{"id":6274,"date":"2021-04-06T10:12:40","date_gmt":"2021-04-06T10:12:40","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=6274"},"modified":"2023-11-10T08:46:30","modified_gmt":"2023-11-10T08:46:30","slug":"twitch-canal-comunicacao","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/pt\/conselho-rede-social-aconselhamento\/twitch-canal-comunicacao\/","title":{"rendered":"Twitch, um novo canal de comunica\u00e7\u00e3o para as marcas?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"6274\" class=\"elementor elementor-6274\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-573609c elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"573609c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5436da1 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5436da1\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-da5317b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"da5317b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Twitch, um novo canal de comunica\u00e7\u00e3o para as marcas?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-036d631 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"036d631\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-38e355c elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"38e355c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-da80e1c elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"da80e1c\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Entre em contato<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-9da8cee elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"9da8cee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7f2b3ba exad-glass-effect-no exad-sticky-section-no\" data-id=\"7f2b3ba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-17079fe exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"17079fe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.twitch.tv\/\" target=\"_blank\" rel=\"noopener\">Twitch<\/a> fez a sua estreia h\u00e1 apenas 10 anos e tornou-se a refer\u00eancia na transmiss\u00e3o online para os jovens. Seu primeiro objetivo foi a transmiss\u00e3o ao vivo de videogames e esports, mas desde alguns anos a plataforma diversificou-se para oferecer todos os tipos de temas (culin\u00e1ria, viagens, pol\u00edtica...).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-29acd61 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"29acd61\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1e87a51 exad-glass-effect-no exad-sticky-section-no\" data-id=\"1e87a51\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-278d082 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"278d082\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Porque \u00e9 que o Twitch trabalha t\u00e3o bem com os jovens?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43d2c37 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"43d2c37\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Com a transmiss\u00e3o ao vivo, as pessoas que fazem a transmiss\u00e3o ao vivo n\u00e3o podem se esconder atr\u00e1s de um roteiro ou de um papel, portanto s\u00e3o completamente reais e sinceras em sua rea\u00e7\u00e3o e discurso.<\/p><p>Al\u00e9m disso, h\u00e1 uma \u00e1rea de chat e coment\u00e1rios para os telespectadores interagirem com a streamer e tornarem a transmiss\u00e3o ao vivo mais din\u00e2mica.<\/p><p>O sucesso de Twitch com os jovens tamb\u00e9m se explica pelo desejo de escapar dos canais de comunica\u00e7\u00e3o tradicionais que j\u00e1 n\u00e3o oferecem conte\u00fados originais, mas que est\u00e3o muito concentrados na publicidade em massa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3a5329b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"3a5329b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-53a1efb exad-glass-effect-no exad-sticky-section-no\" data-id=\"53a1efb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96c74ff exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"96c74ff\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Contato<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-f345a90{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-tally-src=\"https:\/\/tally.so\/embed\/woRrlO?alignLeft=1&hideTitle=1&transparentBackground=1&dynamicHeight=1\" loading=\"lazy\" width=\"100%\" height=\"285\" frameborder=\"0\" marginheight=\"0\" marginwidth=\"0\" title=\"small_form_pt\"><\/iframe><script>var d=document,w=\"https:\/\/tally.so\/widgets\/embed.js\",v=function(){\"undefined\"!=typeof Tally?Tally.loadEmbeds():d.querySelectorAll(\"iframe[data-tally-src]:not([src])\").forEach((function(e){e.src=e.dataset.tallySrc}))};if(\"undefined\"!=typeof Tally)v();else if(d.querySelector('script[src=\"'+w+'\"]')==null){var s=d.createElement(\"script\");s.src=w,s.onload=v,s.onerror=v,d.body.appendChild(s);}<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-7e51d99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-437024a elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"437024a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d5a18b exad-glass-effect-no exad-sticky-section-no\" data-id=\"4d5a18b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af61e54 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"af61e54\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Porque \u00e9 que as marcas devem estar no Twitch?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1d8956 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"f1d8956\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A comunidade Twitch \u00e9 muito jovem, como voc\u00ea deve ter adivinhado. Uma marca que queira chegar a esta faixa et\u00e1ria seria bem aconselhada a come\u00e7ar no Twitch para atingir o m\u00e1ximo de jovens.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-16f541e elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"16f541e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b403da1 exad-glass-effect-no exad-sticky-section-no\" data-id=\"b403da1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f74eea3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"f74eea3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/dix-ans-twitch-1200x625-1-q554krb0wz9ox4k7ckrlc4ys6bet48upy0520auf5c.jpeg\" title=\"dix-ans-twitch-1200\u00d7625\" alt=\"twitch-brands\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5ff0111 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5ff0111\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af2bed9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"af2bed9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Mas cuidado, Twitch tem muitos c\u00f3digos e normas que tornam a comunidade forte e s\u00f3lida. Voc\u00ea n\u00e3o pode propor o mesmo conte\u00fado que em outros canais de comunica\u00e7\u00e3o. Na verdade, a comunidade Twitch est\u00e1 \u00e0 procura de conte\u00fados criativos e aut\u00eanticos que mudem de outros conte\u00fados que podem ser encontrados em todo o lado. Portanto, voc\u00ea ter\u00e1 que compartilhar seus valores e n\u00e3o seus produtos com vidas que s\u00e3o diferentes das comuns. O risco de reproduzir exactamente o mesmo conte\u00fado que nos canais de comunica\u00e7\u00e3o tradicionais pode estar em desacordo com os valores e expectativas desta plataforma. Arriscas-te a afastar aqueles que est\u00e1s a tentar alcan\u00e7ar e a ser boicotado pelos telespectadores.