{"id":5839,"date":"2021-03-18T18:21:11","date_gmt":"2021-03-18T18:21:11","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=5839"},"modified":"2023-11-10T08:48:37","modified_gmt":"2023-11-10T08:48:37","slug":"reality-increases-in-our-daily-life","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/pt\/noticias\/reality-increases-in-our-daily-life\/","title":{"rendered":"A realidade aumentada est\u00e1 a entrar na nossa vida di\u00e1ria"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"5839\" class=\"elementor elementor-5839\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-57b239b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"57b239b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-44eb3e2 exad-glass-effect-no exad-sticky-section-no\" data-id=\"44eb3e2\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b7bac5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"3b7bac5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">A realidade aumentada est\u00e1 a entrar na nossa vida di\u00e1ria<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-9a50a5c elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"9a50a5c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-77956da elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"77956da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3f8589a elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"3f8589a\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Entre em contato<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3bbd7b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"3bbd7b8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-97a652d exad-glass-effect-no exad-sticky-section-no\" data-id=\"97a652d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-961ab27 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"961ab27\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">\u00c0 medida que a realidade aumentada come\u00e7a a desenvolver-se cada vez mais, muitos sectores est\u00e3o a tirar partido desta nova tecnologia para a integrar na nossa vida quotidiana. O com\u00e9rcio, a medicina, a cultura, a educa\u00e7\u00e3o e os jogos de v\u00eddeo beneficiaram todos da realidade aumentada.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-702b84b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"702b84b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-10c787b exad-glass-effect-no exad-sticky-section-no\" data-id=\"10c787b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22bc5a8 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"22bc5a8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Realidade aumentada na vida quotidiana<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-570177f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"570177f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Desde os anos 90, uma nova tecnologia surgiu: a realidade aumentada.<br \/>O seu princ\u00edpio: mergulhar o utilizador numa experi\u00eancia imersiva atrav\u00e9s da sobreposi\u00e7\u00e3o de conte\u00fados digitais no mundo real. Cada vez mais pessoas utilizam a realidade aumentada na sua vida quotidiana sem sequer se aperceberem.<\/p><p>Em geral, \u00e9 principalmente no smartphone que a realidade aumentada \u00e9 utilizada. De facto, \u00e9 o que lhe permite, por exemplo, medir as dimens\u00f5es de um m\u00f3vel ou de um quarto gra\u00e7as \u00e0 funcionalidade \"medir\" no IOS, mas tamb\u00e9m mostrar um itiner\u00e1rio, ou mesmo encontrar a localiza\u00e7\u00e3o do seu carro gra\u00e7as \u00e0 c\u00e2mara traseira do seu smartphone.<br \/>Para pesquisas mais avan\u00e7adas, existem aplica\u00e7\u00f5es dedicadas, por exemplo, Slice fornece um padr\u00e3o virtual em forma de pizza, permitindo-lhe cortar exactamente o n\u00famero de fatias que escolher. Outras plataformas como o Ikea Place lhe permitir\u00e3o decorar seu ambiente e visualizar suas futuras compras em casa. Mas aplicativos como o Skyview, que s\u00e3o mais orientados para a astronomia, tamb\u00e9m permitir\u00e3o que voc\u00ea identifique estrelas ou constela\u00e7\u00f5es com seu smartphone.