{"id":3209768,"date":"2024-01-19T07:13:00","date_gmt":"2024-01-19T07:13:00","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=3209768"},"modified":"2023-11-28T10:33:43","modified_gmt":"2023-11-28T10:33:43","slug":"le-catalogue-immersif-de-castorama","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/pl\/aktualnosci-2\/le-catalogue-immersif-de-castorama\/","title":{"rendered":"Le Catalogue Immersif de Castorama et la R\u00e9alit\u00e9 Augment\u00e9e"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3209768\" class=\"elementor elementor-3209768\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6bf9d5f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"6bf9d5f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-62550bb exad-glass-effect-no exad-sticky-section-no\" data-id=\"62550bb\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4021ba9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"4021ba9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">D\u00e9couverte du Catalogue Immersif de Castorama : Une R\u00e9volution en R\u00e9alit\u00e9 Augment\u00e9e<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-7a7b26b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"7a7b26b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-9368c75 elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"9368c75\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afd3de8 elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"afd3de8\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontakt<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-e79ecf8 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"e79ecf8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b05583 exad-glass-effect-no exad-sticky-section-no\" data-id=\"6b05583\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab5b6b7 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ab5b6b7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La digitalisation transforme chaque aspect de notre vie quotidienne, Castorama, un leader incontest\u00e9 dans le domaine du bricolage et de l&rsquo;am\u00e9nagement domestique, franchit un cap significatif. Avec le lancement de son <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/pl\/wskazowki-dotyczace-sieci-spolecznosciowych\/catalogue-immersif-realite-augmentee\/\">katalog immersyjny<\/a><\/span>, enrichi par la r\u00e9alit\u00e9 augment\u00e9e, Castorama red\u00e9finit l&rsquo;exp\u00e9rience client dans le secteur de la d\u00e9coration et de l&rsquo;am\u00e9nagement int\u00e9rieur. Cette avanc\u00e9e, orchestr\u00e9e par Romain Roulleau, directeur de la strat\u00e9gie digitale de Kingfisher France et CDO de Castorama France, marque un tournant dans la strat\u00e9gie omnicanale de l&rsquo;entreprise, en harmonisant l&rsquo;<span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.lsa-conso.fr\/info-lsa-grace-l-ia-generative-castorama-muscle-ses-prospectus-et-sa-com-digitale-en-realite-augmentee,452416\">exp\u00e9rience d&rsquo;achat en ligne et en magasin<\/a><\/span>.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-a5361d0 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"a5361d0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4b2446a exad-glass-effect-no exad-sticky-section-no\" data-id=\"4b2446a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d776727 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"d776727\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Le Catalogue Immersif de Castorama : Une R\u00e9volution en R\u00e9alit\u00e9 Augment\u00e9e<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6320f4b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"6320f4b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Castorama, pionnier dans l&rsquo;int\u00e9gration de la technologie de r\u00e9alit\u00e9 augment\u00e9e, inaugure une nouvelle \u00e8re avec son catalogue immersif. En partenariat avec la start-up fran\u00e7aise Nfinite, sp\u00e9cialiste de la digitalisation des catalogues produits, Castorama propose une <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/pl\/wskazowki-dotyczace-sieci-spolecznosciowych\/wciagajace-doswiadczenie\/\">wci\u0105gaj\u0105ce do\u015bwiadczenie<\/a><\/span> in\u00e9dite \u00e0 ses clients. D\u00e8s d\u00e9but novembre, les consommateurs peuvent, gr\u00e2ce \u00e0 un simple scan de <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/pl\/wskazowki-dotyczace-sieci-spolecznosciowych\/qr-code-avantages\/\">Kod QR<\/a><\/span> sur les tracts, le site ou en magasin, projeter plus de 2 000 produits de d\u00e9coration dans leur propre espace. Cette innovation permet aux clients de visualiser la taille, le style, et les coloris des produits directement dans leur int\u00e9rieur, offrant une personnalisation et une assurance sans pr\u00e9c\u00e9dent dans leurs choix de d\u00e9coration.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-a718903 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"a718903\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c1a02e7 exad-glass-effect-no exad-sticky-section-no\" data-id=\"c1a02e7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ff6941 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"1ff6941\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"646\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2024\/01\/catalogue-immersif-castorama.jpeg\" class=\"attachment-large size-large wp-image-3367015\" alt=\"catalogue immersif de castorama avec qr code\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2024\/01\/catalogue-immersif-castorama.jpeg 1024w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2024\/01\/catalogue-immersif-castorama-300x242.jpeg 300w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2024\/01\/catalogue-immersif-castorama-768x620.jpeg 768w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2024\/01\/catalogue-immersif-castorama-15x12.jpeg 15w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4637c3a exad-glass-effect-no exad-sticky-section-no\" data-id=\"4637c3a\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05063e2 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"05063e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Cette avanc\u00e9e majeure transforme non seulement l&rsquo;exp\u00e9rience d&rsquo;achat, mais enrichit \u00e9galement le contenu en ligne de Castorama. Avec des produits mod\u00e9lis\u00e9s num\u00e9riquement, le site de Castorama peut d\u00e9sormais offrir une multitude de visuels d&rsquo;ambiance, permettant aux clients de jouer avec diff\u00e9rents styles et couleurs. Par exemple, un client envisageant de refaire le sol et les murs d&rsquo;une pi\u00e8ce peut exp\u00e9rimenter avec diff\u00e9rents parquets et coloris de peinture, visualisant l&rsquo;impact de chaque choix en temps r\u00e9el.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-90cb53f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"90cb53f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ff4e255 exad-glass-effect-no exad-sticky-section-no\" data-id=\"ff4e255\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f036713 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"f036713\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Kontakt<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-f345a90{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-42133a4{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-7e51d99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-506f22b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"506f22b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b865451 exad-glass-effect-no exad-sticky-section-no\" data-id=\"b865451\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f1df89e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"f1df89e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Exp\u00e9rience Client Am\u00e9lior\u00e9e gr\u00e2ce au Catalogue Immersif de Castorama<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf9258b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"bf9258b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">L&rsquo;adoption du catalogue immersif par Castorama r\u00e9volutionne la mani\u00e8re dont les clients interagissent avec les produits de d\u00e9coration et d&rsquo;am\u00e9nagement int\u00e9rieur. Cette technologie de pointe permet aux utilisateurs de se projeter facilement dans leur futur am\u00e9nagement, en supprimant les incertitudes souvent associ\u00e9es \u00e0 l&rsquo;achat de produits de d\u00e9coration. Gr\u00e2ce \u00e0 la <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/pl\/la-realite-augmentee\/\">rzeczywisto\u015b\u0107 rozszerzona<\/a><\/span>, les clients peuvent d\u00e9sormais visualiser comment diff\u00e9rents produits s&rsquo;int\u00e9greraient dans leur espace de vie, en termes de taille, de style et de couleur. Cette visualisation pr\u00e9cise aide \u00e0 prendre des d\u00e9cisions \u00e9clair\u00e9es, r\u00e9duisant ainsi le risque d&rsquo;insatisfaction post-achat.