd8 exad-glass-effect-no exad-sticky-section-no\" data-id=\"4f74bd8\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc869f0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"dc869f0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persoane de contact<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-473859a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"473859a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Pentru a face un filtru pentru re\u021belele sociale, pute\u021bi utiliza <b>diferi\u021bi interlocutori<\/b> :<span class=\"Apple-converted-space\">\u00a0<\/span><\/p><ul><li class=\"p1\"><b>F\u0103-o singur<\/b> Cel mai pu\u021bin costisitor, dar necesit\u0103 mult timp pentru a \u00eenv\u0103\u021ba cum s\u0103 crea\u021bi filtre complexe.<\/li><li class=\"p1\"><b>Lucr\u0103torii independen\u021bi<\/b> Acestea sunt pu\u021bine, iar tarifele lor sunt cuprinse \u00eentre 200 \u0219i 1000\u20ac pe zi.<span class=\"Apple-converted-space\">\u00a0<\/span><\/li><li class=\"p1\"><b>Agen\u021bii de realitate augmentat\u0103<\/b> Tarifele sunt mai mari dec\u00e2t cele ale freelancerilor, dar agen\u021biile v\u0103 vor \u00eenso\u021bi de la idee p\u00e2n\u0103 la produc\u021bie, la planul de comunicare, la rapoartele s\u0103pt\u0103m\u00e2nale etc.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-4e290d7 elementor-section-full_width elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"4e290d7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-11a1e06 exad-glass-effect-no exad-sticky-section-no\" data-id=\"11a1e06\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f1666e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"2f1666e\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"clients\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f712219 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"f712219\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"1580937\" class=\"elementor elementor-1580937\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-4077f1f elementor-section-full_width elementor-section-content-middle ref-logo elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"4077f1f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7ef3c8e exad-glass-effect-no exad-sticky-section-no\" data-id=\"7ef3c8e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-da2c7e7 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"da2c7e7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Face\u021bi clic pe logo pentru a afla mai multe despre proiect<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-fd2098f elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"fd2098f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-af65068 exad-glass-effect-no exad-sticky-section-no\" data-id=\"af65068\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1fd925d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"1fd925d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6Ijc2NyIsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/subway-logo-blanc-q6i2vv3nhngsduvj61bmkcajuglw43qs95thlgmps0.png\" title=\"metrou-logo-alb\" alt=\"metrou logo-ul clientului alb\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-d6c496e exad-glass-effect-no exad-sticky-section-no\" data-id=\"d6c496e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-01788da exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"01788da\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDMzIiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/ysl-logo-blanc-1-1-1-1-q3jow3m55ighvfzletjjjh63uj161yukuascdnpxc0.png\" title=\"ysl-logo-white (1) (1) (1) (1) (1) (1)\" alt=\"yves saint laurent logo\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-315d0d7 exad-glass-effect-no exad-sticky-section-no\" data-id=\"315d0d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bbe9985 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"bbe9985\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDM5IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/wix-logo-blanc-q3jows1y37e2cmgybbuc1q63dbdjv9xu4cuj9g0ohs.png\" title=\"wix-logo-alb\" alt=\"wix logo alb\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-64ff841 exad-glass-effect-no exad-sticky-section-no\" data-id=\"64ff841\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eeef93a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"eeef93a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNTAwIiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/ufc-logo-blanc-q3jpajew4w849gqzj63h71l0dzpkf6d9f43myyypkw.png\" title=\"ufc-logo-white\" alt=\"logo-ul alb al ufc\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-f9a68c7 elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"f9a68c7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-565bbc2 exad-glass-effect-no exad-sticky-section-no\" data-id=\"565bbc2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ce91e6c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"ce91e6c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6Ijc1MiIsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/ford-q6jfbvte0gwk2aiy1ttzsl4eo1xpd7682ni4vzd69s.png\" title=\"ford\" alt=\"logo-ford\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-5c03c18 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5c03c18\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ec5853 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"0ec5853\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6Ijc3MyIsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/puma1-q6iav4k04wpoqcjphmy0zozvl83v0ey44dgocxbbi8.png\" title=\"puma1\" alt=\"logo-puma\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-d700d50 exad-glass-effect-no exad-sticky-section-no\" data-id=\"d700d50\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8f2d8ca exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"8f2d8ca\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDQ1IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/Pizza-Hut-logo-q553vxeb2en7n3uywkbug1kblm54d08lmp0rakipz4.png\" title=\"Pizza-Hut-logo\" alt=\"pizza hut logo\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-771c685 exad-glass-effect-no exad-sticky-section-no\" data-id=\"771c685\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-13fdc5d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"13fdc5d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjY5NCIsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/macdo-q6jf1oahs8xbvfvxsp8di8p6bmkcid8xtfbpu77474.png\" title=\"macdo\" alt=\"logo-mc-donalds\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-95ecf9f elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"95ecf9f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-b60ae7d exad-glass-effect-no