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-5a8f8ad elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"5a8f8ad\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2d832ca exad-glass-effect-no exad-sticky-section-no\" data-id=\"2d832ca\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f74eea3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"f74eea3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"699\" height=\"410\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/03\/lunette-realite-augmentee.jpeg\" class=\"attachment-large size-large wp-image-12213\" alt=\"reality-augmented-lunette\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/03\/lunette-realite-augmentee.jpeg 699w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/03\/lunette-realite-augmentee-600x352.jpeg 600w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/03\/lunette-realite-augmentee-300x176.jpeg 300w\" sizes=\"(max-width: 699px) 100vw, 699px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b0021a7 exad-glass-effect-no exad-sticky-section-no\" data-id=\"b0021a7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e7a7e1 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"1e7a7e1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>No entanto, a realidade aumentada tamb\u00e9m pode contar com desportistas e profissionais de manuten\u00e7\u00e3o para apoiar a sua utiliza\u00e7\u00e3o. \u00c9 atrav\u00e9s dos \u00f3culos que a realidade aumentada se tem manifestado para eles. Uma ferramenta que lhes permite ter as m\u00e3os livres enquanto obt\u00eam informa\u00e7\u00f5es sobre os seus esfor\u00e7os f\u00edsicos e sobre os passos a dar em rela\u00e7\u00e3o a um dispositivo. Um verdadeiro ativo tecnol\u00f3gico, que lhes oferece a possibilidade de fazer v\u00e1rias coisas ao mesmo tempo: analisar seus dados e implementar o que \u00e9 anunciado.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0058cc7 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"0058cc7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-488bf1b exad-glass-effect-no exad-sticky-section-no\" data-id=\"488bf1b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3eb6b6e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"3eb6b6e\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Contato<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-f345a90{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-tally-src=\"https:\/\/tally.so\/embed\/woRrlO?alignLeft=1&hideTitle=1&transparentBackground=1&dynamicHeight=1\" loading=\"lazy\" width=\"100%\" height=\"285\" frameborder=\"0\" marginheight=\"0\" marginwidth=\"0\" title=\"small_form_pt\"><\/iframe><script>var d=document,w=\"https:\/\/tally.so\/widgets\/embed.js\",v=function(){\"undefined\"!=typeof Tally?Tally.loadEmbeds():d.querySelectorAll(\"iframe[data-tally-src]:not([src])\").forEach((function(e){e.src=e.dataset.tallySrc}))};if(\"undefined\"!=typeof Tally)v();else if(d.querySelector('script[src=\"'+w+'\"]')==null){var s=d.createElement(\"script\");s.src=w,s.onload=v,s.onerror=v,d.body.appendChild(s);}<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-7e51d99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-ad0c08a elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"ad0c08a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f1b06d3 exad-glass-effect-no exad-sticky-section-no\" data-id=\"f1b06d3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-146f229 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"146f229\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Realidade aumentada nos dom\u00ednios da cultura, da educa\u00e7\u00e3o e do ambiente<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c48e3d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"0c48e3d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">A realidade aumentada \u00e9, portanto, um benef\u00edcio para a sociedade como um todo, pois est\u00e1 presente na vida cotidiana. No entanto, a realidade aumentada tamb\u00e9m interage com no\u00e7\u00f5es essenciais como cultura, educa\u00e7\u00e3o ou o meio ambiente. Continuar a educar, e a mover-se de uma maneira diferente, \u00e9 o que estes diferentes setores queriam fazer.<\/span><\/p><p><span style=\"color: #000000;\">Na verdade, \u00e9 no campo da cultura que a realidade aumentada tem feito a sua apari\u00e7\u00e3o. Alguns museus internacionais como o MET, o Mus\u00e9e d'Orsay ou o Museu Ol\u00edmpico criaram visitas virtuais com determinadas exposi\u00e7\u00f5es e animais, usando o reconhecimento de imagem, que, com a ajuda de uma c\u00e2mera, detecta o monumento e depois exibe uma descri\u00e7\u00e3o precisa do mesmo na tela.