<\/span><\/p><p><span style=\"font-weight: 400;\">En outre, le catalogue immersif favorise une exp\u00e9rience d&rsquo;achat plus interactive et engageante. Les clients peuvent jouer avec diverses configurations de d\u00e9coration, exp\u00e9rimentant avec diff\u00e9rents styles de papiers peints ou couleurs de peinture pour trouver l&rsquo;association parfaite pour leur int\u00e9rieur. Cela transforme la recherche de produits en une exp\u00e9rience ludique et cr\u00e9ative, renfor\u00e7ant l&rsquo;engagement du client avec la marque.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-ff41b45 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"ff41b45\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c659be exad-glass-effect-no exad-sticky-section-no\" data-id=\"3c659be\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0286558 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"0286558\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Innovations Digitales au-del\u00e0 du Catalogue Immersif de Castorama<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8236957 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"8236957\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Au-del\u00e0 de son catalogue immersif, Castorama continue de repousser les limites de l&rsquo;innovation digitale. Un exemple remarquable est le service en ligne de peinture sur-mesure, qui transpose l&rsquo;exp\u00e9rience de personnalisation de couleur en magasin vers une plateforme num\u00e9rique. Les clients peuvent d\u00e9sormais choisir ou envoyer une photo de la couleur souhait\u00e9e et passer commande en ligne, b\u00e9n\u00e9ficiant d&rsquo;une livraison rapide depuis le magasin le plus proche. Ce service \u00e9tend l&rsquo;accessibilit\u00e9 de Castorama \u00e0 ceux qui r\u00e9sident \u00e0 plus de 30 km d&rsquo;un magasin, offrant une solution pratique et sur mesure.<\/span><\/p><p><span style=\"font-weight: 400;\">En parall\u00e8le, Castorama explore l&rsquo;\u00e9conomie circulaire \u00e0 travers son partenariat avec Backmarket pour une boutique en ligne de seconde main. Cette initiative s&rsquo;inscrit dans une d\u00e9marche de durabilit\u00e9 et d&rsquo;omnicanalit\u00e9, proposant une offre \u00e9galement disponible en magasin. Ce projet souligne l&rsquo;engagement de Castorama envers des pratiques commerciales plus responsables et durables.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0ca2029 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"0ca2029\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4c71753 exad-glass-effect-no exad-sticky-section-no\" data-id=\"4c71753\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5064082 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"5064082\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L'Avenir de Castorama : L'Int\u00e9gration de l'IA G\u00e9n\u00e9rative<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-295a7e6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"295a7e6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Castorama explore activement les possibilit\u00e9s offertes par l&rsquo;IA g\u00e9n\u00e9rative, se positionnant \u00e0 la pointe de l&rsquo;innovation dans le secteur du commerce de d\u00e9tail. Cette technologie, qui suscite un grand int\u00e9r\u00eat chez les d\u00e9taillants, ouvre un vaste champ de possibilit\u00e9s dans la gestion et la pr\u00e9sentation des produits. Romain Roulleau, le CDO de Castorama, met l&rsquo;accent sur l&rsquo;\u00e9norme potentiel de l&rsquo;IA g\u00e9n\u00e9rative dans la transformation de leur offre et la mani\u00e8re de pr\u00e9senter et vendre les produits.<\/span><\/p><p><span style=\"font-weight: 400;\">L&rsquo;int\u00e9gration de l&rsquo;IA dans des outils de recherche visuelle et de recommandation est d\u00e9j\u00e0 en cours. Castorama travaille \u00e0 l&rsquo;int\u00e9gration de l&rsquo;IA g\u00e9n\u00e9rative dans plusieurs domaines, anticipant de pr\u00e9senter bient\u00f4t des innovations impressionnantes. Cette d\u00e9marche illustre l&rsquo;engagement de Castorama \u00e0 rester \u00e0 l&rsquo;avant-garde de la technologie, en cherchant constamment \u00e0 am\u00e9liorer l&rsquo;exp\u00e9rience client et \u00e0 r\u00e9volutionner la mani\u00e8re dont les produits sont propos\u00e9s et vendus.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-8fd33b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"8fd33b8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4665a8f exad-glass-effect-no exad-sticky-section-no\" data-id=\"4665a8f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8534f38 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"8534f38\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">En conclusion, le catalogue immersif de Castorama, enrichi par la r\u00e9alit\u00e9 augment\u00e9e, repr\u00e9sente une avanc\u00e9e majeure dans le commerce de d\u00e9tail, offrant une exp\u00e9rience client sans pr\u00e9c\u00e9dent en mati\u00e8re de personnalisation et de visualisation. L&rsquo;innovation continue de Castorama, notamment avec des services en ligne de peinture sur-mesure et des initiatives en faveur de l&rsquo;\u00e9conomie circulaire, confirme son engagement envers la digitalisation et la durabilit\u00e9. Avec l&rsquo;exploration de l&rsquo;IA g\u00e9n\u00e9rative, Castorama se positionne non seulement comme un leader du march\u00e9, mais aussi comme un visionnaire, red\u00e9finissant constamment l&rsquo;exp\u00e9rience d&rsquo;achat et r\u00e9pondant avec agilit\u00e9 aux besoins changeants des consommateurs. La transformation digitale de Castorama montre comment l&rsquo;innovation peut fa\u00e7onner l&rsquo;avenir du commerce de d\u00e9tail, en am\u00e9liorant \u00e0 la fois l&rsquo;exp\u00e9rience client et l&rsquo;efficacit\u00e9 op\u00e9rationnelle.