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f7ec94b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"f7ec94b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-082cfd6 exad-glass-effect-no exad-sticky-section-no\" data-id=\"082cfd6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-98944ec exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"98944ec\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Que empresas podem investir no Twitch? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6e3848 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"d6e3848\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Para assegurar uma boa integra\u00e7\u00e3o no Twitch, voc\u00ea tem que ter a certeza de compartilhar conte\u00fado original e criativo. Ser\u00e1 mais f\u00e1cil para as empresas que queiram inovar e\/ou compartilhar as coisas lan\u00e7arem no Twitch sem muito esfor\u00e7o. Por exemplo, uma transmiss\u00e3o ao vivo sobre informa\u00e7\u00f5es interessantes, sobre temas atuais ou a partilha de novas experi\u00eancias s\u00e3o conte\u00fados adequados. Ent\u00e3o voc\u00ea entendeu, Twitch \u00e9 uma grande oportunidade para as marcas, mas voc\u00ea tem que ter cuidado para n\u00e3o reproduzir o mesmo padr\u00e3o que nos canais de comunica\u00e7\u00e3o tradicionais.<\/p><p><span style=\"color: #000000;\">Partilhar os seus valores e a sua imagem de marca \u00e9 por isso importante e para o ajudar podemos criar filtros para o integrar no seu live stream. <a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/pt\/visioconferencias-stream-reality-augentadas\/\" target=\"_blank\" rel=\"noopener\">Venha descobrir todas as possibilidades de realidade aumentada no Twitch no nosso site!<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Twitch, um novo canal de comunica\u00e7\u00e3o para as marcas? Contacte-nos O Twitch estreou-se h\u00e1 apenas 10 anos e tornou-se a refer\u00eancia do streaming online para os jovens. O seu objectivo inicial era transmitir em directo jogos de v\u00eddeo e desportos electr\u00f3nicos, mas nos \u00faltimos [...]<\/p>","protected":false},"author":1,"featured_media":469951,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-6274","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conseils-reseaux-sociaux"],"aioseo_notices":[],"bsf-aiosrs-article":null,"bsf-aiosrs-custom-markup":null,"bsf-aiosrs-faq":null,"bsf-aiosrs-how-to":null,"bsf-aiosrs-product":null,"bsf-aiosrs-schema-exclusion":null,"bsf-aiosrs-schema-location":null,"bsf-aiosrs-schema-type":null,"_elementor_inline_svg":null,"_elementor_is_screenshot":null,"_elementor_source_image_hash":null,"_oembed_0ec560b2ab51b5bf2d4f6947b02cdaa6":null,"_shortpixel_prevent_optimize":null,"_shortpixel_status":null,"_wp_attached_file":null,"_wp_attachment_backup_sizes":null,"_wp_attachment_context":null,"_wp_attachment_image_alt":null,"_wp_attachment_metadata":null,"_elementor_conditions":null,"_elementor_popup_display_settings":null,"_elementor_screenshot":null,"_elementor_screenshot_failed":null,"_elementor_source":null,"_elementor_template_sub_type":null,"_oembed_36dae6073b41ae780e32604726873c51":null,"_oembed_5352948b097e1f2620dfe75c6e2ab1c6":null,"_oembed_78f2cdd06342be95a94ef68d418da3d5":null,"_oembed_7b2ea467ad9fc99899bcff3374a32e79":null,"_oembed_cede456a04b683e48fae3973ad3b4b7d":null,"_oembed_time_36dae6073b41ae780e32604726873c51":null,"_oembed_time_5352948b097e1f2620dfe75c6e2ab1c6":null,"_oembed_time_78f2cdd06342be95a94ef68d418da3d5":null,"_oembed_time_7b2ea467ad9fc99899bcff3374a32e79":null,"_oembed_time_cede456a04b683e48fae3973ad3b4b7d":null,"_menu_item_classes":null,"_menu_item_menu_item_parent":null,"_menu_item_object":null,"_menu_item_object_id":null,"_menu_item_target":null,"_menu_item_type":null,"_menu_item_url":null,"_menu_item_xfn":null,"_oembed_0d082d69c6999843001c2445c271c116":null,"_oembed_7422af61c754a0c0ab489598dad30820":null,"_oembed_9498c93ade3212946857fb6d661f8b0a":null,"_oembed_afce00b77300bf612c7898da66c5fdb7":null,"_oembed_c061379a94051c83895a8205ce10ddef":null,"_oembed_c7ac95ae97268081e1eccc77d936b732":null,"_oembed_f3b6a3a7abf5af1705f3e1c91860d10a":null,"_oembed_time_0d082d69c6999843001c2445c271c116":null,"_oembed_time_9498c93ade3212946857fb6d661f8b0a":null,"_oembed_time_afce00b77300bf612c7898da66c5fdb7":null,"_oembed_time_c061379a94051c83895a8205ce10ddef":null,"_oembed_time_f3b6a3a7abf5af1705f3e1c91860d10a":null,"faq-20761-question-answer":null,"faq-20761-question-answer-fieldtype":null,"_pll_strings_translations":null,"_bsf_article_author":"","_bsf_article_desc":"","_bsf_article_image":"","_bsf_article_name":"","_bsf_article_publisher":"","_bsf_article_publisher_logo":"","_oembed_03d885375ad6453f1fe115961a86cc4a":"","_oembed_05723c4b06bce145683e8a5cc523f4f6":"","_oembed_064a0419bb564377dbdb3201f568c408":"","_oembed_0d357a831bfcea92be3b5565c083b836":"","_oembed_0ecbf8ff5cecc6caa62f168fc7d02d64":"","_oembed_19080feaefc74a1cbc2e299463544704":"","_oembed_1b36688543d4d62a4a94550f822b61eb":"","_oembed_1b8bc1db4b0141814d3e2b44b387643d":"","_oembed_1c4190c0745b43368d1b37b47c8cf275":"","_oembed_1d1cca0e0d0c23910a827c3da7a3df82":"","_oembed_1fe28654d69bfdf11db92e669c9d66c5":"","_oembed_218af4a3dee8d3451730883eb225f792":"","_oembed_227c3f890c3864d9e6a1fdb10c66e97c":"","_oembed_2329a75ed2dc161617cfdc5959b195ae":"","_oembed_235c9b334844555bcb20b31adb6871a6":"","_oembed_24f7a3d176998f500bdd06576764c72e":"","_oembed_2aad5e6ac3626f9bbb9d60c3de6a95a4":"","_oembed_2ba49e38fdc949074d9f6a97c523cc9d":"","_oembed_3c7859dc85d46600880635f919400b9a":"","_oembed_4749525b170905627f44a7746f1a7d88":"","_oembed_4c54929ac1b6592d72828757d5e5893a":"","_oembed_4cbe0206028ed558fb333da0be36a8c8":"","_oembed_505358fd5e0933f205f561274e3414fc":"","_oembed_54c55e3f542c47da742c732515998a4e":"","_oembed_556bd7b3003c86d4faaf776a957c08c8":"","_oembed_557e9459c07e1f477386c64f74a05439":"","_oembed_5625aa6f7c33da95707e65126528ccf7":"","_oembed_59ca591c7658e934a2236f4b5b52ccea":"","_oembed_6221688a397b060677337ecd31aebfe3":"","_oembed_63ca3a25b1e145444b553c317c007240":"","_oembed_64bf16e4f6088d5fb5447a248f11b897":"","_oembed_68855bf9ba91f5e92ed99a78c5bd9086":"","_oembed_68b6da5c9dc987d55f82c701b2160a59":"","_oembed_6b04b8c3dc3b34b46af3571d3c559540":"","_oembed_6e60995708a5f446c98b0db0c0410378":"","_oembed_72a4eb3f6e89b9f56e22e43c217c54b7":"","_oembed_72a8f9c47c7c0682dd529b459bd759e5":"","_oembed_73b51e78e5e5eaec4e11d15bf8dcd4f7":"","_oembed_7bb0363f1d330f8850cf2e3c7b970bd5":"","_oembed_8099de3d4816802901a2797670ce202e":"","_oembed_825c9c57fa13dc74a679c976e65db211":"","_oembed_826e90979c1e30ab645ec16ebf3c17fc":"","_oembed_85e23c5fb9186a34e2e6e56a576ac3d4":"","_oembed_8780b6ae78841c839dece01a258eff85":"","_oembed_87e8fcc1ecb4cd6a60c9acf7e01e7180":"","_oembed_891d1b8607a44861ac79a8bcec7dfa73":"","_oembed_8b9077ba7aa5ef97e09ba2afc7f8b341":"","_oembed_8e1178d62ca7f5ffc7aefd977c257ab8":"","_oembed_94b96c931893774c218d36c22fc258a5":"","_oembed_9c6953b2c7b13e7488be524fde1e07b6":"","_oembed_9d3a251c645b0f546739b1f7fd886c86":"","_oembed_9db10ec3423e2719b773ef814cc826fc":"","_oembed_9ff4c278e518a3598aa51364d3df35ad":"<iframe