<\/span><\/p><p><span style=\"color: #000000;\">Este princ\u00edpio tamb\u00e9m est\u00e1 dispon\u00edvel no <a style=\"color: #000000;\" href=\"https:\/\/artsandculture.google.com\/partner?hl=fr\" target=\"_blank\" rel=\"noopener\">Arte e Cultura<\/a> desenvolvido pela Google, que permite aos seus utilizadores visualizar certos animais pr\u00e9-hist\u00f3ricos em 3D. Uma intera\u00e7\u00e3o visual realista que lhes permite adquirir mais assinantes.<\/span><\/p><p><span style=\"color: #000000;\">Esses passeios virtuais tamb\u00e9m tiveram um impacto positivo na ecologia, porque, como o Museu Graceland em Memphis aponta, muitos visitantes n\u00e3o podem acess\u00e1-los devido \u00e0 sua dist\u00e2ncia geogr\u00e1fica. \u00c9 por isso que conta com a acessibilidade deste sistema para atrair mais visitantes estrangeiros. Esta solu\u00e7\u00e3o \u00e9 ben\u00e9fica para a rentabilidade do museu, mas tamb\u00e9m para o ambiente, uma vez que reduz o n\u00famero de viagens e, portanto, a polui\u00e7\u00e3o. Deve-se tamb\u00e9m notar que cada vez mais eventos s\u00e3o realizados virtualmente, contribuindo assim para esta mudan\u00e7a.<\/span><\/p><p><span style=\"color: #000000;\">Al\u00e9m disso, a realidade aumentada tamb\u00e9m \u00e9 usada para fins educacionais, j\u00e1 que alguns livros did\u00e1ticos se tornaram digitais e interagem com um smartphone para fornecer conte\u00fado multim\u00eddia. A imprensa e a m\u00eddia tamb\u00e9m utilizam este sistema, mas atrav\u00e9s de um c\u00f3digo QR que exibe informa\u00e7\u00f5es adicionais ou mostra objetos 3D relacionados com o artigo escrito.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-987eaad elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"987eaad\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c1c7af3 exad-glass-effect-no exad-sticky-section-no\" data-id=\"c1c7af3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d2aec9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"5d2aec9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">As possibilidades da realidade aumentada para desenvolver o neg\u00f3cio e o marketing digital de certas lojas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a83668 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"5a83668\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A realidade aumentada tamb\u00e9m \u00e9 utilizada pela sua multiplicidade de possibilidades, para que possa ser adaptada e personalizada de acordo com os desejos de cada pessoa. Isto \u00e9 o que as empresas entenderam. De facto, diferentes marcas utilizam esta ferramenta para promover os seus produtos e assim pressionar o consumidor a comprar. Uma ferramenta de marketing apreciada pela sua qualidade comercial.<\/p><p>Entre os diferentes servi\u00e7os oferecidos pela realidade aumentada, aqui est\u00e3o os utilizados pelas empresas:<\/p><p><strong>Adapta\u00e7\u00e3o virtual<\/strong>\u00a0 Muitas cadeias importantes como a h&amp;m, asos, l'or\u00e9al e optic 2000 ofereceram aos seus utilizadores a possibilidade de testarem os seus produtos diretamente em si pr\u00f3prios.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-8e75e62 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"8e75e62\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e22c426 exad-glass-effect-no exad-sticky-section-no\" data-id=\"e22c426\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d62dfdf exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"d62dfdf\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/elementor\/thumbs\/Sans-titre-2021-10-14T143843.736-1-q555ckd0u1mjcwb1p5ts27tgjg6pzcwz9k3hofsamw.png\" title=\"Assgard-mockup\" alt=\"Assgard-mockup\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3771d53 exad-glass-effect-no exad-sticky-section-no\" data-id=\"3771d53\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b8e9e78 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"b8e9e78\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Visualiza\u00e7\u00e3o de produtos em realidade aumentada<\/b> no ambiente do utilizador: gra\u00e7as \u00e0 aplica\u00e7\u00e3o Ikea Place, cada cliente pode agora experimentar os modelos que lhe interessam na sua cabina e adapt\u00e1-los \u00e0 cor e ao tamanho que pretende.