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>D\u00e9couverte du Catalogue Immersif de Castorama : Une R\u00e9volution en R\u00e9alit\u00e9 Augment\u00e9e Contactez-nous La digitalisation transforme chaque aspect de notre vie quotidienne, Castorama, un leader incontest\u00e9 dans le domaine du bricolage et de l&rsquo;am\u00e9nagement domestique, franchit un cap significatif. Avec le lancement de son catalogue immersif, enrichi par la r\u00e9alit\u00e9 augment\u00e9e, Castorama red\u00e9finit l&rsquo;exp\u00e9rience client [&hellip;]<\/p>","protected":false},"author":1,"featured_media":3367067,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-3209768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"aioseo_notices":[],"bsf-aiosrs-article":null,"bsf-aiosrs-custom-markup":null,"bsf-aiosrs-faq":null,"bsf-aiosrs-how-to":null,"bsf-aiosrs-product":null,"bsf-aiosrs-schema-exclusion":null,"bsf-aiosrs-schema-location":null,"bsf-aiosrs-schema-type":null,"_elementor_inline_svg":null,"_elementor_is_screenshot":null,"_elementor_source_image_hash":null,"_oembed_0ec560b2ab51b5bf2d4f6947b02cdaa6":null,"_shortpixel_prevent_optimize":null,"_shortpixel_status":null,"_wp_attached_file":null,"_wp_attachment_backup_sizes":null,"_wp_attachment_context":null,"_wp_attachment_image_alt":null,"_wp_attachment_metadata":null,"_elementor_conditions":null,"_elementor_popup_display_settings":null,"_elementor_screenshot":null,"_elementor_screenshot_failed":null,"_elementor_source":null,"_elementor_template_sub_type":null,"_oembed_36dae6073b41ae780e32604726873c51":null,"_oembed_5352948b097e1f2620dfe75c6e2ab1c6":null,"_oembed_78f2cdd06342be95a94ef68d418da3d5":null,"_oembed_7b2ea467ad9fc99899bcff3374a32e79":null,"_oembed_cede456a04b683e48fae3973ad3b4b7d":null,"_oembed_time_36dae6073b41ae780e32604726873c51":null,"_oembed_time_5352948b097e1f2620dfe75c6e2ab1c6":null,"_oembed_time_78f2cdd06342be95a94ef68d418da3d5":null,"_oembed_time_7b2ea467ad9fc99899bcff3374a32e79":null,"_oembed_time_cede456a04b683e48fae3973ad3b4b7d":null,"_menu_item_classes":null,"_menu_item_menu_item_parent":null,"_menu_item_object":null,"_menu_item_object_id":null,"_menu_item_target":null,"_menu_item_type":null,"_menu_item_url":null,"_menu_item_xfn":null,"_oembed_0d082d69c6999843001c2445c271c116":null,"_oembed_7422af61c754a0c0ab489598dad30820":null,"_oembed_9498c93ade3212946857fb6d661f8b0a":null,"_oembed_afce00b77300bf612c7898da66c5fdb7":null,"_oembed_c061379a94051c83895a8205ce10ddef":null,"_oembed_c7ac95ae97268081e1eccc77d936b732":null,"_oembed_f3b6a3a7abf5af1705f3e1c91860d10a":null,"_oembed_time_0d082d69c6999843001c2445c271c116":null,"_oembed_time_9498c93ade3212946857fb6d661f8b0a":null,"_oembed_time_afce00b77300bf612c7898da66c5fdb7":null,"_oembed_time_c061379a94051c83895a8205ce10ddef":null,"_oembed_time_f3b6a3a7abf5af1705f3e1c91860d10a":null,"faq-20761-question-answer":null,"faq-20761-question-answer-fieldtype":null,"_pll_strings_translations":null,"_bsf_article_author":"","_bsf_article_desc":"","_bsf_article_image":"","_bsf_article_name":"","_bsf_article_publisher":"","_bsf_article_publisher_logo":"","_oembed_03d885375ad6453f1fe115961a86cc4a":"","_oembed_05723c4b06bce145683e8a5cc523f4f6":"","_oembed_064a0419bb564377dbdb3201f568c408":"","_oembed_0d357a831bfcea92be3b5565c083b836":"","_oembed_0ecbf8ff5cecc6caa62f168fc7d02d64":"","_oembed_19080feaefc74a1cbc2e299463544704":"","_oembed_1b36688543d4d62a4a94550f822b61eb":"","_oembed_1b8bc1db4b0141814d3e2b44b387643d":"<iframe title=\"LACMA \u00d7 Snapchat: Monumental Perspectives | No Finish Line by Glenn Kaino\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/Sejo5qMu6IY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_1c4190c0745b43368d1b37b47c8cf275":"","_oembed_1d1cca0e0d0c23910a827c3da7a3df82":"","_oembed_1fe28654d69bfdf11db92e669c9d66c5":"","_oembed_218af4a3dee8d3451730883eb225f792":"","_oembed_227c3f890c3864d9e6a1fdb10c66e97c":"","_oembed_2329a75ed2dc161617cfdc5959b195ae":"","_oembed_235c9b334844555bcb20b31adb6871a6":"","_oembed_24f7a3d176998f500bdd06576764c72e":"<iframe title=\"Pizza Hut brings arcade game Pac Man to life on a pizza box\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/5k6D5FSjusc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_2aad5e6ac3626f9bbb9d60c3de6a95a4":"<iframe title=\"3DIOR MAKEUP\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/uqgQDsGiNZM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>","_oembed_2ba49e38fdc949074d9f6a97c523cc9d":"","_oembed_3c7859dc85d46600880635f919400b9a":"<iframe title=\"WebXR Experiments: AR and VR made for the web\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/ttDyimAk88Y?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_4749525b170905627f44a7746f1a7d88":"","_oembed_4c54929ac1b6592d72828757d5e5893a":"","_oembed_4cbe0206028ed558fb333da0be36a8c8":"","_oembed_505358fd5e0933f205f561274e3414fc":"","_oembed_54c55e3f542c47da742c732515998a4e":"","_oembed_556bd7b3003c86d4faaf776a957c08c8":"","_oembed_557e9459c07e1f477386c64f74a05439":"","_oembed_5625aa6f7c33da95707e65126528ccf7":"<iframe title=\"PatchWorld par PatchXR - cr\u00e9ez de la musique en VR !\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/JfPTrPN0UgQ?start=1&feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_59ca591c7658e934a2236f4b5b52ccea":"<iframe title=\"Google d\u00e9ploie ses armes dans le secteur de la r\u00e9alit\u00e9 augment\u00e9e\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/F_C_DgLNkhE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_6221688a397b060677337ecd31aebfe3":"","_oembed_63ca3a25b1e145444b553c317c007240":"","_oembed_64bf16e4f6088d5fb5447a248f11b897":"","_oembed_68855bf9ba91f5e92ed99a78c5bd9086":"<iframe title=\"Stranger Things World Lens\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/QehwOg6n3JQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_68b6da5c9dc987d55f82c701b2160a59":"","_oembed_6b04b8c3dc3b34b46af3571d3c559540":"","_oembed_6e60995708a5f446c98b0db0c0410378":"","_oembed_72a4eb3f6e89b9f56e22e43c217c54b7":"","_oembed_72a8f9c47c7c0682dd529b459bd759e5":"","_oembed_73b51e78e5e5eaec4e11d15bf8dcd4f7":"","_oembed_7bb0363f1d330f8850cf2e3c7b970bd5":"<iframe title=\"Pepsi Max&#039;s Bus Shelter commercial explained - Click - BBC News\" width=\"800\" height=\"600\" src=\"https:\/\/www.youtube.com\/embed\/V5bC4hnrPkg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_8099de3d4816802901a2797670ce202e":"<iframe title=\"Pizza Hut x Bosh\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/O2zNjoQ7OI0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_825c9c57fa13dc74a679c976e65db211":"","_oembed_826e90979c1e30ab645ec16ebf3c17fc":"","_oembed_85e23c5fb9186a34e2e6e56a576ac3d4":"","_oembed_8780b6ae78841c839dece01a258eff85":"","_oembed_87e8fcc1ecb4cd6a60c9acf7e01e7180":"","_oembed_891d1b8607a44861ac79a8bcec7dfa73":"","_oembed_8b9077ba7aa5ef97e09ba2afc7f8b341":"","_oembed_8e1178d62ca7f5ffc7aefd977c257ab8":"<iframe title=\"Discours arriv\u00e9e Alexandre Bompard Metavers\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/mVI9b9JfOKo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_94b96c931893774c218d36c22fc258a5":"<iframe title=\"Lay\u2019s\u00ae a le plaisir de te pr\u00e9senter la Crispy Puffer Jacket!\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/FXSuTbGhBBo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_9c6953b2c7b13e7488be524fde1e07b6":"","_oembed_9d3a251c645b0f546739b1f7fd886c86":"","_oembed_9db10ec3423e2719b773ef814cc826fc":"<iframe title=\"Project Cambria Preview - Mixed Reality with Presence Platform\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/tgJ7m0Phd64?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_9ff4c278e518a3598aa51364d3df35ad":"<iframe title=\"Tuto r\u00e9alit\u00e9 augment\u00e9e Catalogue Jou\u00e9Club 2019\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/Rhhp2RJtkAs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_ab55bc51dbc59be9d73f934f0a91b6bb":"","_oembed_abe20c78dcc3e710669efcad23bf1d11":"","_oembed_b08d32d25fdaa3857089f0d62e1544f1":"","_oembed_b390d29659ce26650caeacc0a081e2ac":"","_oembed_ba442c0c7b4e8b29fa2e268cc62dfc63":"","_oembed_be3b6715c1140bbd5ca0f2fbe01a82be":"<iframe title=\"One of the most innovative Augmented Reality ADs - &quot;Burn That Ad&quot; by Burger King\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/nGU3Z-1zwDM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_bead4a1599fb92348098d41772cfd2e9":"","_oembed_c798e4759b1269b9726a5635bdcfd294":"","_oembed_cdee5d2ccb4b72861f40bf7b0a49c787":"","_oembed_d381323909fc29f061b0130598655411":"","_oembed_d7cfdf1430463c01fb54d5a276b84677":"","_oembed_db145f92fc9f05142cdad6ba531e86f0":"","_oembed_dc7020fa6b2f70279eabdfbd4b626536":"","_oembed_dda6f56c64ca226dc719a923801b428d":"","_oembed_de49de54ba49959fd59cdf9011a6f340":"","_oembed_e2ba93bcd434ed874979ce94ac92bd10":"","_oembed_f29eeae3da2c475ef69933d1be546969":"<iframe title=\"Pr\u00e9parez des sandwichs Subway en r\u00e9alit\u00e9 virtuelle\" width=\"800\" height=\"600\" src=\"https:\/\/www.youtube.com\/embed\/2_5jAbn2o1c?