title=\"Tuto r\u00e9alit\u00e9 augment\u00e9e Catalogue Jou\u00e9Club 2019\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/Rhhp2RJtkAs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_ab55bc51dbc59be9d73f934f0a91b6bb":"","_oembed_abe20c78dcc3e710669efcad23bf1d11":"","_oembed_b08d32d25fdaa3857089f0d62e1544f1":"","_oembed_b390d29659ce26650caeacc0a081e2ac":"","_oembed_ba442c0c7b4e8b29fa2e268cc62dfc63":"","_oembed_be3b6715c1140bbd5ca0f2fbe01a82be":"","_oembed_bead4a1599fb92348098d41772cfd2e9":"","_oembed_c798e4759b1269b9726a5635bdcfd294":"","_oembed_cdee5d2ccb4b72861f40bf7b0a49c787":"","_oembed_d381323909fc29f061b0130598655411":"","_oembed_d7cfdf1430463c01fb54d5a276b84677":"","_oembed_db145f92fc9f05142cdad6ba531e86f0":"","_oembed_dc7020fa6b2f70279eabdfbd4b626536":"","_oembed_dda6f56c64ca226dc719a923801b428d":"","_oembed_de49de54ba49959fd59cdf9011a6f340":"","_oembed_e2ba93bcd434ed874979ce94ac92bd10":"","_oembed_f29eeae3da2c475ef69933d1be546969":"","_oembed_f42901a5f1106e86bcf7a11959ec43c6":"","_oembed_f489b75b257c506d64da24977bcd9182":"","_oembed_f4c1a833ac9e5899589977fdb6f5bf2a":"","_oembed_f4de8ede679f4a4c1db630d80dfcc9cd":"","_oembed_f5a7f7b518d49d1574843ae66b002314":"","_oembed_fab9b9c3e902a194f6696181a17da817":"","_oembed_fc7eff42093b9cb936bc0e475f7d078c":"","_oembed_ff4208306ebf7fbc9b89fc89854ba0bd":"","_oembed_time_03d885375ad6453f1fe115961a86cc4a":"","_oembed_time_05723c4b06bce145683e8a5cc523f4f6":"","_oembed_time_064a0419bb564377dbdb3201f568c408":"","_oembed_time_0d357a831bfcea92be3b5565c083b836":"","_oembed_time_0ecbf8ff5cecc6caa62f168fc7d02d64":"","_oembed_time_19080feaefc74a1cbc2e299463544704":"","_oembed_time_1b36688543d4d62a4a94550f822b61eb":"","_oembed_time_1b8bc1db4b0141814d3e2b44b387643d":"","_oembed_time_1c4190c0745b43368d1b37b47c8cf275":"","_oembed_time_1d1cca0e0d0c23910a827c3da7a3df82":"","_oembed_time_1fe28654d69bfdf11db92e669c9d66c5":"","_oembed_time_218af4a3dee8d3451730883eb225f792":"","_oembed_time_227c3f890c3864d9e6a1fdb10c66e97c":"","_oembed_time_2329a75ed2dc161617cfdc5959b195ae":"","_oembed_time_235c9b334844555bcb20b31adb6871a6":"","_oembed_time_24f7a3d176998f500bdd06576764c72e":"","_oembed_time_2aad5e6ac3626f9bbb9d60c3de6a95a4":"","_oembed_time_2ba49e38fdc949074d9f6a97c523cc9d":"","_oembed_time_3c7859dc85d46600880635f919400b9a":"","_oembed_time_4749525b170905627f44a7746f1a7d88":"","_oembed_time_4c54929ac1b6592d72828757d5e5893a":"","_oembed_time_4cbe0206028ed558fb333da0be36a8c8":"","_oembed_time_54c55e3f542c47da742c732515998a4e":"","_oembed_time_556bd7b3003c86d4faaf776a957c08c8":"","_oembed_time_557e9459c07e1f477386c64f74a05439":"","_oembed_time_5625aa6f7c33da95707e65126528ccf7":"","_oembed_time_59ca591c7658e934a2236f4b5b52ccea":"","_oembed_time_6221688a397b060677337ecd31aebfe3":"","_oembed_time_63ca3a25b1e145444b553c317c007240":"","_oembed_time_64bf16e4f6088d5fb5447a248f11b897":"","_oembed_time_68855bf9ba91f5e92ed99a78c5bd9086":"","_oembed_time_68b6da5c9dc987d55f82c701b2160a59":"","_oembed_time_6b04b8c3dc3b34b46af3571d3c559540":"","_oembed_time_6e60995708a5f446c98b0db0c0410378":"","_oembed_time_72a4eb3f6e89b9f56e22e43c217c54b7":"","_oembed_time_72a8f9c47c7c0682dd529b459bd759e5":"","_oembed_time_73b51e78e5e5eaec4e11d15bf8dcd4f7":"","_oembed_time_7bb0363f1d330f8850cf2e3c7b970bd5":"","_oembed_time_8099de3d4816802901a2797670ce202e":"","_oembed_time_825c9c57fa13dc74a679c976e65db211":"","_oembed_time_826e90979c1e30ab645ec16ebf3c17fc":"","_oembed_time_85e23c5fb9186a34e2e6e56a576ac3d4":"","_oembed_time_8780b6ae78841c839dece01a258eff85":"","_oembed_time_87e8fcc1ecb4cd6a60c9acf7e01e7180":"","_oembed_time_891d1b8607a44861ac79a8bcec7dfa73":"","_oembed_time_8b9077ba7aa5ef97e09ba2afc7f8b341":"","_oembed_time_8e1178d62ca7f5ffc7aefd977c257ab8":"","_oembed_time_94b96c931893774c218d36c22fc258a5":"","_oembed_time_9c6953b2c7b13e7488be524fde1e07b6":"","_oembed_time_9d3a251c645b0f546739b1f7fd886c86":"","_oembed_time_9db10ec3423e2719b773ef814cc826fc":"","_oembed_time_9ff4c278e518a3598aa51364d3df35ad":"1617178289","_oembed_time_ab55bc51dbc59be9d73f934f0a91b6bb":"","_oembed_time_abe20c78dcc3e710669efcad23bf1d11":"","_oembed_time_b08d32d25fdaa3857089f0d62e1544f1":"","_oembed_time_b390d29659ce26650caeacc0a081e2ac":"","_oembed_time_ba442c0c7b4e8b29fa2e268cc62dfc63":"","_oembed_time_be3b6715c1140bbd5ca0f2fbe01a82be":"","_oembed_time_bead4a1599fb92348098d41772cfd2e9":"","_oembed_time_c798e4759b1269b9726a5635bdcfd294":"","_oembed_time_cdee5d2ccb4b72861f40bf7b0a49c787":"","_oembed_time_d381323909fc29f061b0130598655411":"","_oembed_time_d7cfdf1430463c01fb54d5a276b84677":"","_oembed_time_db145f92fc9f05142cdad6ba531e86f0":"","_oembed_time_dc7020fa6b2f70279eabdfbd4b626536":"","_oembed_time_dda6f56c64ca226dc719a923801b428d":"","_oembed_time_de49de54ba49959fd59cdf9011a6f340":"","_oembed_time_e2ba93bcd434ed874979ce94ac92bd10":"","_oembed_time_f29eeae3da2c475ef69933d1be546969":"","_oembed_time_f42901a5f1106e86bcf7a11959ec43c6":"","_oembed_time_f489b75b257c506d64da24977bcd9182":"","_oembed_time_f4c1a833ac9e5899589977fdb6f5bf2a":"","_oembed_time_f5a7f7b518d49d1574843ae66b002314":"","_oembed_time_fab9b9c3e902a194f6696181a17da817":"","_oembed_time_fc7eff42093b9cb936bc0e475f7d078c":"","_oembed_time_ff4208306ebf7fbc9b89fc89854ba0bd":"","_pingme":null,"_seopress_robots_primary_cat":"none","_wp_desired_post_slug":"","article-20650-author":"","article-20650-author-fieldtype":"","article-20650-author-url":"","article-20650-author-url-fieldtype":"","article-20650-description":"","article-20650-description-fieldtype":"","article-20650-image":"","article-20650-image-fieldtype":"","article-20650-main-entity":"","article-20650-main-entity-fieldtype":"","article-20650-modified-date":"","article-20650-modified-date-fieldtype":"","article-20650-name":"","article-20650-name-fieldtype":"","article-20650-orgnization-name":"","article-20650-orgnization-name-fieldtype":"","article-20650-published-date":"","article-20650-published-date-fieldtype":"","article-20650-schema-type":"","article-20650-schema