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-4012f50 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"4012f50\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Interac\u00e7\u00e3o com o cliente<\/strong> As lojas de brinquedos s\u00e3o os maiores utilizadores de cat\u00e1logos 3D. Apresentam e animam alguns dos seus produtos infantis para criar uma liga\u00e7\u00e3o com os seus clientes.<\/p><p><strong>Apoio \u00e0 ind\u00fastria<\/strong> Realidade aumentada: alguns fabricantes, como a BMW, fornecem aos seus empregados \u00f3culos de realidade aumentada, permitindo-lhes obter ajuda sobre os passos a seguir no fabrico de uma pe\u00e7a, por exemplo. Uma ajuda preciosa que se revelou eficaz e que est\u00e1 agora a ser utilizada noutras \u00e1reas.<\/p><p>Do ponto de vista do marketing, a realidade aumentada tamb\u00e9m se tornou \u00fatil para as marcas que a utilizam com bons resultados:<\/p><p><strong>Marketing imersivo para fins de informa\u00e7\u00e3o<\/strong> Tal como os museus, algumas marcas de luxo e de joalharia criaram um espa\u00e7o aberto nos seus showrooms dedicado \u00e0 partilha de informa\u00e7\u00f5es sobre as etapas de concep\u00e7\u00e3o do objecto. O mesmo se pode aplicar \u00e0s garrafas de vinho, que t\u00eam um c\u00f3digo QR no r\u00f3tulo para indicar a sua composi\u00e7\u00e3o e a propriedade onde a garrafa foi produzida.<\/p><p><strong>Merchandising de realidade aumentada<\/strong> Foi o que a Nike prop\u00f4s recentemente com o seu princ\u00edpio de espelho ligado, que permitia aos visitantes experimentar sapatos sem os experimentar efectivamente.<\/p><p><strong>Marketing promocional<\/strong> Por exemplo, no caso de um concurso organizado por certas empresas que utilizam o reconhecimento de imagem logo que o produto \u00e9 digitalizado. \u00c9 frequentemente o que fazem as marcas de refrigerantes ou de bolachas para obter uma exposi\u00e7\u00e3o m\u00e1xima.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-26a27b1 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"26a27b1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d94f494 exad-glass-effect-no exad-sticky-section-no\" data-id=\"d94f494\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-49d2fb6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"49d2fb6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Experi\u00eancia imersiva para jogos de v\u00eddeo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecaaa8f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ecaaa8f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Os jogos de realidade aumentada s\u00e3o obviamente um aspecto da realidade aumentada que n\u00e3o deve ser negligenciado. Um activo l\u00fadico desenvolvido por muitas aplica\u00e7\u00f5es. Foi especialmente com a aplica\u00e7\u00e3o Pokemon Go que a realidade aumentada se tornou popular. Os utilizadores podem ent\u00e3o apanhar os seus Pok\u00e9mon preferidos no seu ambiente e depois ir \u00e0 ca\u00e7a deles nos locais mais m\u00edticos das suas cidades.\u00a0<\/p><p>Recentemente, a Nintendo despertou o interesse no lan\u00e7amento do jogo de kart Mario. Esta nova vers\u00e3o, que tem sido aguardada ansiosamente pelos f\u00e3s do jogo, vai lev\u00e1-los directamente para a pista de karting da corrida.<\/p><p>Diferentes princ\u00edpios de jogo, tanto levando o mundo do usu\u00e1rio quanto adaptando-o aos personagens do jogo, deveriam ser implementados.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-49a9e2b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"49a9e2b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-237a052 exad-glass-effect-no exad-sticky-section-no\" data-id=\"237a052\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-292d928 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"292d928\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Avan\u00e7os na medicina<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5b94bb exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"d5b94bb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">Gra\u00e7as ao seu rico progresso tecnol\u00f3gico, e \u00e0 pesquisa de muitos engenheiros. A realidade aumentada tamb\u00e9m est\u00e1 a entrar no sector m\u00e9dico. Dentro de alguns anos, alguns cirurgi\u00f5es ser\u00e3o guiados por elementos virtuais sobrepostos ao corpo do paciente. No entanto, um octogen\u00e1rio franc\u00eas j\u00e1 foi operado por um cirurgi\u00e3o equipado com um auricular de realidade aumentada. Uma opera\u00e7\u00e3o bem sucedida permitiu ao m\u00e9dico praticamente sobrepor as varreduras da paciente durante a opera\u00e7\u00e3o e ver a localiza\u00e7\u00e3o exata da articula\u00e7\u00e3o diretamente no seu corpo atrav\u00e9s de um marcador. Esta informa\u00e7\u00e3o diz-lhe, por exemplo, exactamente onde ele deve fazer a incis\u00e3o.