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>","_oembed_f42901a5f1106e86bcf7a11959ec43c6":"","_oembed_f489b75b257c506d64da24977bcd9182":"<iframe title=\"Introducing Local Lenses | Snap Partner Summit 2020\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/4jA1RM5_WMc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_f4c1a833ac9e5899589977fdb6f5bf2a":"","_oembed_f4de8ede679f4a4c1db630d80dfcc9cd":"","_oembed_f5a7f7b518d49d1574843ae66b002314":"","_oembed_fab9b9c3e902a194f6696181a17da817":"","_oembed_fc7eff42093b9cb936bc0e475f7d078c":"<iframe title=\"WebXR Experiments: AR and VR made for the web\" width=\"238\" height=\"134\" src=\"https:\/\/www.youtube.com\/embed\/ttDyimAk88Y?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_ff4208306ebf7fbc9b89fc89854ba0bd":"","_oembed_time_03d885375ad6453f1fe115961a86cc4a":"","_oembed_time_05723c4b06bce145683e8a5cc523f4f6":"","_oembed_time_064a0419bb564377dbdb3201f568c408":"","_oembed_time_0d357a831bfcea92be3b5565c083b836":"","_oembed_time_0ecbf8ff5cecc6caa62f168fc7d02d64":"","_oembed_time_19080feaefc74a1cbc2e299463544704":"","_oembed_time_1b36688543d4d62a4a94550f822b61eb":"","_oembed_time_1b8bc1db4b0141814d3e2b44b387643d":"1619010015","_oembed_time_1c4190c0745b43368d1b37b47c8cf275":"","_oembed_time_1d1cca0e0d0c23910a827c3da7a3df82":"","_oembed_time_1fe28654d69bfdf11db92e669c9d66c5":"","_oembed_time_218af4a3dee8d3451730883eb225f792":"","_oembed_time_227c3f890c3864d9e6a1fdb10c66e97c":"","_oembed_time_2329a75ed2dc161617cfdc5959b195ae":"","_oembed_time_235c9b334844555bcb20b31adb6871a6":"","_oembed_time_24f7a3d176998f500bdd06576764c72e":"1640943186","_oembed_time_2aad5e6ac3626f9bbb9d60c3de6a95a4":"1686574374","_oembed_time_2ba49e38fdc949074d9f6a97c523cc9d":"","_oembed_time_3c7859dc85d46600880635f919400b9a":"1618474938","_oembed_time_4749525b170905627f44a7746f1a7d88":"","_oembed_time_4c54929ac1b6592d72828757d5e5893a":"","_oembed_time_4cbe0206028ed558fb333da0be36a8c8":"","_oembed_time_54c55e3f542c47da742c732515998a4e":"","_oembed_time_556bd7b3003c86d4faaf776a957c08c8":"","_oembed_time_557e9459c07e1f477386c64f74a05439":"","_oembed_time_5625aa6f7c33da95707e65126528ccf7":"1657550179","_oembed_time_59ca591c7658e934a2236f4b5b52ccea":"1618576978","_oembed_time_6221688a397b060677337ecd31aebfe3":"","_oembed_time_63ca3a25b1e145444b553c317c007240":"","_oembed_time_64bf16e4f6088d5fb5447a248f11b897":"","_oembed_time_68855bf9ba91f5e92ed99a78c5bd9086":"1640943186","_oembed_time_68b6da5c9dc987d55f82c701b2160a59":"","_oembed_time_6b04b8c3dc3b34b46af3571d3c559540":"","_oembed_time_6e60995708a5f446c98b0db0c0410378":"","_oembed_time_72a4eb3f6e89b9f56e22e43c217c54b7":"","_oembed_time_72a8f9c47c7c0682dd529b459bd759e5":"","_oembed_time_73b51e78e5e5eaec4e11d15bf8dcd4f7":"","_oembed_time_7bb0363f1d330f8850cf2e3c7b970bd5":"1640943186","_oembed_time_8099de3d4816802901a2797670ce202e":"1641458965","_oembed_time_825c9c57fa13dc74a679c976e65db211":"","_oembed_time_826e90979c1e30ab645ec16ebf3c17fc":"","_oembed_time_85e23c5fb9186a34e2e6e56a576ac3d4":"","_oembed_time_8780b6ae78841c839dece01a258eff85":"","_oembed_time_87e8fcc1ecb4cd6a60c9acf7e01e7180":"","_oembed_time_891d1b8607a44861ac79a8bcec7dfa73":"","_oembed_time_8b9077ba7aa5ef97e09ba2afc7f8b341":"","_oembed_time_8e1178d62ca7f5ffc7aefd977c257ab8":"1658314053","_oembed_time_94b96c931893774c218d36c22fc258a5":"1643706842","_oembed_time_9c6953b2c7b13e7488be524fde1e07b6":"","_oembed_time_9d3a251c645b0f546739b1f7fd886c86":"","_oembed_time_9db10ec3423e2719b773ef814cc826fc":"1653396349","_oembed_time_9ff4c278e518a3598aa51364d3df35ad":"1617178289","_oembed_time_ab55bc51dbc59be9d73f934f0a91b6bb":"","_oembed_time_abe20c78dcc3e710669efcad23bf1d11":"","_oembed_time_b08d32d25fdaa3857089f0d62e1544f1":"","_oembed_time_b390d29659ce26650caeacc0a081e2ac":"","_oembed_time_ba442c0c7b4e8b29fa2e268cc62dfc63":"","_oembed_time_be3b6715c1140bbd5ca0f2fbe01a82be":"1640943186","_oembed_time_bead4a1599fb92348098d41772cfd2e9":"","_oembed_time_c798e4759b1269b9726a5635bdcfd294":"","_oembed_time_cdee5d2ccb4b72861f40bf7b0a49c787":"","_oembed_time_d381323909fc29f061b0130598655411":"","_oembed_time_d7cfdf1430463c01fb54d5a276b84677":"","_oembed_time_db145f92fc9f05142cdad6ba531e86f0":"","_oembed_time_dc7020fa6b2f70279eabdfbd4b626536":"","_oembed_time_dda6f56c64ca226dc719a923801b428d":"","_oembed_time_de49de54ba49959fd59cdf9011a6f340":"","_oembed_time_e2ba93bcd434ed874979ce94ac92bd10":"","_oembed_time_f29eeae3da2c475ef69933d1be546969":"1683292283","_oembed_time_f42901a5f1106e86bcf7a11959ec43c6":"","_oembed_time_f489b75b257c506d64da24977bcd9182":"1618395666","_oembed_time_f4c1a833ac9e5899589977fdb6f5bf2a":"","_oembed_time_f5a7f7b518d49d1574843ae66b002314":"","_oembed_time_fab9b9c3e902a194f6696181a17da817":"","_oembed_time_fc7eff42093b9cb936bc0e475f7d078c":"1618474896","_oembed_time_ff4208306ebf7fbc9b89fc89854ba0bd":"","_pingme":null,"_seopress_robots_primary_cat":"none","_wp_desired_post_slug":"","article-20650-author":"author_name","article-20650-author-fieldtype":"global-field","article-20650-author-url":"author_url","article-20650-author-url-fieldtype":"global-field","article-20650-description":"post_excerpt","article-20650-description-fieldtype":"global-field","article-20650-image":"featured_img","article-20650-image-fieldtype":"global-field","article-20650-main-entity":"post_permalink","article-20650-main-entity-fieldtype":"global-field","article-20650-modified-date":"post_modified","article-20650-modified-date-fieldtype":"global-field","article-20650-name":"post_title","article-20650-name-fieldtype":"global-field","article-20650-orgnization-name":"blogname","article-20650-orgnization-name-fieldtype":"global-field","article-20650-published-date":"post_date","article-20650-published-date-fieldtype":"global-field","article-20650-schema-type":"BlogPosting","article-20650-schema-type-fieldtype":"global-field","article-20650-site-logo":"site_logo","article-20650-site-logo-fieldtype":"global-field","enclosure":"","how-to-24049-description":"","how-to-24049-description-fieldtype":"","how-to-24049-name":"","how-to-24049-name-fieldtype":"","how-to-24049-steps":"","how-to-24049-steps-fieldtype":"","how-to-24049-supply":"","how-to-24049-supply-fieldtype":"","how-to-24049-tool":"","how-to-24049-tool-fieldtype":"","how-to-24049-total-time":"","how-to-24049-total-time-fieldtype":"","how-to-24738-description":"","how-to-24738-description-fieldtype":"","how-to-24738-name":"","how-to-24738-name-fieldtype":"","how-to-24738-steps":"","how-to-24738-steps-fieldtype":"","how-to-24738-supply":"","how-to-24738-supply-fieldtype":"","how-to-24738-tool":"","how-to-24738-tool-fieldtype":"","how-to-24738-total-time":"","how-to-24738-total-time-fieldtype":"","product-24044-avail":"","product-24044-avail-fieldtype":"","product-24044-brand-name":"","product-24044-brand-name-fieldtype":"","product-24044-currency":"","product-24044-currency-fieldtype":"","product-24044-description":"","product-24044-description-fieldtype":"","product-24044-image":"","product-24044-image-fieldtype":"","product-24044-mpn":"","product-24044-mpn-fieldtype":"","product-24044-name":"","product-24044-name-fieldtype":"","product-24044-price":"","product-24044-price-fieldtype":"","product-24044-price-valid-until":"","product-24044-price-valid-until-fieldtype":"","product-24044-product-review":"","product-24044-product-review-fieldtype":"","product-24044-rating":"","product-24044-rating-fieldtype":"","product-24044-review-count":"","product-24044-review-count-fieldtype":"","product-24044-sku":"","product-24044-sku-fieldtype":"","product-24044-url":"","product-24044-url-fieldtype":"","rank_math_description":"D\u00e9couvrez 5 \u00e9tapes pour cr\u00e9er un filtre Snapchat gr\u00e2ce au logiciel Lens Studio ! ","rank_math_focus_keyword":"cr\u00e9er un filtre Snapchat,lens studio","rank_math_internal_links_processed":"1","rank_math_pillar_content":"","rank_math_primary_category":"37","rank_math_seo_score":"80","rank_math_title":"5 \u00e9tapes pour cr\u00e9er un filtre