-type-fieldtype":"","article-20650-site-logo":"","article-20650-site-logo-fieldtype":"","enclosure":"","how-to-24049-description":"","how-to-24049-description-fieldtype":"","how-to-24049-name":"","how-to-24049-name-fieldtype":"","how-to-24049-steps":"","how-to-24049-steps-fieldtype":"","how-to-24049-supply":"","how-to-24049-supply-fieldtype":"","how-to-24049-tool":"","how-to-24049-tool-fieldtype":"","how-to-24049-total-time":"","how-to-24049-total-time-fieldtype":"","how-to-24738-description":"","how-to-24738-description-fieldtype":"","how-to-24738-name":"","how-to-24738-name-fieldtype":"","how-to-24738-steps":"","how-to-24738-steps-fieldtype":"","how-to-24738-supply":"","how-to-24738-supply-fieldtype":"","how-to-24738-tool":"","how-to-24738-tool-fieldtype":"","how-to-24738-total-time":"","how-to-24738-total-time-fieldtype":"","product-24044-avail":"","product-24044-avail-fieldtype":"","product-24044-brand-name":"","product-24044-brand-name-fieldtype":"","product-24044-currency":"","product-24044-currency-fieldtype":"","product-24044-description":"","product-24044-description-fieldtype":"","product-24044-image":"","product-24044-image-fieldtype":"","product-24044-mpn":"","product-24044-mpn-fieldtype":"","product-24044-name":"","product-24044-name-fieldtype":"","product-24044-price":"","product-24044-price-fieldtype":"","product-24044-price-valid-until":"","product-24044-price-valid-until-fieldtype":"","product-24044-product-review":"","product-24044-product-review-fieldtype":"","product-24044-rating":"","product-24044-rating-fieldtype":"","product-24044-review-count":"","product-24044-review-count-fieldtype":"","product-24044-sku":"","product-24044-sku-fieldtype":"","product-24044-url":"","product-24044-url-fieldtype":"","rank_math_description":"Twitch deviendra un canal de communication pour les marques; Venez d\u00e9couvrir tous nos conseils pour lancer une strat\u00e9gie de communication sur Twitch !","rank_math_focus_keyword":"Twitch,canal de communication,marques","rank_math_internal_links_processed":"1","rank_math_pillar_content":"","rank_math_primary_category":"","rank_math_seo_score":"81","rank_math_title":"Twitch, un nouveau canal de communication pour les marques ?","saswp_article_image_20412_detail":"","saswp_article_organization_logo_20412_detail":"","saswp_modify_this_schema_20412":"","_backorders":null,"_crosssell_ids":null,"_download_expiry":null,"_download_limit":null,"_downloadable":null,"_manage_stock":null,"_price":null,"_product_version":null,"_regular_price":null,"_sold_individually":null,"_stock":null,"_stock_status":null,"_tax_class":null,"_tax_status":null,"_virtual":null,"_wc_average_rating":null,"_wc_review_count":null,"_wsform_woocommerce_meta_data":null,"total_sales":null,"data_group_array":null,"saswp_article_author_description_20412":null,"saswp_article_author_name_20412":null,"saswp_article_author_type_20412":null,"saswp_article_author_url_20412":null,"saswp_article_body_20412":null,"saswp_article_date_modified_20412":null,"saswp_article_date_published_20412":null,"saswp_article_description_20412":null,"saswp_article_editor_name_20412":null,"saswp_article_headline_20412":null,"saswp_article_image_20412":null,"saswp_article_inlanguage_20412":null,"saswp_article_keywords_20412":null,"saswp_article_main_entity_of_page_20412":null,"saswp_article_organization_logo_20412":null,"saswp_article_organization_name_20412":null,"saswp_article_section_20412":null,"saswp_article_url_20412":null,"saswp_attached_collection":null,"saswp_attahced_reviews":null,"saswp_business_type":null,"saswp_custom_meta_field":null,"saswp_enable_itemlist_schema":null,"saswp_enable_speakable_schema":null,"saswp_event_type":null,"saswp_fixed_image":null,"saswp_fixed_text":null,"saswp_item_list_custom":null,"saswp_item_list_tags":null,"saswp_itemlist_item_type":null,"saswp_meta_list_val":null,"saswp_review_item_reviewed_20412":null,"saswp_taxonomy_term":null,"schema_options":null,"schema_type":null,"_schema_article_type":null,"_schema_categories":null,"_schema_post_types":null,"_schema_type":null,"data":null,"user_id":null,"user_ip":null,"user_login":null,"_billing_address_1":null,"_billing_address_2":null,"_billing_address_index":null,"_billing_city":null,"_billing_company":null,"_billing_country":null,"_billing_email":null,"_billing_first_name":null,"_billing_last_name":null,"_billing_phone":null,"_billing_postcode":null,"_cart_hash":null,"_completed_date":null,"_created_via":null,"_customer_ip_address":null,"_customer_user":null,"_customer_user_agent":null,"_date_completed":null,"_date_paid":null,"_download_permissions_granted":null,"_new_order_email_sent":null,"_order_key":null,"_order_stock_reduced":null,"_paid_date":null,"_payment_method":null,"_payment_method_title":null,"_recorded_coupon_usage_counts":null,"_recorded_sales":null,"_shipping_address_index":null,"_stripe_charge_captured":null,"_stripe_currency":null,"_stripe_customer_id":null,"_stripe_fee":null,"_stripe_intent_id":null,"_stripe_net":null,"_stripe_refund_id":null,"_stripe_source_id":null,"_transaction_id":null,"_xlwcty_thankyou_page":null,"is_vat_exempt":null,"trp_language":null,"_refund_amount":null,"_refund_reason":null,"_refunded_by":null,"_refunded_payment":null,"_wpcode_auto_insert":null,"_wpcode_auto_insert_number":null,"_wpcode_conditional_logic":null,"_wpcode_conditional_logic_enabled":null,"_wpcode_library_id":null,"_wpcode_library_version":null,"_wpcode_location_extra":null,"_wpcode_note":null,"_wpcode_priority":null,"_xlwcty_additional_info_border_color":null,"_xlwcty_additional_info_border_style":null,"_xlwcty_additional_info_border_width":null,"_xlwcty_additional_info_component_bg":null,"_xlwcty_additional_info_enable":null,"_xlwcty_builder_layout":null,"_xlwcty_builder_template":null,"_xlwcty_chosen_order_preview":null,"_xlwcty_customer_information_after_customer_information_desc_alignment":null,"_xlwcty_customer_information_after_heading_desc_alignment":null,"_xlwcty_customer_information_border_color":null,"_xlwcty_customer_information_border_style":null,"_xlwcty_customer_information_border_width":null,"_xlwcty_customer_information_component_bg":null,"_xlwcty_customer_information_enable":null,"_xlwcty_customer_information_heading":null,"_xlwcty_customer_information_heading_alignment":null,"_xlwcty_customer_information_heading_font_size":null,"_xlwcty_customer_information_layout":null,"_xlwcty_customer_information_show_billing":null,"_xlwcty_customer_information_show_shipping":null,"_xlwcty_google_map_address":null,"_xlwcty_google_map_border_color":null,"_xlwcty_google_map_border_style":null,"_xlwcty_google_map_border_width":null,"_xlwcty_google_map_built_in_icon":null,"_xlwcty_google_map_component_bg":null,"_xlwcty_google_map_desc_alignment":null,"_xlwcty_google_map_enable":null,"_xlwcty_google_map_heading_alignment":null,"_xlwcty_google_map_heading_font_size":null,"_xlwcty_google_map_icon":null,"_xlwcty_google_map_marker_text":null,"_xlwcty_google_map_style":null,"_xlwcty_google_map_zoom_level":null,"_xlwcty_image_border_color_1":null,"_xlwcty_image_border_style_1":null,"_xlwcty_image_border_width_1":null,"_xlwcty_image_btn_bg_color_1":null,"_xlwcty_image_btn_color_1":null,"_xlwcty_image_btn_font_size_1":null,"_xlwcty_image_btn_link_1":null,"_xlwcty_image_btn_text_1":null,"_xlwcty_image_component_bg_1":null,"_xlwcty_image_desc_alignment_1":null,"_xlwcty_image_enable_1":null,"_xlwcty_image_heading_alignment_1":null,"_xlwcty_image_heading_font_size_1":null,"_xlwcty_image_img_cont_ratio_1":null,"_xlwcty_image_img_l_link_1":null,"_xlwcty_image_img_r_link_1":null,"_xlwcty_image_layout_1":null,"_xlwcty_image_show_btn_1":null,"_xlwcty_is_default":null,"_xlwcty_menu_order":null,"_xlwcty_order_built_in":null,"_xlwcty_order_built_in_color":null,"_xlwcty_order_details_after_heading_desc_alignment":null,"_xlwcty_order_details_below_order_table_desc_alignment":null,"_xlwcty_order_details_border_color":null,"_xlwcty_order_details_border_style":null,"_xlwcty_order_details_border_width":null,"_xlwcty_order_details_component_bg":null,"_xlwcty_order_details_display_images":null,"_xlwcty_order_details_downloads":null,"_xlwcty_order_details_enable":null,"_xlwcty_order_details_heading":null,"_xlwcty_order_details_heading_alignment":null,"_xlwcty_order_details_heading_font_size":null,"_xlwcty_order_details_layout":null,"_xlwcty_order_enable":null,"_xlwcty_order_heading1":null,"_xlwcty_order_heading1_color":null,"_xlwcty_order_heading1_font_size":null,"_xlwcty_order_heading2":null,"_xlwcty_order_heading2_color":null,"_xlwcty_order_heading2_font_size":null,"_xlwcty_order_icon":null,"_xlwcty_simple_text_alignment_1":null,"_xlwcty_simple_text_border_color_1":null,"_xlwcty_simple_text_border_style_1":null,"_xlwcty_simple_text_border_width_1":null,"_xlwcty_simple_text_component_bg_1":null,"_xlwcty_simple_text_enable_1":null,"_xlwcty_simple_text_heading_alignment_1":null,"_xlwcty_simple_text_heading_font_size_1":null,"_xlwcty_simple_text_text_1":null,"_xlwcty_text_border_color_1":null,"_xlwcty_text_border_style_1":null,"_xlwcty_text_border_width_1":null,"_xlwcty_text_component_bg_1":null,"_xlwcty_text_enable_1":null,"_xlwcty_text_heading_alignment_1":null,"_xlwcty_text_heading_font_size_1":null,"_xlwcty_video_border_color_1":null,"_xlwcty_video_border_style_1":null,"_xlwcty_video_border_width_1":null,"_xlwcty_video_btn_bg_color_1":null,"_xlwcty_video_btn_color_1":null,"_xlwcty_video_btn_font_size_1":null,"_xlwcty_video_btn_link_1":null,"_xlwcty_video_btn_text_1":null,"_xlwcty_video_component_bg_1":null,"_xlwcty_video_desc_alignment_1":null,"_xlwcty_video_enable_1":null,"_xlwcty_video_heading_alignment_1":null,"_xlwcty_video_heading_font_size_1":null,"_xlwcty_video_show_btn_1":null,"_xlwcty_video_src_1":null,"xlwcty_rule":null,"_email_backgroundColor_settings":null,"_email_title_billing":null,"_email_title_shipping":null,"_yaymail_elements":null,"_yaymail_email_backgroundColor_settings":null,"_yaymail_email_order_item_download_title":null,"_yaymail_email_order_item_title":null,"_yaymail_email_textLinkColor_settings":null,"_yaymail_status":null,"_yaymail_template":null,"_edit_last":"3","_edit_lock":"1699605977:3","_trp_automatically_translated_slug_it_IT":"twitch-channel-communication","_wp_old_slug":"","ekit_post_views_count":"1147","__elementor_forms_snapshot":null,"_aioseo_description":"Twitch deviendra un canal de communication pour les marques. Venez d\u00e9couvrir tous nos conseils pour lancer une strat\u00e9gie de communication sur Twitch !","_aioseo_keywords":"","_aioseo_og_article_section":"","_aioseo_og_article_tags":"","_aioseo_og_description":"","_aioseo_og_title":"","_aioseo_title":"Twitch : nouveau canal de communication pour les marques ?","_aioseo_twitter_description":"","_aioseo_twitter_title":"","_bsf_item_review_type":"","_bsf_post_type":"","_cmplz_scanned_post":"","_elementor_controls_usage":{"heading":{"count":4,"control_percent":2,"controls":{"content":{"section_title":{"title":4,"align":1,"header_size":1}},"style":{"section_title_style":{"title_color":4,"typography_typography":4,"typography_font_family":4,"typography_font_size":4,"typography_font_weight":4}},"advanced":{"_section_style":{"_margin":1}}}},"button":{"count":1,"control_percent":4,"controls":{"content":{"section_button":{"text":1,"align":1,"size":1,"link":1,"align_mobile":1}},"style":{"section_style":{"typography_typography":1,"typography_font_family":1,"typography_font_weight":1,"button_text_color":1,"background_color":1,"hover_animation":1,"border_border":1,"border_width":1,"border_color":1,"border_radius":1}}}},"column":{"count":9,"control_percent":0,"controls":{"layout":{"layout":{"_inline_size":9,"space_between_widgets":1,"content_position":3,"align":1}},"advanced":{"_section_responsive":{"hide_mobile":1},"section_advanced":{"margin":1}},"style":{"section_style":{"background_background":1}}}},"section":{"count":8,"control_percent":1,"controls":{"style":{"section_background":{"background_background":1,"background_color":1},"section_border":{"border_border":3,"border_width":3,"border_color":3,"border_radius":1}},"advanced":{"section_advanced":{"margin":4}},"layout":{"section_structure":{"structure":1}}}},"text-editor":{"count":5,"control_percent":2,"controls":{"content":{"section_editor":{"editor":5}},"style":{"section_style":{"text_color":5,"typography_typography":5,"typography_font_family":5,"typography_font_size":5,"typography_font_weight":5}},"advanced":{"_section_style":{"_padding":1},"_section_background":{"_background_background":1,"_background_color":1},"_section_border":{"_border_border":1,"_border_width":1,"_border_color":1,"_border_radius":1}}}},"shortcode":{"count":1,"control_percent":0,"controls":{"content":{"section_shortcode":{"shortcode":1}}}},"image":{"count":1,"control_percent":1,"controls":{"content":{"section_image":{"image":1,"image_size":1,"image_custom_dimension":1}}}}},"_elementor_css":{"time":1751525726,"fonts":["Work Sans"],"icons":[""],"dynamic_elements_ids":[],"status":"inline","0":"","css":".elementor-6274 .elementor-element.elementor-element-573609c:not(.elementor-motion-effects-element-type-background), .elementor-6274 .elementor-element.elementor-element-573609c > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#FDC902;}.elementor-6274 .elementor-element.elementor-element-573609c{border-style:solid;border-width:0px 0px 2px 0px;border-color:#000000;transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;}.elementor-6274 .elementor-element.elementor-element-573609c, .elementor-6274 .elementor-element.elementor-element-573609c > .elementor-background-overlay{border-radius:0px 0px 0px 0px;}.elementor-6274 .elementor-element.elementor-element-573609c > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-bc-flex-widget .elementor-6274 .elementor-element.elementor-element-5436da1.elementor-column .elementor-widget-wrap{align-items:center;}.elementor-6274 .elementor-element.elementor-element-5436da1.elementor-column.elementor-element[data-element_type=\"column\"] > .elementor-widget-wrap.elementor-element-populated{align-content:center;align-items:center;}.elementor-6274 .elementor-element.elementor-element-5436da1.elementor-column > .elementor-widget-wrap{justify-content:center;}.elementor-6274 .elementor-element.elementor-element-5436da1 > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:30px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;}.elementor-6274 .elementor-element.elementor-element-5436da1 > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-6274 .elementor-element.elementor-element-da5317b > .elementor-widget-container{margin:20px 0px 0px 0px;}.elementor-6274 .elementor-element.elementor-element-da5317b{text-align:left;}.elementor-6274 .elementor-element.elementor-element-da5317b .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:42px;font-weight:400;color:#000000;}.elementor-6274 .elementor-element.elementor-element-38e355c > .elementor-widget-wrap > .elementor-widget:not(.elementor-widget__width-auto):not(.elementor-widget__width-initial):not(:last-child):not(.elementor-absolute){margin-bottom:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );font-family:var( --e-global-typography-accent-font-family ), Sans-serif;font-weight:var( --e-global-typography-accent-font-weight );}.elementor-6274 .elementor-element.elementor-element-da80e1c .elementor-button{background-color:#FFFFFF;font-family:\"Work Sans\", Sans-serif;font-weight:500;fill:#000000;color:#000000;border-style:solid;border-width:2px 2px 2px 2px;border-color:#000000;border-radius:76px 76px 76px 76px;}.elementor-6274 .elementor-element.elementor-element-9da8cee{margin-top:20px;margin-bottom:0px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-6274 .elementor-element.elementor-element-17079fe{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-6274 .elementor-element.elementor-element-29acd61{margin-top:20px;margin-bottom:0px;}.elementor-6274 .elementor-element.elementor-element-278d082 .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:38px;font-weight:400;color:#000000;}.elementor-6274 .elementor-element.elementor-element-43d2c37{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-6274 .elementor-element.elementor-element-437024a{border-style:solid;border-width:2px 0px 0px 0px;border-color:#000000;margin-top:50px;margin-bottom:0px;}.elementor-6274 .elementor-element.elementor-element-af61e54 .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:38px;font-weight:400;color:#000000;}.elementor-6274 .elementor-element.elementor-element-f1d8956{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-bc-flex-widget .elementor-6274 .elementor-element.elementor-element-b403da1.elementor-column .elementor-widget-wrap{align-items:center;}.elementor-6274 .elementor-element.elementor-element-b403da1.elementor-column.elementor-element[data-element_type=\"column\"] > .elementor-widget-wrap.elementor-element-populated{align-content:center;align-items:center;}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );}.elementor-bc-flex-widget .elementor-6274 .elementor-element.elementor-element-5ff0111.elementor-column .elementor-widget-wrap{align-items:center;}.elementor-6274 .elementor-element.elementor-element-5ff0111.elementor-column.elementor-element[data-element_type=\"column\"] > .elementor-widget-wrap.elementor-element-populated{align-content:center;align-items:center;}.elementor-6274 .elementor-element.elementor-element-af2bed9 > .elementor-widget-container{background-color:#90A8ED;padding:10px 10px 10px 10px;border-style:solid;border-width:2px 2px 2px 2px;border-color:#000000;border-radius:5px 5px 5px 5px;}.elementor-6274 .elementor-element.elementor-element-af2bed9{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-6274 .elementor-element.elementor-element-f7ec94b{border-style:solid;border-width:2px 0px 0px 0px;border-color:#000000;margin-top:50px;margin-bottom:0px;}.elementor-6274 .elementor-element.elementor-element-98944ec .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:38px;font-weight:400;color:#000000;}.elementor-6274 .elementor-element.elementor-element-d6e3848{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}@media(max-width:1024px) and (min-width:768px){.elementor-6274 .elementor-element.elementor-element-38e355c{width:60%;}}@media(max-width:1024px){.elementor-6274 .elementor-element.elementor-element-da5317b .elementor-heading-title{font-size:30px;}.elementor-6274 .elementor-element.elementor-element-da80e1c .elementor-button{font-size:15px;}}@media(max-width:767px){.elementor-6274 .elementor-element.elementor-element-da5317b .elementor-heading-title{font-size:28px;}}"},"_elementor_data":"[{\"id\":\"573609c\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"background_background\":\"classic\",\"background_color\":\"#FDC902\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"2\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[{\"id\":\"5436da1\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"content_position\":\"center\",\"align\":\"center\",\"background_background\":\"classic\",\"margin\":{\"unit\":\"px\",\"top\":\"30\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[{\"id\":\"da5317b\",\"elType\":\"widget\",\"settings\":{\"title\":\"Twitch, un nouveau canal de communication pour les marques ?\",\"align\":\"left\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":42,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":30,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":28,\"sizes\":[]},\"header_size\":\"h1\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"036d631\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"38e355c\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"space_between_widgets\":0,\"_inline_size_tablet\":60,\"hide_mobile\":\"hidden-mobile\"},\"elements\":[{\"id\":\"da80e1c\",\"elType\":\"widget\",\"settings\":{\"text\":\"Contactez-nous\",\"align\":\"left\",\"size\":\"md\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"500\",\"button_text_color\":\"#000000\",\"background_color\":\"#FFFFFF\",\"hover_animation\":\"rotate\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"76\",\"right\":\"76\",\"bottom\":\"76\",\"left\":\"76\",\"isLinked\":true},\"__dynamic__\":[],\"link\":{\"url\":\"#contact\",\"is_external\":\"\",\"nofollow\":\"\",\"custom_attributes\":\"\"},\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":15,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"button\"}],\"isInner\":true}],\"isInner\":true}],\"isInner\":false}],\"isInner\":false},{\"id\":\"9da8cee\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"7f2b3ba\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"17079fe\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/www.twitch.tv\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">Twitch<\\\/a> a fait ses d\\u00e9buts il y a \\u00e0 peine 10 ans et est devenu la r\\u00e9f\\u00e9rence de streaming en ligne pour les jeunes. Son tout premier objectif \\u00e9tait la diffusion de streaming en direct de jeux vid\\u00e9os et de esport mais depuis quelques ann\\u00e9es la plateforme se diversifie pour proposer tous types de sujet (cuisine, voyage, politique\\u2026).