<\/span><\/p><p><span style=\"color: #000000;\">Al\u00e9m disso, a realidade aumentada est\u00e1 preparada para revolucionar as lentes \u00f3pticas com a <a style=\"color: #000000;\" href=\"https:\/\/www.mojo.vision\/\" target=\"_blank\" rel=\"noopener\">Projecto Mojo.<\/a> Uma colabora\u00e7\u00e3o entre um antigo funcion\u00e1rio da Google e da Apple, originalmente destinada aos deficientes visuais, mas que ser\u00e1 vendida ao p\u00fablico em geral nos pr\u00f3ximos anos. Nestas lentes, ser\u00e1 integrada uma tela de 14.000 pixels capaz de exibir elementos de realidade aumentada de forma extremamente clara e controlar a interface, \u00e0 maneira do Google Glass.<\/span><\/p><p>Da educa\u00e7\u00e3o aos jogos de v\u00eddeo, com\u00e9rcio e marketing. A realidade aumentada est\u00e1 se tornando cada vez mais parte do nosso cotidiano e est\u00e1 sendo adotada por v\u00e1rios setores. Uma tecnologia que dever\u00e1 crescer ainda mais com a chegada do 5G, mas tamb\u00e9m com a expans\u00e3o do mercado da realidade aumentada.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>A realidade aumentada est\u00e1 a entrar na nossa vida quotidiana Contacte-nos \u00c0 medida que a realidade aumentada come\u00e7a a desenvolver-se cada vez mais, muitos sectores est\u00e3o a tirar partido desta nova tecnologia para a integrar na nossa vida quotidiana. O com\u00e9rcio, a medicina, a cultura, a educa\u00e7\u00e3o e os jogos de v\u00eddeo beneficiaram todos da realidade aumentada. A realidade aumentada em 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Un r\\u00e9el atout technologique, qui leurs offrent la possibilit\\u00e9 de faire plusieurs choses en m\\u00eame temps : analyser leurs donn\\u00e9es et mettre en application ce qui est annonc\\u00e9.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_padding\":{\"unit\":\"px\",\"top\":\"10\",\"right\":\"10\",\"bottom\":\"10\",\"left\":\"10\",\"isLinked\":true},\"_background_background\":\"classic\",\"_background_color\":\"#90A8ED\",\"_border_border\":\"solid\",\"_border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"_border_color\":\"#000000\",\"_border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true}],\"isInner\":false}],\"isInner\":false},{\"id\":\"0058cc7\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"488bf1b\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"3eb6b6e\",\"elType\":\"widget\",\"settings\":{\"shortcode\":\"[elementor-template id=\\\"3207940\\\"]\"},\"elements\":[],\"widgetType\":\"shortcode\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"ad0c08a\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"eca559b\"}],\"ekit_section_parallax_multi_items\":[],\"margin\":{\"unit\":\"px\",\"top\":\"50\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false},\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\"},\"elements\":[{\"id\":\"f1b06d3\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"6aaaadf\"}]},\"elements\":[{\"id\":\"146f229\",\"elType\":\"widget\",\"settings\":{\"title\":\"La r\\u00e9alit\\u00e9 augment\\u00e9e dans le domaine de la culture, de l\\u2019\\u00e9ducation et de l\\u2019environnement\",\"ekit_all_conditions_list\":[{\"_id\":\"35eafba\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":38,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"0c48e3d\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"color: #000000;\\\">La r\\u00e9alit\\u00e9 augment\\u00e9e est donc un b\\u00e9n\\u00e9fice pour l\\u2019ensemble de la soci\\u00e9t\\u00e9 \\u00e9tant donn\\u00e9 qu\\u2019elle est pr\\u00e9sente au quotidien. N\\u00e9anmoins, la r\\u00e9alit\\u00e9 augment\\u00e9e interagit aussi avec des notions essentielles telles que la culture, l\\u2019\\u00e9ducation ou encore l\\u2019environnement. Continuer \\u00e0 instruire, et \\u00e0 se d\\u00e9placer d\\u2019une diff\\u00e9rente mani\\u00e8re, c\\u2019est ce qu\\u2019ont voulu faire ces diff\\u00e9rents secteurs.