Snapchat","saswp_article_image_20412_detail":"","saswp_article_organization_logo_20412_detail":"","saswp_modify_this_schema_20412":"","_backorders":null,"_crosssell_ids":null,"_download_expiry":null,"_download_limit":null,"_downloadable":null,"_manage_stock":null,"_price":null,"_product_version":null,"_regular_price":null,"_sold_individually":null,"_stock":null,"_stock_status":null,"_tax_class":null,"_tax_status":null,"_virtual":null,"_wc_average_rating":null,"_wc_review_count":null,"_wsform_woocommerce_meta_data":null,"total_sales":null,"data_group_array":null,"saswp_article_author_description_20412":null,"saswp_article_author_name_20412":null,"saswp_article_author_type_20412":null,"saswp_article_author_url_20412":null,"saswp_article_body_20412":null,"saswp_article_date_modified_20412":null,"saswp_article_date_published_20412":null,"saswp_article_description_20412":null,"saswp_article_editor_name_20412":null,"saswp_article_headline_20412":null,"saswp_article_image_20412":null,"saswp_article_inlanguage_20412":null,"saswp_article_keywords_20412":null,"saswp_article_main_entity_of_page_20412":null,"saswp_article_organization_logo_20412":null,"saswp_article_organization_name_20412":null,"saswp_article_section_20412":null,"saswp_article_url_20412":null,"saswp_attached_collection":null,"saswp_attahced_reviews":null,"saswp_business_type":null,"saswp_custom_meta_field":null,"saswp_enable_itemlist_schema":null,"saswp_enable_speakable_schema":null,"saswp_event_type":null,"saswp_fixed_image":null,"saswp_fixed_text":null,"saswp_item_list_custom":null,"saswp_item_list_tags":null,"saswp_itemlist_item_type":null,"saswp_meta_list_val":null,"saswp_review_item_reviewed_20412":null,"saswp_taxonomy_term":null,"schema_options":null,"schema_type":null,"_schema_article_type":null,"_schema_categories":null,"_schema_post_types":null,"_schema_type":null,"data":null,"user_id":null,"user_ip":null,"user_login":null,"_billing_address_1":null,"_billing_address_2":null,"_billing_address_index":null,"_billing_city":null,"_billing_company":null,"_billing_country":null,"_billing_email":null,"_billing_first_name":null,"_billing_last_name":null,"_billing_phone":null,"_billing_postcode":null,"_cart_hash":null,"_completed_date":null,"_created_via":null,"_customer_ip_address":null,"_customer_user":null,"_customer_user_agent":null,"_date_completed":null,"_date_paid":null,"_download_permissions_granted":null,"_new_order_email_sent":null,"_order_key":null,"_order_stock_reduced":null,"_paid_date":null,"_payment_method":null,"_payment_method_title":null,"_recorded_coupon_usage_counts":null,"_recorded_sales":null,"_shipping_address_index":null,"_stripe_charge_captured":null,"_stripe_currency":null,"_stripe_customer_id":null,"_stripe_fee":null,"_stripe_intent_id":null,"_stripe_net":null,"_stripe_refund_id":null,"_stripe_source_id":null,"_transaction_id":null,"_xlwcty_thankyou_page":null,"is_vat_exempt":null,"trp_language":null,"_refund_amount":null,"_refund_reason":null,"_refunded_by":null,"_refunded_payment":null,"_wpcode_auto_insert":null,"_wpcode_auto_insert_number":null,"_wpcode_conditional_logic":null,"_wpcode_conditional_logic_enabled":null,"_wpcode_library_id":null,"_wpcode_library_version":null,"_wpcode_location_extra":null,"_wpcode_note":null,"_wpcode_priority":null,"_xlwcty_additional_info_border_color":null,"_xlwcty_additional_info_border_style":null,"_xlwcty_additional_info_border_width":null,"_xlwcty_additional_info_component_bg":null,"_xlwcty_additional_info_enable":null,"_xlwcty_builder_layout":null,"_xlwcty_builder_template":null,"_xlwcty_chosen_order_preview":null,"_xlwcty_customer_information_after_customer_information_desc_alignment":null,"_xlwcty_customer_information_after_heading_desc_alignment":null,"_xlwcty_customer_information_border_color":null,"_xlwcty_customer_information_border_style":null,"_xlwcty_customer_information_border_width":null,"_xlwcty_customer_information_component_bg":null,"_xlwcty_customer_information_enable":null,"_xlwcty_customer_information_heading":null,"_xlwcty_customer_information_heading_alignment":null,"_xlwcty_customer_information_heading_font_size":null,"_xlwcty_customer_information_layout":null,"_xlwcty_customer_information_show_billing":null,"_xlwcty_customer_information_show_shipping":null,"_xlwcty_google_map_address":null,"_xlwcty_google_map_border_color":null,"_xlwcty_google_map_border_style":null,"_xlwcty_google_map_border_width":null,"_xlwcty_google_map_built_in_icon":null,"_xlwcty_google_map_component_bg":null,"_xlwcty_google_map_desc_alignment":null,"_xlwcty_google_map_enable":null,"_xlwcty_google_map_heading_alignment":null,"_xlwcty_google_map_heading_font_size":null,"_xlwcty_google_map_icon":null,"_xlwcty_google_map_marker_text":null,"_xlwcty_google_map_style":null,"_xlwcty_google_map_zoom_level":null,"_xlwcty_image_border_color_1":null,"_xlwcty_image_border_style_1":null,"_xlwcty_image_border_width_1":null,"_xlwcty_image_btn_bg_color_1":null,"_xlwcty_image_btn_color_1":null,"_xlwcty_image_btn_font_size_1":null,"_xlwcty_image_btn_link_1":null,"_xlwcty_image_btn_text_1":null,"_xlwcty_image_component_bg_1":null,"_xlwcty_image_desc_alignment_1":null,"_xlwcty_image_enable_1":null,"_xlwcty_image_heading_alignment_1":null,"_xlwcty_image_heading_font_size_1":null,"_xlwcty_image_img_cont_ratio_1":null,"_xlwcty_image_img_l_link_1":null,"_xlwcty_image_img_r_link_1":null,"_xlwcty_image_layout_1":null,"_xlwcty_image_show_btn_1":null,"_xlwcty_is_default":null,"_xlwcty_menu_order":null,"_xlwcty_order_built_in":null,"_xlwcty_order_built_in_color":null,"_xlwcty_order_details_after_heading_desc_alignment":null,"_xlwcty_order_details_below_order_table_desc_alignment":null,"_xlwcty_order_details_border_color":null,"_xlwcty_order_details_border_style":null,"_xlwcty_order_details_border_width":null,"_xlwcty_order_details_component_bg":null,"_xlwcty_order_details_display_images":null,"_xlwcty_order_details_downloads":null,"_xlwcty_order_details_enable":null,"_xlwcty_order_details_heading":null,"_xlwcty_order_details_heading_alignment":null,"_xlwcty_order_details_heading_font_size":null,"_xlwcty_order_details_layout":null,"_xlwcty_order_enable":null,"_xlwcty_order_heading1":null,"_xlwcty_order_heading1_color":null,"_xlwcty_order_heading1_font_size":null,"_xlwcty_order_heading2":null,"_xlwcty_order_heading2_color":null,"_xlwcty_order_heading2_font_size":null,"_xlwcty_order_icon":null,"_xlwcty_simple_text_alignment_1":null,"_xlwcty_simple_text_border_color_1":null,"_xlwcty_simple_text_border_style_1":null,"_xlwcty_simple_text_border_width_1":null,"_xlwcty_simple_text_component_bg_1":null,"_xlwcty_simple_text_enable_1":null,"_xlwcty_simple_text_heading_alignment_1":null,"_xlwcty_simple_text_heading_font_size_1":null,"_xlwcty_simple_text_text_1":null,"_xlwcty_text_border_color_1":null,"_xlwcty_text_border_style_1":null,"_xlwcty_text_border_width_1":null,"_xlwcty_text_component_bg_1":null,"_xlwcty_text_enable_1":null,"_xlwcty_text_heading_alignment_1":null,"_xlwcty_text_heading_font_size_1":null,"_xlwcty_video_border_color_1":null,"_xlwcty_video_border_style_1":null,"_xlwcty_video_border_width_1":null,"_xlwcty_video_btn_bg_color_1":null,"_xlwcty_video_btn_color_1":null,"_xlwcty_video_btn_font_size_1":null,"_xlwcty_video_btn_link_1":null,"_xlwcty_video_btn_text_1":null,"_xlwcty_video_component_bg_1":null,"_xlwcty_video_desc_alignment_1":null,"_xlwcty_video_enable_1":null,"_xlwcty_video_heading_alignment_1":null,"_xlwcty_video_heading_font_size_1":null,"_xlwcty_video_show_btn_1":null,"_xlwcty_video_src_1":null,"xlwcty_rule":null,"_email_backgroundColor_settings":null,"_email_title_billing":null,"_email_title_shipping":null,"_yaymail_elements":null,"_yaymail_email_backgroundColor_settings":null,"_yaymail_email_order_item_download_title":null,"_yaymail_email_order_item_title":null,"_yaymail_email_textLinkColor_settings":null,"_yaymail_status":null,"_yaymail_template":null,"_edit_last":"3","_edit_lock":"1701167626:3","_trp_automatically_translated_slug_it_IT":"","_wp_old_slug":"snap-camera-twitch","ekit_post_views_count":"544","__elementor_forms_snapshot":null,"_aioseo_description":"Le catalogue immersif de Castorama permet aux consommateurs