<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"29acd61\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"1e87a51\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"278d082\",\"elType\":\"widget\",\"settings\":{\"title\":\"Pourquoi Twitch marche si bien aupr\\u00e8s des jeunes ?\",\"ekit_all_conditions_list\":[{\"_id\":\"35eafba\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":38,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"43d2c37\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>Gr\\u00e2ce \\u00e0 la diffusion en direct, les personnes r\\u00e9alisant un direct ne peuvent pas se cacher derri\\u00e8re un script ou un r\\u00f4le, ils sont donc totalement vrais et sinc\\u00e8res dans leur r\\u00e9action et leur parole.<\\\/p><p>De plus, il existe un espace de chat et de commentaire pour que les viewers puissent interagir avec le streamer et ainsi dynamiser le live.<\\\/p><p>Le succ\\u00e8s de Twitch aupr\\u00e8s des jeunes s\\u2019explique aussi par leur volont\\u00e9 de fuire les canaux de communication traditionnels qui ne proposent plus de contenu original mais qui est beaucoup ax\\u00e9 sur la publicit\\u00e9 de masse.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"3a5329b\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"53a1efb\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"96c74ff\",\"elType\":\"widget\",\"settings\":{\"shortcode\":\"[elementor-template id=\\\"3207940\\\"]\"},\"elements\":[],\"widgetType\":\"shortcode\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"437024a\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"eca559b\"}],\"ekit_section_parallax_multi_items\":[],\"margin\":{\"unit\":\"px\",\"top\":\"50\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false},\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\"},\"elements\":[{\"id\":\"4d5a18b\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"6aaaadf\"}]},\"elements\":[{\"id\":\"af61e54\",\"elType\":\"widget\",\"settings\":{\"title\":\"Pourquoi les marques devraient-elles s\\u2019ins\\u00e9rer sur Twitch ?\",\"ekit_all_conditions_list\":[{\"_id\":\"35eafba\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":38,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"f1d8956\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>La communaut\\u00e9 Twitch est tr\\u00e8s jeune comme vous avez pu le deviner. Une marque qui voudrait toucher cette cat\\u00e9gorie d\\u2019\\u00e2ge aurait tout int\\u00e9r\\u00eat \\u00e0 d\\u00e9buter sur Twitch pour toucher un maximum de jeunes.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"},{\"id\":\"16f541e\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\"},\"elements\":[{\"id\":\"b403da1\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"f74eea3\",\"elType\":\"widget\",\"settings\":{\"image\":{\"url\":\"https:\\\/\\\/filtermaker.fr\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/dix-ans-twitch-1200x625-1.jpeg\",\"id\":12555,\"alt\":\"twitch-marques\",\"source\":\"library\"},\"image_size\":\"custom\",\"ekit_all_conditions_list\":[{\"_id\":\"905d1bd\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"image_custom_dimension\":{\"width\":\"600\",\"height\":\"\"}},\"elements\":[],\"widgetType\":\"image\"}],\"isInner\":true},{\"id\":\"5ff0111\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"af2bed9\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>Mais attention, Twitch a de nombreux codes et normes qui font que la communaut\\u00e9 est solide et solidaire. Vous ne pouvez pas proposer le m\\u00eame contenu que sur les autres canaux de communication. En effet, la communaut\\u00e9 Twitch cherche du contenu cr\\u00e9atif et authentique qui change des autres contenus que l'on peut trouver de partout. Ainsi il vous faudra partager vos valeurs plut\\u00f4t que vos produits avec des lives qui changent de l\\u2019ordinaire. Le risque de reproduire exactement le m\\u00eame contenu que sur les canaux de communication traditionnels peut \\u00eatre en d\\u00e9saccord avec les valeurs et les attentes de cette plateforme. Vous risquez de faire fuir ceux que vous tentez de toucher et d\\u2019\\u00eatre boycott\\u00e9 par les viewers.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_padding\":{\"unit\":\"px\",\"top\":\"10\",\"right\":\"10\",\"bottom\":\"10\",\"left\":\"10\",\"isLinked\":true},\"_background_background\":\"classic\",\"_background_color\":\"#90A8ED\",\"_border_border\":\"solid\",\"_border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"_border_color\":\"#000000\",\"_border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true}],\"isInner\":false}],\"isInner\":false},{\"id\":\"f7ec94b\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"eca559b\"}],\"ekit_section_parallax_multi_items\":[],\"margin\":{\"unit\":\"px\",\"top\":\"50\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false},\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\"},\"elements\":[{\"id\":\"082cfd6\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"6aaaadf\"}]},\"elements\":[{\"id\":\"98944ec\",\"elType\":\"widget\",\"settings\":{\"title\":\"Quelles entreprises peuvent investir sur Twitch ? \",\"ekit_all_conditions_list\":[{\"_id\":\"35eafba\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":38,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"d6e3848\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>Pour s\\u2019assurer une bonne int\\u00e9gration sur Twitch il faut \\u00eatre certain de pouvoir partager du contenu original et cr\\u00e9atif. Il sera donc plus facile pour des entreprises qui ont envie d\\u2019innover et\\\/ou des choses \\u00e0 partager de se lancer sur Twitch sans trop d'efforts. Par exemple, un live sur des informations int\\u00e9ressantes, sur des sujets actuels ou le partage d\\u2019exp\\u00e9riences in\\u00e9dites sont des contenus adapt\\u00e9s. Vous l\\u2019avez donc compris, Twitch est une belle opportunit\\u00e9 pour les marques mais il faut faire attention \\u00e0 ne pas reproduire le m\\u00eame sch\\u00e9ma que sur les canaux de communication traditionnels.