<\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\">En effet, c\\u2019est dans le domaine de la culture que la r\\u00e9alit\\u00e9 augment\\u00e9e a fait son apparition. Certains mus\\u00e9es internationaux tels que le MET, le mus\\u00e9e d'Orsay ou encore le mus\\u00e9e Olympique ont mis en place des visites virtuelles mettant en sc\\u00e8ne certaines expositions et animaux.Cela se r\\u00e9alise gr\\u00e2ce \\u00e0 la reconnaissance d\\u2019image, qui \\u00e0 l'aide de l\\u2019appareil photo d\\u00e9tecte le monument, pour ensuite afficher sur l\\u2019\\u00e9cran une description pr\\u00e9cise de celui-ci.<\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\">Ce principe est aussi disponible sur l\\u2019application <a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/artsandculture.google.com\\\/partner?hl=fr\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">Art &amp; Culture<\\\/a> d\\u00e9velopp\\u00e9e par Google qui fait visualiser \\u00e0 ses utilisateurs certains animaux pr\\u00e9historiques en 3D. Une interaction visuelle r\\u00e9aliste leur permettant d'acqu\\u00e9rir plus d'abonn\\u00e9s.<\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\">Ces visites virtuelles ont aussi eu un impact positif sur l\\u2019\\u00e9cologie, car en effet comme le pr\\u00e9cise le mus\\u00e9e Graceland \\u00e0 Memphis, beaucoup de visiteurs ne peuvent pas y avoir acc\\u00e8s \\u00e0 cause de leurs \\u00e9loignements g\\u00e9ographique. C\\u2019est pourquoi il mise sur l'accessibilit\\u00e9 de ce syst\\u00e8me pour attirer plus de visiteurs \\u00e9trangers. Une solution profitable \\u00e0 la rentabilit\\u00e9 du mus\\u00e9e mais aussi \\u00e0 l\\u2019environnement puisque cela entra\\u00eene en m\\u00eame temps une baisse de trajet et donc une diminution de la pollution. Notons aussi que de plus en plus d'\\u00e9v\\u00e9nements se font en virtuels et contribuent ainsi \\u00e0 ce changement.<\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\">De plus, la r\\u00e9alit\\u00e9 augment\\u00e9e est aussi utilis\\u00e9e \\u00e0 titre \\u00e9ducatif, \\u00e9tant donn\\u00e9 que certains manuels scolaires sont devenus num\\u00e9riques et interagissent avec un smartphone afin de proposer des contenus multim\\u00e9dias. La presse et les m\\u00e9dias utilisent aussi ce syst\\u00e8me mais au travers d\\u2019un QR code affichant des infos suppl\\u00e9mentaires ou faisant appara\\u00eetre des objets en 3D en lien avec l\\u2019article \\u00e9crit.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"987eaad\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"eca559b\"}],\"ekit_section_parallax_multi_items\":[],\"margin\":{\"unit\":\"px\",\"top\":\"50\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false},\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\"},\"elements\":[{\"id\":\"c1c7af3\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"6aaaadf\"}]},\"elements\":[{\"id\":\"5d2aec9\",\"elType\":\"widget\",\"settings\":{\"title\":\"Les possibilit\\u00e9s de la r\\u00e9alit\\u00e9 augment\\u00e9e d\\u00e9veloppant le business et le marketing digital de certains commerces\",\"ekit_all_conditions_list\":[{\"_id\":\"35eafba\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":38,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"5a83668\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>La r\\u00e9alit\\u00e9 augment\\u00e9e est aussi utilis\\u00e9e pour sa multitude de possibilit\\u00e9s, ainsi elle peut \\u00eatre\\u00a0 \\u00a0 adapt\\u00e9e et personnalis\\u00e9e selon les envies de chacun. C\\u2019est d\\u2019ailleurs ce qu\\u2019ont bien compris les entreprises. Effectivement, diff\\u00e9rentes marques se servent de cet outil pour promouvoir leurs produits et pousser de ce fait le consommateur \\u00e0 l\\u2019achat. Un outil marketing appr\\u00e9ci\\u00e9 pour sa qualit\\u00e9 commerciale.<\\\/p><p>Parmi les diff\\u00e9rents services que proposent la r\\u00e9alit\\u00e9 augment\\u00e9e, voici lesquelles sont utilis\\u00e9 par les entreprises :<\\\/p><p><strong>Essayage virtuel<\\\/strong>\\u00a0 :\\u00a0 De nombreuses grandes cha\\u00eenes comme h&amp;m, asos, l'or\\u00e9al, ou encore optic 2000 ont propos\\u00e9 \\u00e0 leurs utilisateurs de faire tester \\u00e0 leurs utilisateurs leurs produits directement sur eux m\\u00eames.