de visualiser en r\u00e9alit\u00e9 augment\u00e9e des meubles et d\u00e9corations dans leurs pi\u00e8ces gr\u00e2ce aux QR codes.","_aioseo_keywords":"","_aioseo_og_article_section":"","_aioseo_og_article_tags":"","_aioseo_og_description":"","_aioseo_og_title":"","_aioseo_title":"Comment fonctionne le catalogue immersif de Castorama ?","_aioseo_twitter_description":"","_aioseo_twitter_title":"","_bsf_item_review_type":"none","_bsf_post_type":"0","_cmplz_scanned_post":"1","_elementor_controls_usage":{"heading":{"count":5,"control_percent":0,"controls":{"content":{"section_title":{"title":5,"header_size":1}}}},"button":{"count":1,"control_percent":2,"controls":{"content":{"section_button":{"text":1,"size":1,"link":1},"section_style":{"align":1,"background_color":1,"hover_animation":1,"align_mobile":1}}}},"column":{"count":11,"control_percent":0,"controls":{"content":{"_section_responsive":{"hide_mobile":1},"section_style":{"background_background":2,"background_color":1}}}},"section":{"count":10,"control_percent":0,"controls":{"content":{"section_background":{"background_background":1,"background_color":1},"section_structure":{"structure":1}}}},"text-editor":{"count":7,"control_percent":0,"controls":{"content":{"section_editor":{"editor":7}}}},"image":{"count":1,"control_percent":0,"controls":{"content":{"section_image":{"image":1}}}},"shortcode":{"count":1,"control_percent":0,"controls":{"content":{"section_shortcode":{"shortcode":1}}}}},"_elementor_css":{"time":1751528132,"fonts":["Work Sans"],"icons":[""],"dynamic_elements_ids":[],"status":"inline","0":"","css":".elementor-3209768 .elementor-element.elementor-element-6bf9d5f:not(.elementor-motion-effects-element-type-background), .elementor-3209768 .elementor-element.elementor-element-6bf9d5f > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#FDC902;}.elementor-3209768 .elementor-element.elementor-element-6bf9d5f{border-style:solid;border-width:0px 0px 2px 0px;border-color:#000000;transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;}.elementor-3209768 .elementor-element.elementor-element-6bf9d5f, .elementor-3209768 .elementor-element.elementor-element-6bf9d5f > .elementor-background-overlay{border-radius:0px 0px 0px 0px;}.elementor-3209768 .elementor-element.elementor-element-6bf9d5f > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-bc-flex-widget .elementor-3209768 .elementor-element.elementor-element-62550bb.elementor-column .elementor-widget-wrap{align-items:center;}.elementor-3209768 .elementor-element.elementor-element-62550bb.elementor-column.elementor-element[data-element_type=\"column\"] > .elementor-widget-wrap.elementor-element-populated{align-content:center;align-items:center;}.elementor-3209768 .elementor-element.elementor-element-62550bb.elementor-column > .elementor-widget-wrap{justify-content:center;}.elementor-3209768 .elementor-element.elementor-element-62550bb > .elementor-element-populated{transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:30px 0px 0px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;}.elementor-3209768 .elementor-element.elementor-element-62550bb > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-widget-heading .elementor-heading-title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-weight:var( --e-global-typography-primary-font-weight );color:var( --e-global-color-primary );}.elementor-3209768 .elementor-element.elementor-element-4021ba9 > .elementor-widget-container{margin:20px 0px 0px 0px;}.elementor-3209768 .elementor-element.elementor-element-4021ba9{text-align:left;}.elementor-3209768 .elementor-element.elementor-element-4021ba9 .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:42px;font-weight:400;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-9368c75 > .elementor-widget-wrap > .elementor-widget:not(.elementor-widget__width-auto):not(.elementor-widget__width-initial):not(:last-child):not(.elementor-absolute){margin-bottom:0px;}.elementor-widget-button .elementor-button{background-color:var( --e-global-color-accent );font-family:var( --e-global-typography-accent-font-family ), Sans-serif;font-weight:var( --e-global-typography-accent-font-weight );}.elementor-3209768 .elementor-element.elementor-element-afd3de8 .elementor-button{background-color:#FFFFFF;font-family:\"Work Sans\", Sans-serif;font-weight:500;fill:#000000;color:#000000;border-style:solid;border-width:2px 2px 2px 2px;border-color:#000000;border-radius:76px 76px 76px 76px;}.elementor-3209768 .elementor-element.elementor-element-e79ecf8{border-style:none;margin-top:20px;margin-bottom:0px;}.elementor-3209768 .elementor-element.elementor-element-6b05583 > .elementor-widget-wrap > .elementor-widget:not(.elementor-widget__width-auto):not(.elementor-widget__width-initial):not(:last-child):not(.elementor-absolute){margin-bottom:10px;}.elementor-widget-text-editor{font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );color:var( --e-global-color-text );}.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:var( --e-global-color-primary );}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap, .elementor-widget-text-editor.elementor-drop-cap-view-default .elementor-drop-cap{color:var( --e-global-color-primary );border-color:var( --e-global-color-primary );}.elementor-3209768 .elementor-element.elementor-element-ab5b6b7{text-align:center;font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-a5361d0{border-style:solid;border-width:2px 0px 0px 0px;border-color:#000000;margin-top:20px;margin-bottom:0px;}.elementor-3209768 .elementor-element.elementor-element-4b2446a > .elementor-widget-wrap > .elementor-widget:not(.elementor-widget__width-auto):not(.elementor-widget__width-initial):not(:last-child):not(.elementor-absolute){margin-bottom:10px;}.elementor-3209768 .elementor-element.elementor-element-d776727 .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:32px;font-weight:400;line-height:43px;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-6320f4b{text-align:left;font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-bc-flex-widget .elementor-3209768 .elementor-element.elementor-element-c1a02e7.elementor-column .elementor-widget-wrap{align-items:center;}.elementor-3209768 .elementor-element.elementor-element-c1a02e7.elementor-column.elementor-element[data-element_type=\"column\"] > .elementor-widget-wrap.elementor-element-populated{align-content:center;align-items:center;}.elementor-widget-image .widget-image-caption{color:var( --e-global-color-text );font-family:var( --e-global-typography-text-font-family ), Sans-serif;font-weight:var( --e-global-typography-text-font-weight );}.elementor-3209768 .elementor-element.elementor-element-4637c3a:not(.elementor-motion-effects-element-type-background) > .elementor-widget-wrap, .elementor-3209768 .elementor-element.elementor-element-4637c3a > .elementor-widget-wrap > .elementor-motion-effects-container > .elementor-motion-effects-layer{background-color:#90A8ED;}.elementor-bc-flex-widget .elementor-3209768 .elementor-element.elementor-element-4637c3a.elementor-column .elementor-widget-wrap{align-items:center;}.elementor-3209768 .elementor-element.elementor-element-4637c3a.elementor-column.elementor-element[data-element_type=\"column\"] > .elementor-widget-wrap.elementor-element-populated{align-content:center;align-items:center;}.elementor-3209768 .elementor-element.elementor-element-4637c3a > .elementor-element-populated{border-style:solid;border-width:2px 2px 2px 2px;border-color:#000000;transition:background 0.3s, border 0.3s, border-radius 0.3s, box-shadow 0.3s;margin:30px 0px 30px 0px;--e-column-margin-right:0px;--e-column-margin-left:0px;}.elementor-3209768 .elementor-element.elementor-element-4637c3a > .elementor-element-populated, .elementor-3209768 .elementor-element.elementor-element-4637c3a > .elementor-element-populated > .elementor-background-overlay, .elementor-3209768 .elementor-element.elementor-element-4637c3a > .elementor-background-slideshow{border-radius:5px 5px 5px 5px;}.elementor-3209768 .elementor-element.elementor-element-4637c3a > .elementor-element-populated > .elementor-background-overlay{transition:background 0.3s, border-radius 0.3s, opacity 0.3s;}.elementor-3209768 .elementor-element.elementor-element-05063e2 > .elementor-widget-container{margin:5px 5px 5px 5px;}.elementor-3209768 .elementor-element.elementor-element-05063e2{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-506f22b{border-style:solid;border-width:2px 0px 0px 0px;border-color:#000000;margin-top:21px;margin-bottom:0px;}.elementor-3209768 .elementor-element.elementor-element-f1df89e .