exad-sticky-section-no\" data-id=\"b60ae7d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83a7054 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"83a7054\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6Ijc3MCIsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/starbucks-q6jf22e2mrgor91vxz70wcq39sh9uf014pns8n9pfk.png\" title=\"starbucks\" alt=\"logo-starbuck\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-0f8aa27 exad-glass-effect-no exad-sticky-section-no\" data-id=\"0f8aa27\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57bcadb exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"57bcadb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDUzIiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/haagen_logo-r5d7u7tx8a4ceh4ify9q3k7gl8sbt6gd3552tlf85c.png\" title=\"haagen_logo\" alt=\"Haagen Dazs Filtru AR\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-97af539 exad-glass-effect-no exad-sticky-section-no\" data-id=\"97af539\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f4109b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"1f4109b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDU5IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/nespresso-logo-blanc-min-q6iamaujywmnmtwc5lvmvi02q7wyhjilpzuzqt3e9s.png\" title=\"nespresso-logo-alb-alb-min\" alt=\"nespresso-logo-alb-alb-min\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-e6ac4cd exad-glass-effect-no exad-sticky-section-no\" data-id=\"e6ac4cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dbc95e4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"dbc95e4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDY4IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/logo-toyota-blanc-min-q6iap68suokb797092b3772s5dg69fbbawpyxu52ww.png\" title=\"logo-toyota-white-min\" alt=\"logo-toyota-white-min\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-b8335d5 elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"b8335d5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-c5bc12e exad-glass-effect-no exad-sticky-section-no\" data-id=\"c5bc12e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e50b313 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"e50b313\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDc2IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/logo-kleenex-blanc-q3lu32ikncnutokzhd8oaufx1tdpczrbcytk2t9szk.png\" title=\"logo-kleenex-alb\" alt=\"logo kleenex alb\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-42caf2c exad-glass-effect-no exad-sticky-section-no\" data-id=\"42caf2c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc860e3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"bc860e3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDgyIiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/DKNY-Logo-q3jpmiut9umqahcajul8hipl1un1k8y22fji8z708w.png\" title=\"DKNY-Logo\" alt=\"dkny logo alb\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-250b63b exad-glass-effect-no exad-sticky-section-no\" data-id=\"250b63b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c01220b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"c01220b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6Ijc0MSIsInRvZ2dsZSI6ZmFsc2V9\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/Netflix-logo-blanc-min-q6ianjyt2ycc1mh5oqkux48p6myy24p1i6cmh5998g.png\" title=\"Netflix-logo-white-min\" alt=\"Netflix-logo-white-min\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-cfb53a5 exad-glass-effect-no exad-sticky-section-no\" data-id=\"cfb53a5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e107f1d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"e107f1d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIzNDg4IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/galeries_lafayette-q556pb9m83g8f7o1nkjw9ry6o0q006wmrc8s09dgxs.png\" title=\"galerii_lafayette\" alt=\"logo galerie galerie lafayette alb\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-1ddbeb8 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"1ddbeb8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0c54855 exad-glass-effect-no exad-sticky-section-no\" data-id=\"0c54855\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0c3eac3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"0c3eac3\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"faq\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d5dcc1 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"0d5dcc1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>\u00centreb\u0103ri Frecvente<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-a0b061d elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"a0b061d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21e2db8 exad-glass-effect-no exad-sticky-section-no\" data-id=\"21e2db8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4885ec exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-toggle\" data-id=\"e4885ec\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2391\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2391\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">De ce variaz\u0103 at\u00e2t de mult pre\u021burile filtrelor de pe re\u021belele sociale?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2391\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2391\"><p>Dup\u0103 cum s-a explicat mai sus, exist\u0103 mul\u021bi factori care variaz\u0103 costul cre\u0103rii unui filtru pe re\u021belele sociale. \u00centr-adev\u0103r, acesta poate depinde de activele furnizate sau nu de c\u0103tre companie, de complexitatea mecanismului de filtrare sau de elementele care trebuie integrate (2D sau 3D), precum \u0219i de re\u021beaua social\u0103 pe care trebuie publicat efectul.<br \/>\u00cen plus, termenele scurte necesit\u0103 o organizare diferit\u0103 pentru echipele noastre \u0219i acest lucru poate face ca pre\u021bul unui filtru Instagram, Snapchat sau TikTok s\u0103 varieze.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2392\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2392\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Exist\u0103 o diferen\u021b\u0103 de pre\u021b \u00eentre un filtru Instagram, un filtru Snapchat sau un filtru TikTok?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2392\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2392\"><p class=\"p1\">\u00centr-adev\u0103r, software-ul pentru crearea de filtre este diferit \u00een func\u021bie de re\u021beaua social\u0103. Unele necesit\u0103 mai mult timp dec\u00e2t altele pentru a crea un filtru \u0219i, prin urmare, echipele noastre trebuie s\u0103 petreac\u0103 mai mult timp cu acest lucru. \u00cen plus, mecanismul unui filtru poate necesita, de asemenea, o codificare diferit\u0103, \u00een func\u021bie de faptul c\u0103 efectul urmeaz\u0103 s\u0103 fie publicat pe Instagram, Snapchat sau TikTok.