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"15\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[],\"widgetType\":\"text-editor\"},{\"id\":\"8e75e62\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\"},\"elements\":[{\"id\":\"e22c426\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null},\"elements\":[{\"id\":\"d62dfdf\",\"elType\":\"widget\",\"settings\":{\"image\":{\"url\":\"https:\\\/\\\/filtermaker.fr\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Sans-titre-2021-10-14T143843.736-1.png\",\"id\":11241,\"alt\":\"\",\"source\":\"library\"},\"ekit_all_conditions_list\":[{\"_id\":\"aebc12d\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"image_size\":\"custom\",\"image_custom_dimension\":{\"width\":\"250\",\"height\":\"\"}},\"elements\":[],\"widgetType\":\"image\"}],\"isInner\":true},{\"id\":\"3771d53\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"b8e9e78\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><b>Visualisation des produits en r\\u00e9alit\\u00e9 augment\\u00e9e<\\\/b> dans l\\u2019environnement de l\\u2019utilisateur : gr\\u00e2ce \\u00e0 l\\u2019application Ikea Place, chaque client peut maintenant essayer les mod\\u00e8les qui l'int\\u00e9ressent dans son habitacle et l\\u2019adapter selon la couleur et la taille voulue.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_padding\":{\"unit\":\"px\",\"top\":\"10\",\"right\":\"10\",\"bottom\":\"10\",\"left\":\"10\",\"isLinked\":true},\"_background_background\":\"classic\",\"_background_color\":\"#90A8ED\",\"_border_border\":\"solid\",\"_border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"_border_color\":\"#000000\",\"_border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true},{\"id\":\"4012f50\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><strong>Interaction avec le client<\\\/strong> :\\u00a0 les magasins de jouets en sont les plus gros utilisateurs avec le principe de catalogue en 3D. 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C\\u2019est souvent ce que proposent des marques de soda ou de biscuits afin d\\u2019obtenir un maximum de visibilit\\u00e9.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"15\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"26a27b1\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"eca559b\"}],\"ekit_section_parallax_multi_items\":[],\"margin\":{\"unit\":\"px\",\"top\":\"50\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false},\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\"},\"elements\":[{\"id\":\"d94f494\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"6aaaadf\"}]},\"elements\":[{\"id\":\"49d2fb6\",\"elType\":\"widget\",\"settings\":{\"title\":\"Exp\\u00e9rience immersive pour les jeux vid\\u00e9os\",\"ekit_all_conditions_list\":[{\"_id\":\"35eafba\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":38,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"ecaaa8f\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>Les jeux en r\\u00e9alit\\u00e9 augment\\u00e9e sont \\u00e9videmment un aspect de la r\\u00e9alit\\u00e9 augment\\u00e9e \\u00e0 ne pas n\\u00e9gliger. Un atout ludique d\\u00e9velopp\\u00e9 par de nombreuses applications. C\\u2019est surtout avec l\\u2019application Pokemon Go que la r\\u00e9alit\\u00e9 augment\\u00e9e s\\u2019est d\\u00e9mocratis\\u00e9e. Les utilisateurs pouvaient alors attraper leurs Pok\\u00e9mon pr\\u00e9f\\u00e9r\\u00e9s dans leur environnement et par la suite partir \\u00e0 la chasse au Pok\\u00e9mon dans des lieux les plus mythiques de leurs villes.\\u00a0<\\\/p><p>Derni\\u00e8rement c\\u2019est Nintendo qui a suscit\\u00e9 l'int\\u00e9r\\u00eat des utilisateurs pour le lancement du jeu Mario kart. 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Une information lui indiquant ainsi par exemple \\u00e0 quel endroit pr\\u00e9cis\\u00e9ment il doit inciser.<\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\">De plus, la r\\u00e9alit\\u00e9 augment\\u00e9e a pr\\u00e9vu de r\\u00e9volutionner les lentilles optiques avec le <a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/www.mojo.vision\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">projet Mojo.<\\\/a> Une collaboration entre un ancien de Google et un autre d'Apple qui \\u00e9tait de base destin\\u00e9es aux mal-voyants mais devront \\u00eatre vendues au grand public dans les ann\\u00e9es \\u00e0 venir. 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