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:32px;font-weight:400;line-height:43px;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-bf9258b{text-align:left;font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-ff41b45{border-style:solid;border-width:2px 0px 0px 0px;border-color:#000000;margin-top:21px;margin-bottom:0px;}.elementor-3209768 .elementor-element.elementor-element-0286558 .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:32px;font-weight:400;line-height:43px;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-8236957{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-0ca2029{border-style:solid;border-width:2px 0px 0px 0px;border-color:#000000;margin-top:21px;margin-bottom:0px;}.elementor-3209768 .elementor-element.elementor-element-5064082 .elementor-heading-title{font-family:\"Work Sans\", Sans-serif;font-size:32px;font-weight:400;line-height:43px;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-295a7e6{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}.elementor-3209768 .elementor-element.elementor-element-8fd33b8{border-style:none;margin-top:21px;margin-bottom:0px;}.elementor-3209768 .elementor-element.elementor-element-8534f38{font-family:\"Work Sans\", Sans-serif;font-size:19px;font-weight:400;color:#000000;}@media(max-width:1024px) and (min-width:768px){.elementor-3209768 .elementor-element.elementor-element-9368c75{width:60%;}}@media(max-width:1024px){.elementor-3209768 .elementor-element.elementor-element-4021ba9 .elementor-heading-title{font-size:30px;}.elementor-3209768 .elementor-element.elementor-element-afd3de8 .elementor-button{font-size:15px;}}@media(max-width:767px){.elementor-3209768 .elementor-element.elementor-element-4021ba9 .elementor-heading-title{font-size:28px;}}"},"_elementor_data":"[{\"id\":\"6bf9d5f\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"background_background\":\"classic\",\"background_color\":\"#FDC902\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"2\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[{\"id\":\"62550bb\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"content_position\":\"center\",\"align\":\"center\",\"background_background\":\"classic\",\"margin\":{\"unit\":\"px\",\"top\":\"30\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[{\"id\":\"4021ba9\",\"elType\":\"widget\",\"settings\":{\"title\":\"D\\u00e9couverte du Catalogue Immersif de Castorama : Une R\\u00e9volution en R\\u00e9alit\\u00e9 Augment\\u00e9e\",\"align\":\"left\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":42,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":30,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":28,\"sizes\":[]},\"header_size\":\"h1\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"7a7b26b\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"9368c75\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"space_between_widgets\":0,\"_inline_size_tablet\":60,\"hide_mobile\":\"hidden-mobile\"},\"elements\":[{\"id\":\"afd3de8\",\"elType\":\"widget\",\"settings\":{\"text\":\"Contactez-nous\",\"align\":\"left\",\"size\":\"md\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"500\",\"button_text_color\":\"#000000\",\"background_color\":\"#FFFFFF\",\"hover_animation\":\"rotate\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"76\",\"right\":\"76\",\"bottom\":\"76\",\"left\":\"76\",\"isLinked\":true},\"__dynamic__\":[],\"link\":{\"url\":\"#contact\",\"is_external\":\"\",\"nofollow\":\"\",\"custom_attributes\":\"\"},\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":15,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"button\"}],\"isInner\":true}],\"isInner\":true}],\"isInner\":false}],\"isInner\":false},{\"id\":\"e79ecf8\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"none\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"6b05583\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"space_between_widgets\":10},\"elements\":[{\"id\":\"ab5b6b7\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">La digitalisation transforme chaque aspect de notre vie quotidienne, Castorama, un leader incontest\\u00e9 dans le domaine du bricolage et de l'am\\u00e9nagement domestique, franchit un cap significatif. Avec le lancement de son <span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/conseils-reseaux-sociaux\\\/catalogue-immersif-realite-augmentee\\\/\\\">catalogue immersif<\\\/a><\\\/span>, enrichi par la r\\u00e9alit\\u00e9 augment\\u00e9e, Castorama red\\u00e9finit l'exp\\u00e9rience client dans le secteur de la d\\u00e9coration et de l'am\\u00e9nagement int\\u00e9rieur. Cette avanc\\u00e9e, orchestr\\u00e9e par Romain Roulleau, directeur de la strat\\u00e9gie digitale de Kingfisher France et CDO de Castorama France, marque un tournant dans la strat\\u00e9gie omnicanale de l'entreprise, en harmonisant l'<span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/www.lsa-conso.fr\\\/info-lsa-grace-l-ia-generative-castorama-muscle-ses-prospectus-et-sa-com-digitale-en-realite-augmentee,452416\\\">exp\\u00e9rience d'achat en ligne et en magasin<\\\/a><\\\/span>.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"align\":\"center\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"a5361d0\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"margin\":{\"unit\":\"px\",\"top\":\"20\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"4b2446a\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"space_between_widgets\":10},\"elements\":[{\"id\":\"d776727\",\"elType\":\"widget\",\"settings\":{\"title\":\"Le Catalogue Immersif de Castorama : Une R\\u00e9volution en R\\u00e9alit\\u00e9 Augment\\u00e9e\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":32,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"6320f4b\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Castorama, pionnier dans l'int\\u00e9gration de la technologie de r\\u00e9alit\\u00e9 augment\\u00e9e, inaugure une nouvelle \\u00e8re avec son catalogue immersif. En partenariat avec la start-up fran\\u00e7aise Nfinite, sp\\u00e9cialiste de la digitalisation des catalogues produits, Castorama propose une <span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/conseils-reseaux-sociaux\\\/experience-immersive\\\/\\\">exp\\u00e9rience immersive<\\\/a><\\\/span> in\\u00e9dite \\u00e0 ses clients. D\\u00e8s d\\u00e9but novembre, les consommateurs peuvent, gr\\u00e2ce \\u00e0 un simple scan de <span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/conseils-reseaux-sociaux\\\/qr-code-avantages\\\/\\\">QR code<\\\/a><\\\/span> sur les tracts, le site ou en magasin, projeter plus de 2 000 produits de d\\u00e9coration dans leur propre espace. Cette innovation permet aux clients de visualiser la taille, le style, et les coloris des produits directement dans leur int\\u00e9rieur, offrant une personnalisation et une assurance sans pr\\u00e9c\\u00e9dent dans leurs choix de d\\u00e9coration.