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2393\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2393\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Este posibil s\u0103 ave\u021bi un filtru pe re\u021belele sociale pentru mai pu\u021bin de $500?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2393\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2393\"><p>Prin intermediul unei agen\u021bii precum Filter Maker, va fi dificil s\u0103 ob\u021bine\u021bi un filtru pentru mai pu\u021bin de $500. Agen\u021biile taxeaz\u0103 pentru timpul omului, iar filtrele Instagram, Snapchat sau TikTok necesit\u0103 adesea mult timp pentru a fi create \u0219i necesit\u0103 o expertiz\u0103 specific\u0103. De asemenea, am creat o platform\u0103 (<span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/lookaar.com\/\" target=\"_blank\" rel=\"noopener\">Lookaar<\/a><\/span>) pentru a crea automat un filtru. Pre\u021burile \u00eencep de la $19.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2394\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-2394\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">C\u00e2t cost\u0103 un filtru de rulet\u0103?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2394\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-2394\"><p class=\"p1\">Pre\u021bul unui\u00a0<span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/ro\/posibilitati\/filtru-ruleta-pentru-retelele-sociale\/\">roat\u0103 de filtrare<\/a><\/span> va depinde de anima\u021biile care urmeaz\u0103 s\u0103 fie integrate. \u00cen general, pre\u021bul este cuprins \u00eentre $1000 pentru un simplu filtru de rulet\u0103 \u0219i poate ajunge la 5000$ dac\u0103 trebuie s\u0103 integr\u0103m anima\u021bii. Acest tip de filtru poate fi folosit pentru a crea o strategie de con\u021binut \u0219i a dezvolta o strategie de marketing pentru a \u00eembun\u0103t\u0103\u021bi pozi\u021bionarea \u0219i referin\u021ba natural\u0103 pe re\u021belele sociale. Aceast\u0103 categorie de efecte de realitate augmentat\u0103 v\u0103 va oferi cel mai bun randament al investi\u021biei \u0219i va cre\u0219te loialitatea utilizatorilor.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2395\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-2395\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Este posibil s\u0103 \u00eemi transform filtrul TikTok \u00eentr-un filtru Instagram gratuit?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2395\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-2395\"><p>Din p\u0103cate, nu, fiecare re\u021bea social\u0103 folose\u0219te un software de realitate augmentat\u0103 diferit. Pe Instagram, software-ul pentru crearea filtrelor este Spark AR, pe Snapchat software-ul pentru lentile este Lens Studio, iar pe TikTok software-ul pentru filtre este Effect House. A\u0219adar, filtrele nu pot fi duplicate \u00eentre fiecare re\u021bea social\u0103. A\u0219adar, echipa care se ocup\u0103 de filtru va trebui s\u0103 dezvolte efectul de dou\u0103 ori \u00een diferitele software-uri.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\n    \"@context\": \"https:\\\/\\\/schema.org\",\n    \"@type\": \"FAQPage\",\n    \"mainEntity\": [\n        {\n            \"@type\": \"Question\",\n            \"name\": \"Pourquoi le prix des filtres sur les r\\u00e9seaux sociaux varient autant ?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"<p>Comme expliqu\\u00e9 ci-dessus, il existe de nombreux facteurs qui font varier les tarifs de cr\\u00e9ation d\\u2019un filtre sur les r\\u00e9seaux sociaux. En effet, cela peut d\\u00e9pendre des assets fournis ou non par l\\u2019entreprise, de la complexit\\u00e9 du m\\u00e9canisme du filtre ou des \\u00e9l\\u00e9ments \\u00e0 int\\u00e9grer (2D ou 3D) ainsi que le r\\u00e9seau social sur lequel l\\u2019effet doit \\u00eatre publi\\u00e9.<br \\\/>De plus, les deadlines courtes demandent une organisation diff\\u00e9rentes pour nos \\u00e9quipes et cela peut faire varier le prix d\\u2019un filtre Instagram, Snapchat ou TikTok.<\\\/p>\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"Y'a-t-il une diff\\u00e9rence de prix entre un Filtre Instagram, un filtre Snapchat ou TikTok ?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"<p class=\\\"p1\\\">En effet, les logiciels de cr\\u00e9ation de filtre sont diff\\u00e9rents en fonction des r\\u00e9seaux sociaux. Certains demandent plus de temps que d\\u2019autre pour cr\\u00e9er un filtre et donc nos \\u00e9quipes doivent passer plus de temps dessus. De plus, le m\\u00e9canisme d\\u2019un filtre peut aussi demander du codage diff\\u00e9rent selon si l\\u2019effet doit \\u00eatre publi\\u00e9 sur Instagram, Snapchat ou TikTok.<\\\/p>\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"Est-il possible d'avoir un filtre sur les r\\u00e9seaux sociaux \\u00e0 moins de $500 ?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"<p>En passant par une agence comme Filter Maker il va \\u00eatre difficile d\\u2019avoir un filtre \\u00e0 moins de $500. Les agences facturent du temps hommes et les filtres Instagram, Snapchat ou TikTok prennent souvent beaucoup de temps pour \\u00eatre cr\\u00e9\\u00e9s et surtout n\\u00e9cessitent une expertise sp\\u00e9cifique. Nous avons par ailleurs cr\\u00e9\\u00e9 une plateforme (<span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/lookaar.com\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">Lookaar<\\\/a><\\\/span>) permettant de cr\\u00e9er un filtre automatiquement. Les prix commencent \\u00e0 $19.<\\\/p>\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"Combien co\\u00fbte un filtre roulette ?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"<p class=\\\"p1\\\">Le prix d\\u2019un\\u00a0<span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/possibilites\\\/filtre-roulette-reseaux-sociaux\\\/\\\">filtre roulette<\\\/a><\\\/span> va d\\u00e9pendre des animations \\u00e0 int\\u00e9grer. G\\u00e9n\\u00e9ralement le prix est entre $1000 pour un filtre roulette simple et peut monter \\u00e0 5000$ si nous devons int\\u00e9grer des animations. Ce type de filtre permet de cr\\u00e9er une strat\\u00e9gie de contenu et d&rsquo;\\u00e9laborer une strat\\u00e9gie marketing afin d&rsquo;am\\u00e9liorer son positionnement et son r\\u00e9f\\u00e9rencement naturel sur les r\\u00e9seaux sociaux. Cette cat\\u00e9gorie d&rsquo;effets en r\\u00e9alit\\u00e9 augment\\u00e9e vous offrira le meilleur retour sur investissement et augmentera la fid\\u00e9lisation des utilisateurs.<\\\/p>\"\n            }\n        },\n        {\n            \"@type\": \"Question\",\n            \"name\": \"Est-il possible de transformer gratuitement mon filtre TikTok en filtre Instagram?