<\\\/p><p><span style=\\\"color: #000000;\\\">Partager vos valeurs et votre image de marque est donc important et pour vous aider nous pouvons cr\\u00e9er des filtres \\u00e0 int\\u00e9grer lors de votre live. <a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/visioconferences-stream-realite-augmentee\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">Venez d\\u00e9couvrir toutes les possibilit\\u00e9s de la r\\u00e9alit\\u00e9 augment\\u00e9e sur Twitch sur notre site internet !<\\\/a><\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false}]","_elementor_edit_mode":"builder","_elementor_page_assets":{"styles":["widget-heading","e-animation-rotate","widget-image"],"scripts":["elementor-frontend"]},"_elementor_page_settings":"","_elementor_pro_version":"3.16.1","_elementor_template_type":"wp-post","_elementor_version":"3.16.6","_seopress_analysis_data":{"title":"Pour obtenir l\u2019aper\u00e7u de votre extrait Google, veuillez publier votre publication\u00a0!","link_preview":"https:\/\/filtermaker.fr\/conseils-reseaux-sociaux\/twitch-canal-communication\/?no_admin_bar=1&preview=true"},"_trp_automatically_translated_slug_en_GB":"","_trp_automatically_translated_slug_es_ES":"","_wp_page_template":"default","_wp_old_date":"","_schema_json":"","_schema_json_timestamp":"","_schema_ref":"20536","_seopress_analysis_target_kw":"","_seopress_redirections_logged_status":"both","_seopress_redirections_type":"301","_seopress_redirections_value":"","_seopress_robots_canonical":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":"","_seopress_social_fb_img_height":"","_seopress_social_fb_img_width":"","_seopress_social_fb_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":"","_seopress_social_twitter_img_height":"","_seopress_social_twitter_img_width":"","_seopress_social_twitter_title":"","_seopress_titles_desc":"","_seopress_titles_title":"","_trp_automatically_translated_slug_de_DE":"twitch-kanal-kommunikation","_trp_automatically_translated_slug_en_US":"twitch-channel-communication","_trp_automatically_translated_slug_ja":"%e3%83%84%e3%82%a4%e3%83%83%e3%83%81%e3%83%81%e3%83%a3%e3%83%b3%e3%83%8d%e3%83%ab%e3%82%b3%e3%83%9f%e3%83%a5%e3%83%8b%e3%82%b1%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3","_trp_automatically_translated_slug_nl_NL":"twitch-kanaal-communicatie","_trp_automatically_translated_slug_pl_PL":"twitch-channel-communication","_trp_automatically_translated_slug_pt_PT":"twitch-canal-comunicacao","_trp_automatically_translated_slug_ro_RO":"","_trp_translated_slug_de_DE":"","_trp_translated_slug_en_GB":"communication-channel-twitch","_trp_translated_slug_en_US":"","_trp_translated_slug_es_ES":"twitch-canal-comunicacion","_trp_translated_slug_it_IT":"","_trp_translated_slug_ja":"","_trp_translated_slug_nl_NL":"","_trp_translated_slug_pl_PL":"","_trp_translated_slug_pt_PT":"","_trp_translated_slug_ro_RO":"comunicare-canal-twitch","_wpsso_head_info_og_desc":"","_wpsso_head_info_og_img_thumb":"","_wpsso_head_info_og_type":"","_wpsso_head_info_schema_type":"","_wpsso_head_info_schema_type_name":"","cmplz_hide_cookiebanner":"","product-24038-avail":"","product-24038-avail-fieldtype":"","product-24038-brand-name":"","product-24038-brand-name-fieldtype":"","product-24038-currency":"","product-24038-currency-fieldtype":"","product-24038-description":"","product-24038-description-fieldtype":"","product-24038-image":"","product-24038-image-fieldtype":"","product-24038-mpn":"","product-24038-mpn-fieldtype":"","product-24038-name":"","product-24038-name-fieldtype":"","product-24038-price":"","product-24038-price-fieldtype":"","product-24038-price-valid-until":"","product-24038-price-valid-until-fieldtype":"","product-24038-product-review":"","product-24038-product-review-fieldtype":"","product-24038-rating":"","product-24038-rating-fieldtype":"","product-24038-review-count":"","product-24038-review-count-fieldtype":"","product-24038-sku":"","product-24038-sku-fieldtype":"","product-24038-url":"","product-24038-url-fieldtype":"","product-24043-avail":"","product-24043-avail-fieldtype":"","product-24043-brand-name":"","product-24043-brand-name-fieldtype":"","product-24043-currency":"","product-24043-currency-fieldtype":"","product-24043-description":"","product-24043-description-fieldtype":"","product-24043-image":"","product-24043-image-fieldtype":"","product-24043-mpn":"","product-24043-mpn-fieldtype":"","product-24043-name":"","product-24043-name-fieldtype":"","product-24043-price":"","product-24043-price-fieldtype":"","product-24043-price-valid-until":"","product-24043-price-valid-until-fieldtype":"","product-24043-product-review":"","product-24043-product-review-fieldtype":"","product-24043-rating":"","product-24043-rating-fieldtype":"","product-24043-review-count":"","product-24043-review-count-fieldtype":"","product-24043-sku":"","product-24043-sku-fieldtype":"","product-24043-url":"","product-24043-url-fieldtype":"","wp_schema_pro_optimized_structured_data":"<!-- Schema optimized by Schema Pro --><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"BlogPosting\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/filtermaker.fr\/en\/social-media-tips\/communication-channel-twitch\/\"},\"headline\":\"Twitch, un nouveau canal de communication pour les marques ?\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/01\/Twitch-_-a-new-communication-channel-for-brands.jpg\",\"width\":1440,\"height\":1080},\"datePublished\":\"2021-04-06T10:12:40\",\"dateModified\":\"2023-06-13T15:53:07\",\"author\":{\"@type\":\"Person\",\"name\":\"Celia Albertone\",\"url\":\"https:\/\/filtermaker.fr\/en\/author\/celia-albertone\"},\"publisher\":{\"@type\":\"Organization\",\"name\":\"Filter Maker\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/09\/Fichier-1-1.svg\"}},\"description\":null}<\/script><!-- \/ Schema optimized by Schema Pro -->","_thumbnail_id":"469951","fpd_product_categories":"","fpd_product_categories_mobile":"","fpd_product_settings":"","fpd_products":"","fpd_products_mobile":"","fpd_source_type":"","fpd_source_type_mobile":"","_cart_discount":null,"_cart_discount_tax":null,"_order_currency":null,"_order_shipping":null,"_order_shipping_tax":null,"_order_tax":null,"_order_total":null,"_order_version":null,"_prices_include_tax":null,"_links":{"self":[{"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/posts\/6274"}],"collection":[{"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/comments?post=6274"}],"version-history":[{"count":0,"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/posts\/6274\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/media\/469951"}],"wp:attachment":[{"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/media?parent=6274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/categories?post=6274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/filtermaker.fr\/pt\/wp-json\/wp\/v2\/tags?post=6274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}