\",\n            \"acceptedAnswer\": {\n                \"@type\": \"Answer\",\n                \"text\": \"<p>Malheureusement non, chaque r\\u00e9seau social utilise un logiciel de r\\u00e9alit\\u00e9 augment\\u00e9e diff\\u00e9rent. Sur Instagram le logiciel pour cr\\u00e9er des filtres est Spark AR, sur Snapchat le logiciel de Lens est Lens Studio et sur TikTok le logiciel de filtre est Effect House. Ainsi les filtres ne peuvent pas se dupliquer entre chaque r\\u00e9seau social. Il faudra donc que l\\u2019\\u00e9quipe en charge de votre filtre d\\u00e9veloppe deux fois l\\u2019effet dans les logiciels diff\\u00e9rents.<\\\/p>\"\n            }\n        }\n    ]\n}<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Pre\u021burile filtrelor Instagram, Snapchat \u0219i TikTok Cum se calculeaz\u0103 pre\u021burile filtrelor pentru re\u021belele sociale? 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style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#assets\\\">Cr\\u00e9ation des assets<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#arintegration\\\">Int\\u00e9gration AR<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#creationinteraction\\\">Cr\\u00e9ation des interactions<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#otherfactors\\\">Les autres facteurs<\\\/a><\\\/span><\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":15,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":15,\"sizes\":[]},\"typography_font_weight\":\"500\",\"typography_line_height\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_line_height_tablet\":{\"unit\":\"em\",\"size\":1,\"sizes\":[]},\"typography_line_height_mobile\":{\"unit\":\"em\",\"size\":1.2,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true},{\"id\":\"ca6c93a\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"_inline_size_mobile\":50,\"_inline_size_tablet\":40},\"elements\":[{\"id\":\"095eedc\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#contact\\\">Contact<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#clients\\\">Nos r\\u00e9f\\u00e9rences<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#faq\\\">FAQ<\\\/a><\\\/span><\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":15,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":15,\"sizes\":[]},\"typography_font_weight\":\"500\",\"typography_line_height\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_line_height_tablet\":{\"unit\":\"em\",\"size\":1,\"sizes\":[]},\"typography_line_height_mobile\":{\"unit\":\"em\",\"size\":1.2,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true},{\"id\":\"d8bf6a3\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"background_color\":\"#FFFFFF\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"hide_desktop\":\"hidden-desktop\",\"hide_tablet\":\"hidden-tablet\"},\"elements\":[{\"id\":\"8e9c7cb\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"_inline_size_mobile\":100,\"_inline_size_tablet\":60},\"elements\":[{\"id\":\"1e283a9\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#assets\\\">Cr\\u00e9ation des assets<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#arintegration\\\">Int\\u00e9gration AR<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#creationinteraction\\\">Cr\\u00e9ation des interactions<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#otherfactors\\\">Les autres facteurs<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#contact\\\">Contact<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#clients\\\">Nos r\\u00e9f\\u00e9rences<\\\/a><\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"#faq\\\">FAQ<\\\/a><\\\/span><\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work 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position:relative;\\n    height:0;\\n}\\n.header iframe{\\n    left:0;\\n    top:0;\\n    height:100%;\\n    width:100%;\\n    position:absolute;\\n}\",\"ekit_all_conditions_list\":[{\"_id\":\"fbd86fe\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"_margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":\"20\",\"bottom\":\"20\",\"left\":\"20\",\"isLinked\":true},\"_padding\":{\"unit\":\"px\",\"top\":\"10\",\"right\":\"0\",\"bottom\":\"10\",\"left\":\"0\",\"isLinked\":false},\"_background_background\":\"classic\",\"_background_color\":\"#FFFFFF\",\"_border_border\":\"solid\",\"_border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"_border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"html\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"f16385d\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"margin\":{\"unit\":\"px\",\"top\":\"17\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"e27e257\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"44ca2ea\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">Les prix des filtres sur les r\\u00e9seaux sociaux (Instagram, Snapchat, Facebook ou TikTok) <b>d\\u00e9pendent de diff\\u00e9rents facteurs<\\\/b> et des interlocuteurs \\u00e0 qui vous allez \\u00e0 faire appel. Les prix peuvent varier de\\u00a0<b>400\\u20ac \\u00e0 20 000\\u20ac<\\\/b>.<\\\/p><p class=\\\"p1\\\">De mani\\u00e8re g\\u00e9n\\u00e9rale, il faut comprendre que le tarif de la production des filtres et effets sur les r\\u00e9seaux sociaux correspond \\u00e0 <b>du temps homme<\\\/b>. Bien entendu, certaines agences de marketing digital vont facturer en fonction de l\\u2019impact des campagnes pour la marque, cela peut <b>\\u00e9galement faire fluctuer le prix des campagnes<\\\/b>.<\\\/p><p class=\\\"p1\\\">Sur cette page vous trouverez tous les \\u00e9l\\u00e9ments qui peuvent faire \\u00e9voluer les prix des filtres en r\\u00e9alit\\u00e9 augment\\u00e9e<span class=\\\"s1\\\">.<\\\/span><\\\/p>\",\"align\":\"center\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"9768629\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"9c150a5\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"d0de67b\",\"elType\":\"widget\",\"settings\":{\"shortcode\":\"[elementor-template id=\\\"3207940\\\"]\"},\"elements\":[],\"widgetType\":\"shortcode\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"2f398a6\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"margin\":{\"unit\":\"px\",\"top\":\"020\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"2fe550b\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"d03cd7a\",\"elType\":\"widget\",\"settings\":{\"anchor\":\"assets\"},\"elements\":[],\"widgetType\":\"menu-anchor\"},{\"id\":\"27c455b\",\"elType\":\"widget\",\"settings\":{\"title\":\"1.<b> <\\\/b>Cr\\u00e9ation des<b> assets<\\\/b>\",\"align\":\"center\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":42,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":27,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":28,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"2462e59\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">Pour cr\\u00e9er un filtre sur les r\\u00e9seaux sociaux, il est n\\u00e9cessaire de faire appel \\u00e0 des graphistes et des agences de strat\\u00e9gie digitale dans le but de concevoir les \\u00e9l\\u00e9ments visuels qui seront ensuite int\\u00e9gr\\u00e9s en r\\u00e9alit\\u00e9 augment\\u00e9e via les logiciels Spark AR (pour Instagram et Facebook) ou Lens Studio (pour Snapchat).\\u00a0 En fonction des campagnes, les assets peuvent \\u00eatre fournis par les marques ou \\u00e0 cr\\u00e9er de toutes pi\\u00e8ces. Dans le cas o\\u00f9 l'identit\\u00e9 visuelle est \\u00e0 cr\\u00e9er, les designers de filtres AR vont s'int\\u00e9resser \\u00e0 l'image de marque que renvoie le client et lui concevoir un premier essaie de filtre en r\\u00e9alit\\u00e9 augment\\u00e9e. Il existe deux types d\\u2019\\u00e9l\\u00e9ments graphiques possibles pour les filtres Instagram ou Snapchat. Les \\u00e9l\\u00e9ments 2D (assets 2D) et 3D (assets 3D).<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/p><p class=\\\"p1\\\">Les \\u00e9l\\u00e9ments 3D permettent d\\u2019avoir un rendu plus qualitatif dans l\\u2019effet en r\\u00e9alit\\u00e9 augment\\u00e9e, mais il faut prendre en compte que la taille des filtres est limit\\u00e9e par les r\\u00e9seaux sociaux. Sur Instagram et Facebook, les filtres sont limit\\u00e9s \\u00e0 4Mo et sur Snapchat \\u00e0 8Mo.<\\\/p><p class=\\\"p1\\\"><b>Les prix de cr\\u00e9ation des assets peuvent varier de 100\\u20ac \\u00e0 10 000\\u20ac.<\\\/b>\\u00a0<\\\/p>\",\"align\":\"center\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"7c6c665\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\"},\"elements\":[{\"id\":\"f010c1f\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"background_background\":\"classic\",\"background_color\":\"#90A8ED\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"200f5b5\",\"elType\":\"widget\",\"settings\":{\"title\":\"Assets 2D\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"e6a7d66\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">Dans le cas o\\u00f9 les marques ne fournissent pas les assets, les assets 2D doivent \\u00eatre cr\\u00e9\\u00e9s. Il y a diff\\u00e9rents types d\\u2019\\u00e9l\\u00e9ments graphiques 2D.<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/p><p class=\\\"p1\\\">Il peut y avoir du <b>rassemblement<\\\/b>, en s\\u2019inspirant de la charte graphique de la marque, de l\\u2019objectif de la campagne, etc. Et il peut y avoir \\u00e9galement de l\\u2019<b>illustration<\\\/b> (from scratch). Comme tout travail de cr\\u00e9ation, l\\u2019illustration qui va \\u00eatre cr\\u00e9\\u00e9e pour le filtre peut avoir <b>des tarifs diff\\u00e9rents en fonction de la personne qui va dessiner les \\u00e9l\\u00e9ments<\\\/b>\\u00a0(son exp\\u00e9rience, son anciennet\\u00e9, ces cr\\u00e9ations, etc.) et \\u00e9galement de l\\u2019<b>extension potentielle des droits sur les illustrations<\\\/b> concern\\u00e9s. Par exemple si la marque souhaite utiliser les illustrations en dehors du filtre Instagram, le prix peut \\u00eatre plus important. Dans la cr\\u00e9ation des assets 2D <b>la r\\u00e9flexion graphique est \\u00e9galement \\u00e0 prendre en compte<\\\/b> (celle-ci est d\\u00e9taill\\u00e9 dans la partie 4 : les autres facteurs) et cela fera fluctuer le prix.<\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false},{\"id\":\"9c6e9cb\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"background_background\":\"classic\",\"background_color\":\"#90A8ED\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"017754f\",\"elType\":\"widget\",\"settings\":{\"title\":\"Assets 3D\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"b8698e4\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">Pour avoir des rendus qualitatifs sur les r\\u00e9seaux sociaux, il est g\\u00e9n\\u00e9ralement important de <b>cr\\u00e9er des filtres int\\u00e9grant des \\u00e9l\\u00e9ments 3D<\\\/b>. Ceux-ci sont par la suite int\\u00e9gr\\u00e9s dans l\\u2019environnement de l\\u2019utilisateur de l\\u2019effet ou sur lui (son visage, pieds, corps, main). La cr\\u00e9ation d\\u2019asset 3D a deux grandes \\u00e9tapes et des \\u00e9tapes optionnelles. La premi\\u00e8re \\u00e9tape va \\u00eatre de <b>cr\\u00e9er la structure du mod\\u00e8le 3D<\\\/b>, on appelle \\u00e7a \\u00e9galement le squelette ou le Rig. Pour pouvoir les int\\u00e9grer dans des filtres sur les r\\u00e9seaux sociaux il faut <b>les cr\\u00e9er en low poly<\\\/b> (peu de polygones), cela permet d\\u2019avoir une taille moins importante et de pouvoir l\\u2019int\\u00e9grer sur Spark AR ou Lens Studio. Par la suite l\\u2019\\u00e9tape de <b>texturage<\\\/b> est importante. Cela correspond \\u00e0 l\\u2019\\u00e9l\\u00e9ment qu\\u2019on va int\\u00e9grer sur la structure pour lui <b>donner le rendu final.<\\\/b> G\\u00e9n\\u00e9ralement, les textures sont \\u00e9galement compress\\u00e9es pour pouvoir \\u00eatre int\\u00e9gr\\u00e9es dans les filtres.<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/p><p class=\\\"p1\\\">Il y a \\u00e9galement d\\u2019autres \\u00e9l\\u00e9ments pouvant faire varier le prix des \\u00e9l\\u00e9ments 3D. Il est par exemple possible d\\u2019<b>int\\u00e9grer de la physique dans les mod\\u00e8les 3D<\\\/b> afin d\\u2019am\\u00e9liorer le r\\u00e9alisme lors des mouvements de l\\u2019utilisateur. Ou encore <b>les Blend Shapes<\\\/b> qui permettent de faire r\\u00e9agir le mod\\u00e8le 3D en fonction des mouvements des yeux, de la bouche, etc.\\u00a0C\\u2019est souvent utilis\\u00e9 lorsqu\\u2019on va int\\u00e9grer le visage d\\u2019un personnage 3D sur la t\\u00eate de l\\u2019utilisateur et le faire r\\u00e9agir aux mouvements. Ces deux int\\u00e9grations d'\\u00e9l\\u00e9ments vont avoir un impact sur les tarifs.<\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"1c937b3\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"margin\":{\"unit\":\"px\",\"top\":\"30\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"8db2175\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"30469b4\",\"elType\":\"widget\",\"settings\":{\"anchor\":\"arintegration\"},\"elements\":[],\"widgetType\":\"menu-anchor\"},{\"id\":\"fac6e28\",\"elType\":\"widget\",\"settings\":{\"title\":\"2.<b> Int\\u00e9gration <\\\/b>&amp;<b> optimisation <\\\/b> de la r\\u00e9alit\\u00e9 augment\\u00e9e\",\"align\":\"center\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":42,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":27,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":28,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"07da639\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">Une fois que les \\u00e9l\\u00e9ments graphiques sont cr\\u00e9\\u00e9s (assets2D &amp; 3D), il faut alors les int\\u00e9grer dans les logiciels de r\\u00e9alit\\u00e9 augment\\u00e9e afin de cr\\u00e9er les filtres sur les r\\u00e9seaux sociaux. Les caract\\u00e9ristiques des assets vont d\\u00e9finir la mani\\u00e8re d\\u2019int\\u00e9grer les \\u00e9l\\u00e9ments et de les adapter pour que la sc\\u00e8ne soit esth\\u00e9tique et coh\\u00e9rente avec la m\\u00e9canique.<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/p><p class=\\\"p1\\\">Le nombre d\\u2019\\u00e9l\\u00e9ments o\\u00f9 il va falloir d\\u00e9finir les propri\\u00e9t\\u00e9s et les ajustements n\\u00e9cessaires vont faire fluctuer les prix.\\u00a0<\\\/p><p class=\\\"p1\\\"><b>Les tarifs des filtres peuvent varier de 200\\u20ac \\u00e0 7000 \\u20ac.<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/b><\\\/p>\",\"align\":\"center\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"0fa87f9\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\"},\"elements\":[{\"id\":\"20d761d\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"background_background\":\"classic\",\"background_color\":\"#27A094\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"d96edde\",\"elType\":\"widget\",\"settings\":{\"title\":\"Choix de la sc\\u00e8ne\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"bcbe9a8\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\"><span class=\\\"s1\\\">Le choix de la sc\\u00e8ne va \\u00eatre le <b>premier \\u00e9l\\u00e9ment d\\u00e9terminant<\\\/b> dans la cr\\u00e9ation de son filtre. C\\u2019est l\\u2019\\u00e9tape o\\u00f9 nous d\\u00e9terminons si la sc\\u00e8ne va \\u00eatre sur la <b>cam\\u00e9ra avant ou la cam\\u00e9ra arri\\u00e8re<\\\/b> du smartphone (ou les deux). De plus, il faut d\\u00e9terminer quels \\u00e9l\\u00e9ments vont \\u00eatre <b>track\\u00e9s<\\\/b> afin d\\u2019int\\u00e9grer les assets pr\\u00e9alablement r\\u00e9alis\\u00e9s. Sur toutes les plateformes, l\\u2019algorithme est en capacit\\u00e9 de <b>reconnaitre le visage de l\\u2019utilisateur, certaines parties du corps et du visage et de segmenter<\\\/b> entre ce qu\\u2019est une personne et ce qui ne l\\u2019est pas (le background).<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/span><\\\/p><p class=\\\"p1\\\"><span class=\\\"s1\\\">Certaines plateformes ont des sp\\u00e9cificit\\u00e9s sur leur Algorithme de reconnaissance. Par exemple sur Snapchat il est possible de tracker les mains de l\\u2019utilisateur ou encore les pieds. Depuis 2021, il est \\u00e9galement possible de reconnaitre des b\\u00e2timents (World object). Soit les monuments sont dores et d\\u00e9j\\u00e0 reconnu par l\\u2019algorithme (Tour Eiffel et Arc de triomphe en France) soit il est possible d\\u2019entrainer l\\u2019algorithme sur Lens Studio pour reconnaitre les b\\u00e2timents souhait\\u00e9s.<\\\/span><\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false},{\"id\":\"1c0900f\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"background_background\":\"classic\",\"background_color\":\"#27A094\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"93290c6\",\"elType\":\"widget\",\"settings\":{\"title\":\"Propri\\u00e9t\\u00e9s\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"5d0351a\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\"><span class=\\\"s1\\\">En int\\u00e9grant les \\u00e9l\\u00e9ments graphiques 2D ou 3D, il faut alors leur <b>attribuer des caract\\u00e9ristiques leur permettant de r\\u00e9pondre \\u00e0 l\\u2019esth\\u00e9tique<\\\/b> souhait\\u00e9e. Tous les d\\u00e9veloppeurs connaissent le probl\\u00e8me d\\u2019avoir des <b>rendus diff\\u00e9rents entre les logiciels de cr\\u00e9ation ou de mod\\u00e9lisation et les logiciels de r\\u00e9alit\\u00e9 augment\\u00e9e<\\\/b>.<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/span><\\\/p><p class=\\\"p1\\\"><span class=\\\"s1\\\">La d\\u00e9finition de ces caract\\u00e9ristiques va pouvoir jouer sur les <b>couleurs et textures \\u00e0 l\\u2019int\\u00e9rieur des mat\\u00e9riaux<\\\/b>. D\\u00e9finir la normale map (profondeurs des \\u00e9l\\u00e9ments 3D), l\\u2019opacit\\u00e9, les retouches ou encore les reflets.<\\\/span><\\\/p><p class=\\\"p1\\\"><span class=\\\"s1\\\">La <b>gestion des lumi\\u00e8res<\\\/b> se fait \\u00e9galement \\u00e0 cette \\u00e9tape, c\\u2019est un point d\\u00e9terminant pour afficher des \\u00e9l\\u00e9ments en 3D. La d\\u00e9finition de <b>toutes ces propri\\u00e9t\\u00e9s va faire fluctuer le prix du filtre<\\\/b> sur les r\\u00e9seaux sociaux.<\\\/span><\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"a2b9421\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"30\",\"margin\":{\"unit\":\"px\",\"top\":\"10\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"33a426c\",\"elType\":\"column\",\"settings\":{\"_column_size\":33,\"_inline_size\":25,\"background_background\":\"classic\",\"background_color\":\"#FFFFFF\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"isInner\":false},{\"id\":\"606e77e\",\"elType\":\"column\",\"settings\":{\"_column_size\":33,\"_inline_size\":49.332,\"background_background\":\"classic\",\"background_color\":\"#27A094\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"c8096b3\",\"elType\":\"widget\",\"settings\":{\"title\":\"Optimisation\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"c16198d\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">Une fois les \\u00e9l\\u00e9ments int\\u00e9gr\\u00e9s, les sc\\u00e8nes s\\u00e9lectionn\\u00e9es et les propri\\u00e9t\\u00e9s d\\u00e9finies, il va falloir <b>optimiser tous les \\u00e9l\\u00e9ments<\\\/b>. Par exemple, les textures seront <b>compress\\u00e9es une nouvelle fois par le logiciel de r\\u00e9alit\\u00e9 augment\\u00e9e<\\\/b>. Les sons doivent \\u00eatre sous un format sp\\u00e9cifique (m4A, 44100 Hertz).<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/p><p class=\\\"p1\\\">Pour les filtres sur les r\\u00e9seaux sociaux, il faut \\u00e9galement <b>adapter les filtres \\u00e0 tous les OS possibles<\\\/b>. Les t\\u00e9l\\u00e9phones ayant des formats et caract\\u00e9ristiques diff\\u00e9rents.\\u00a0<\\\/p><p>L'optimisation reste une phase complexe et demandant beaucoup de temps aux cr\\u00e9ateurs de filtres en r\\u00e9alit\\u00e9 augment\\u00e9e. En fonction de cela, le prix est susceptible d'augmenter.\\u00a0<\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false},{\"id\":\"f4d19ff\",\"elType\":\"column\",\"settings\":{\"_column_size\":33,\"_inline_size\":25,\"background_background\":\"classic\",\"background_color\":\"#FFFFFF\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"isInner\":false}],\"isInner\":false},{\"id\":\"47f7d6b\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"margin\":{\"unit\":\"px\",\"top\":\"30\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"0eb0af4\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"0d12748\",\"elType\":\"widget\",\"settings\":{\"anchor\":\"creationinteraction\"},\"elements\":[],\"widgetType\":\"menu-anchor\"},{\"id\":\"7a67f0f\",\"elType\":\"widget\",\"settings\":{\"title\":\"3.<b> <\\\/b>Cr\\u00e9ation des<b> interactions<\\\/b>\",\"align\":\"center\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":42,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":27,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":28,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"e259752\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>Pour dynamiser un filtre qui va se retrouver sur les m\\u00e9dias sociaux, il est n\\u00e9cessaire de cr\\u00e9er des interactions lorsque l\\u2019utilisateur essaie l\\u2019effet. Il existe une multitude d\\u2019interaction et voici quelques exemples : cligner des yeux, ouvrir la bouche, toucher l\\u2019\\u00e9cran, bouger la t\\u00eate , sourire etc\\u2026 Toutes celles-ci permettent d\\u2019enclencher une action pr\\u00e9cise dans le filtre comme faire appara\\u00eetre un objet ou enclencher la prochaine \\u00e9tape du filtre.<\\\/p><p>Les interactions vont rendre un filtre en r\\u00e9alit\\u00e9 augment\\u00e9 plus interessant pour les utilisateurs sur les plateformes de communication. Gr\\u00e2ce \\u00e0 son visuel original et le fait de faire participer l'interlocuteur, cette \\u00e9tape est particuli\\u00e8rement importante et aura un impact sur la notori\\u00e9t\\u00e9 du filtre sur les r\\u00e9seaux sociaux.<\\\/p><p>V\\u00e9ritable strat\\u00e9gie de communication digitale, les marques pourront ainsi se d\\u00e9marquer de leurs concurrents et gagner en visibilit\\u00e9. Il est d'ailleurs possible de cr\\u00e9er des call-to-action (notamment vers votre site internet) afin d'am\\u00e9liorer votre image et votre e-r\\u00e9putation, sans sacrifier l'exp\\u00e9rience utilisateur. Mettre en place une strat\\u00e9gie marketing de la sorte avec une agence digitale va permettre de fid\\u00e9liser les prospects avec un m\\u00e9dia d'un nouveau type et ainsi activer des leviers diff\\u00e9rents.<\\\/p><p><b>Le prix d\\u2019un filtre peut donc fluctuer selon la complexit\\u00e9 de l\\u2019interaction, mais aussi le nombre d\\u2019interaction possible.<\\\/b><\\\/p>\",\"align\":\"center\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"b0225f5\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"margin\":{\"unit\":\"px\",\"top\":\"30\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"9cdb01a\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"6591dc9\",\"elType\":\"widget\",\"settings\":{\"anchor\":\"otherfactors\"},\"elements\":[],\"widgetType\":\"menu-anchor\"},{\"id\":\"0b042de\",\"elType\":\"widget\",\"settings\":{\"title\":\"4.<b> <\\\/b>Les autres facteurs\",\"align\":\"center\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":42,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":27,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":28,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"4da1944\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>D\\u2019autres facteurs peuvent faire varier le prix de vos filtres Instagram, Facebook, Snapchat ou TikTok. Cela peut \\u00eatre relatif \\u00e0 l\\u2019\\u00e9tat d\\u2019avancement de votre projet, votre projet en lui-m\\u00eame, mais \\u00e9galement des interlocuteurs avec lesquels vous allez collaborer pour produire votre effet AR s'imbriquant dans votre campagne de content marketing.<\\\/p>\",\"align\":\"center\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"42e7763\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\"},\"elements\":[{\"id\":\"fc240f5\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"background_background\":\"classic\",\"background_color\":\"#90A8ED\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"b135741\",\"elType\":\"widget\",\"settings\":{\"title\":\"Les deadlines\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"690bc64\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\"><span class=\\\"s1\\\">De mani\\u00e8re empirique, de nombreuses demandes pour faire des filtres sur les r\\u00e9seaux sociaux ont <b>des deadlines assez courtes<\\\/b> (1 \\u00e0 2 semaines).<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/span><\\\/p><p class=\\\"p1\\\"><span class=\\\"s1\\\">Il faut savoir qu\\u2019une agence digitale <b>d\\u00e9finit un calendrier pour les cr\\u00e9atifs et les d\\u00e9veloppeurs<\\\/b> afin d\\u2019optimiser la gestion de projet. Certaines de ces demandes vont parfois devoir <b>modifier l\\u2019agenda pr\\u00e9vu en gestion de projet<\\\/b> et naturellement augmenter le prix de votre filtre en r\\u00e9alit\\u00e9 augment\\u00e9e.<\\\/span><\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false},{\"id\":\"0dfefba\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"background_background\":\"classic\",\"background_color\":\"#90A8ED\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"71fe882\",\"elType\":\"widget\",\"settings\":{\"title\":\"La gestion de projet \",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"ad1419a\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">Pour chaque projet de r\\u00e9alit\\u00e9 augment\\u00e9e,\\u00a0<b>un r\\u00e9troplanning<\\\/b> s'\\u00e9tablit permettant d\\u2019<b>organiser les allers-retours<\\\/b> entre les agences et les clients. Certaines agences digitales (ce n\\u2019est pas notre cas) vont limiter le nombre d\\u2019aller-retour, et donc facturer pour des optimisations.<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/p><p class=\\\"p1\\\">C\\u2019est pour cela qu\\u2019<b>il est important de bien d\\u00e9finir en amont le cahier des charges<\\\/b> avec son client, des mockups 2D d\\u00e9taillant tout le story-board. Cela permet de ne pas augmenter les tarifs en cours de prestation.<\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"6a98a6d\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\",\"margin\":{\"unit\":\"px\",\"top\":\"10\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"c667440\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"background_background\":\"classic\",\"background_color\":\"#90A8ED\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"98bc846\",\"elType\":\"widget\",\"settings\":{\"title\":\"R\\u00e9flexion cr\\u00e9ative\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"15d39c9\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">La r\\u00e9flexion cr\\u00e9ative est un process mis en place lorsque<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span>le client \\u00e0 un objectif de communication, mais pas de m\\u00e9thode concr\\u00e8te pour l\\u2019ex\\u00e9cuter. Le r\\u00f4le des agences va \\u00eatre de r\\u00e9fl\\u00e9chir, <b>cr\\u00e9er des mockups et r\\u00e9fl\\u00e9chir au plan de communication<\\\/b> en parall\\u00e8le qui permettra <b>la mise en avant du filtre sur les r\\u00e9seaux sociaux<\\\/b>. Certaines agences facture les mockups, de notre c\\u00f4t\\u00e9 <b>nous cr\\u00e9ons vos mockups gratuitement<\\\/b> chez Filter Maker.<\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false},{\"id\":\"4f74bd8\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"background_background\":\"classic\",\"background_color\":\"#90A8ED\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"10\",\"bottom\":\"0\",\"left\":\"10\",\"isLinked\":false},\"margin_mobile\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"dc869f0\",\"elType\":\"widget\",\"settings\":{\"title\":\"Interlocuteurs\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"473859a\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p class=\\\"p1\\\">Pour r\\u00e9aliser un filtre pour les r\\u00e9seaux sociaux, vous pouvez passer par <b>diff\\u00e9rents interlocuteurs<\\\/b> :<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/p><ul><li class=\\\"p1\\\"><b>Le faire soit m\\u00eame<\\\/b> : le moins on\\u00e9reux, mais n\\u00e9cessite un temps important d\\u2019apprentissage pour cr\\u00e9er des filtres complexes.<\\\/li><li class=\\\"p1\\\"><b>Des ind\\u00e9pendants<\\\/b> : Ils sont peu nombreux, leurs tarifs sont entre 200 et 1000\\u20ac la journ\\u00e9e.<span class=\\\"Apple-converted-space\\\">\\u00a0<\\\/span><\\\/li><li class=\\\"p1\\\"><b>Des agences en r\\u00e9alit\\u00e9 augment\\u00e9e<\\\/b> : Les tarifs sont plus \\u00e9lev\\u00e9s que chez les ind\\u00e9pendants, mais les agences vont vous accompagner de l\\u2019id\\u00e9e \\u00e0 la production au plan de communication, aux reportings hebdomadaires, etc.<\\\/li><\\\/ul>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"4e290d7\",\"elType\":\"section\",\"settings\":{\"layout\":\"full_width\",\"gap\":\"no\",\"exad_parallax_effect_parallax_item\":[],\"margin\":{\"unit\":\"px\",\"top\":\"25\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"11a1e06\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":100},\"elements\":[{\"id\":\"2f1666e\",\"elType\":\"widget\",\"settings\":{\"anchor\":\"clients\"},\"elements\":[],\"widgetType\":\"menu-anchor\"},{\"id\":\"f712219\",\"elType\":\"widget\",\"settings\":{\"shortcode\":\"[elementor-template id=\\\"1580937\\\"]\"},\"elements\":[],\"widgetType\":\"shortcode\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"1ddbeb8\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_width\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"margin\":{\"unit\":\"px\",\"top\":\"50\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"0c54855\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"0c3eac3\",\"elType\":\"widget\",\"settings\":{\"anchor\":\"faq\"},\"elements\":[],\"widgetType\":\"menu-anchor\"},{\"id\":\"0d5dcc1\",\"elType\":\"widget\",\"settings\":{\"title\":\"<b>FAQ<\\\/b>\",\"align\":\"center\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":42,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"10\",\"right\":\"0\",\"bottom\":\"20\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[],\"widgetType\":\"heading\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"a0b061d\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"21e2db8\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"e4885ec\",\"elType\":\"widget\",\"settings\":{\"tabs\":[{\"tab_title\":\"Pourquoi le prix des filtres sur les r\\u00e9seaux sociaux varient autant ?\",\"tab_content\":\"<p>Comme expliqu\\u00e9 ci-dessus, il existe de nombreux facteurs qui font varier les tarifs de cr\\u00e9ation d\\u2019un filtre sur les r\\u00e9seaux sociaux. En effet, cela peut d\\u00e9pendre des assets fournis ou non par l\\u2019entreprise, de la complexit\\u00e9 du m\\u00e9canisme du filtre ou des \\u00e9l\\u00e9ments \\u00e0 int\\u00e9grer (2D ou 3D) ainsi que le r\\u00e9seau social sur lequel l\\u2019effet doit \\u00eatre publi\\u00e9.<br \\\/>De plus, les deadlines courtes demandent une organisation diff\\u00e9rentes pour nos \\u00e9quipes et cela peut faire varier le prix d\\u2019un filtre Instagram, Snapchat ou TikTok.<\\\/p>\",\"_id\":\"c843ff7\"},{\"tab_title\":\"Y'a-t-il une diff\\u00e9rence de prix entre un Filtre Instagram, un filtre Snapchat ou TikTok ?\",\"tab_content\":\"<p class=\\\"p1\\\">En effet, les logiciels de cr\\u00e9ation de filtre sont diff\\u00e9rents en fonction des r\\u00e9seaux sociaux. Certains demandent plus de temps que d\\u2019autre pour cr\\u00e9er un filtre et donc nos \\u00e9quipes doivent passer plus de temps dessus. De plus, le m\\u00e9canisme d\\u2019un filtre peut aussi demander du codage diff\\u00e9rent selon si l\\u2019effet doit \\u00eatre publi\\u00e9 sur Instagram, Snapchat ou TikTok.<\\\/p>\",\"_id\":\"db6f42e\"},{\"_id\":\"7941473\",\"tab_title\":\"Est-il possible d'avoir un filtre sur les r\\u00e9seaux sociaux \\u00e0 moins de $500 ?\",\"tab_content\":\"<p>En passant par une agence comme Filter Maker il va \\u00eatre difficile d\\u2019avoir un filtre \\u00e0 moins de $500. Les agences facturent du temps hommes et les filtres Instagram, Snapchat ou TikTok prennent souvent beaucoup de temps pour \\u00eatre cr\\u00e9\\u00e9s et surtout n\\u00e9cessitent une expertise sp\\u00e9cifique. Nous avons par ailleurs cr\\u00e9\\u00e9 une plateforme (<span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/lookaar.com\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">Lookaar<\\\/a><\\\/span>) permettant de cr\\u00e9er un filtre automatiquement. Les prix commencent \\u00e0 $19.<\\\/p>\"},{\"_id\":\"956957f\",\"tab_title\":\"Combien co\\u00fbte un filtre roulette ?\",\"tab_content\":\"<p class=\\\"p1\\\">Le prix d\\u2019un\\u00a0<span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/possibilites\\\/filtre-roulette-reseaux-sociaux\\\/\\\">filtre roulette<\\\/a><\\\/span> va d\\u00e9pendre des animations \\u00e0 int\\u00e9grer. G\\u00e9n\\u00e9ralement le prix est entre $1000 pour un filtre roulette simple et peut monter \\u00e0 5000$ si nous devons int\\u00e9grer des animations. Ce type de filtre permet de cr\\u00e9er une strat\\u00e9gie de contenu et d'\\u00e9laborer une strat\\u00e9gie marketing afin d'am\\u00e9liorer son positionnement et son r\\u00e9f\\u00e9rencement naturel sur les r\\u00e9seaux sociaux. 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