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"align\":\"left\"},\"elements\":[],\"widgetType\":\"text-editor\"},{\"id\":\"a718903\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\"},\"elements\":[{\"id\":\"c1a02e7\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"1ff6941\",\"elType\":\"widget\",\"settings\":{\"image\":{\"url\":\"https:\\\/\\\/filtermaker.fr\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/catalogue-immersif-castorama.jpeg\",\"id\":3367015,\"size\":\"\",\"alt\":\"catalogue immersif de castorama avec qr code\",\"source\":\"library\"}},\"elements\":[],\"widgetType\":\"image\"}],\"isInner\":true},{\"id\":\"4637c3a\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\",\"background_background\":\"classic\",\"background_color\":\"#90A8ED\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true},\"margin\":{\"unit\":\"px\",\"top\":\"30\",\"right\":\"0\",\"bottom\":\"30\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[{\"id\":\"05063e2\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Cette avanc\\u00e9e majeure transforme non seulement l'exp\\u00e9rience d'achat, mais enrichit \\u00e9galement le contenu en ligne de Castorama. Avec des produits mod\\u00e9lis\\u00e9s num\\u00e9riquement, le site de Castorama peut d\\u00e9sormais offrir une multitude de visuels d'ambiance, permettant aux clients de jouer avec diff\\u00e9rents styles et couleurs. Par exemple, un client envisageant de refaire le sol et les murs d'une pi\\u00e8ce peut exp\\u00e9rimenter avec diff\\u00e9rents parquets et coloris de peinture, visualisant l'impact de chaque choix en temps r\\u00e9el.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true}],\"isInner\":false}],\"isInner\":false},{\"id\":\"90cb53f\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"ff4e255\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"f036713\",\"elType\":\"widget\",\"settings\":{\"shortcode\":\"[elementor-template id=\\\"3207940\\\"]\"},\"elements\":[],\"widgetType\":\"shortcode\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"506f22b\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"margin\":{\"unit\":\"px\",\"top\":\"21\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"b865451\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"f1df89e\",\"elType\":\"widget\",\"settings\":{\"title\":\"Exp\\u00e9rience Client Am\\u00e9lior\\u00e9e gr\\u00e2ce au Catalogue Immersif de Castorama\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":32,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"bf9258b\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">L'adoption du catalogue immersif par Castorama r\\u00e9volutionne la mani\\u00e8re dont les clients interagissent avec les produits de d\\u00e9coration et d'am\\u00e9nagement int\\u00e9rieur. Cette technologie de pointe permet aux utilisateurs de se projeter facilement dans leur futur am\\u00e9nagement, en supprimant les incertitudes souvent associ\\u00e9es \\u00e0 l'achat de produits de d\\u00e9coration. Gr\\u00e2ce \\u00e0 la <span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/la-realite-augmentee\\\/\\\">r\\u00e9alit\\u00e9 augment\\u00e9e<\\\/a><\\\/span>, les clients peuvent d\\u00e9sormais visualiser comment diff\\u00e9rents produits s'int\\u00e9greraient dans leur espace de vie, en termes de taille, de style et de couleur. Cette visualisation pr\\u00e9cise aide \\u00e0 prendre des d\\u00e9cisions \\u00e9clair\\u00e9es, r\\u00e9duisant ainsi le risque d'insatisfaction post-achat.<\\\/span><\\\/p><p><span style=\\\"font-weight: 400;\\\">En outre, le catalogue immersif favorise une exp\\u00e9rience d'achat plus interactive et engageante. Les clients peuvent jouer avec diverses configurations de d\\u00e9coration, exp\\u00e9rimentant avec diff\\u00e9rents styles de papiers peints ou couleurs de peinture pour trouver l'association parfaite pour leur int\\u00e9rieur. Cela transforme la recherche de produits en une exp\\u00e9rience ludique et cr\\u00e9ative, renfor\\u00e7ant l'engagement du client avec la marque.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"align\":\"left\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"ff41b45\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"margin\":{\"unit\":\"px\",\"top\":\"21\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"3c659be\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"0286558\",\"elType\":\"widget\",\"settings\":{\"title\":\"Innovations Digitales au-del\\u00e0 du Catalogue Immersif de Castorama\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":32,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"8236957\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Au-del\\u00e0 de son catalogue immersif, Castorama continue de repousser les limites de l'innovation digitale. Un exemple remarquable est le service en ligne de peinture sur-mesure, qui transpose l'exp\\u00e9rience de personnalisation de couleur en magasin vers une plateforme num\\u00e9rique. Les clients peuvent d\\u00e9sormais choisir ou envoyer une photo de la couleur souhait\\u00e9e et passer commande en ligne, b\\u00e9n\\u00e9ficiant d'une livraison rapide depuis le magasin le plus proche. Ce service \\u00e9tend l'accessibilit\\u00e9 de Castorama \\u00e0 ceux qui r\\u00e9sident \\u00e0 plus de 30 km d'un magasin, offrant une solution pratique et sur mesure.<\\\/span><\\\/p><p><span style=\\\"font-weight: 400;\\\">En parall\\u00e8le, Castorama explore l'\\u00e9conomie circulaire \\u00e0 travers son partenariat avec Backmarket pour une boutique en ligne de seconde main. Cette initiative s'inscrit dans une d\\u00e9marche de durabilit\\u00e9 et d'omnicanalit\\u00e9, proposant une offre \\u00e9galement disponible en magasin. Ce projet souligne l'engagement de Castorama envers des pratiques commerciales plus responsables et durables.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"0ca2029\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"margin\":{\"unit\":\"px\",\"top\":\"21\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"4c71753\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"5064082\",\"elType\":\"widget\",\"settings\":{\"title\":\"L'Avenir de Castorama : L'Int\\u00e9gration de l'IA G\\u00e9n\\u00e9rative\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":32,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]},\"typography_word_spacing\":{\"unit\":\"em\",\"size\":\"\",\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"295a7e6\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Castorama explore activement les possibilit\\u00e9s offertes par l'IA g\\u00e9n\\u00e9rative, se positionnant \\u00e0 la pointe de l'innovation dans le secteur du commerce de d\\u00e9tail. Cette technologie, qui suscite un grand int\\u00e9r\\u00eat chez les d\\u00e9taillants, ouvre un vaste champ de possibilit\\u00e9s dans la gestion et la pr\\u00e9sentation des produits. Romain Roulleau, le CDO de Castorama, met l'accent sur l'\\u00e9norme potentiel de l'IA g\\u00e9n\\u00e9rative dans la transformation de leur offre et la mani\\u00e8re de pr\\u00e9senter et vendre les produits.<\\\/span><\\\/p><p><span style=\\\"font-weight: 400;\\\">L'int\\u00e9gration de l'IA dans des outils de recherche visuelle et de recommandation est d\\u00e9j\\u00e0 en cours. Castorama travaille \\u00e0 l'int\\u00e9gration de l'IA g\\u00e9n\\u00e9rative dans plusieurs domaines, anticipant de pr\\u00e9senter bient\\u00f4t des innovations impressionnantes. Cette d\\u00e9marche illustre l'engagement de Castorama \\u00e0 rester \\u00e0 l'avant-garde de la technologie, en cherchant constamment \\u00e0 am\\u00e9liorer l'exp\\u00e9rience client et \\u00e0 r\\u00e9volutionner la mani\\u00e8re dont les produits sont propos\\u00e9s et vendus.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"8fd33b8\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"none\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"margin\":{\"unit\":\"px\",\"top\":\"21\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"4665a8f\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"8534f38\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">En conclusion, le catalogue immersif de Castorama, enrichi par la r\\u00e9alit\\u00e9 augment\\u00e9e, repr\\u00e9sente une avanc\\u00e9e majeure dans le commerce de d\\u00e9tail, offrant une exp\\u00e9rience client sans pr\\u00e9c\\u00e9dent en mati\\u00e8re de personnalisation et de visualisation. L'innovation continue de Castorama, notamment avec des services en ligne de peinture sur-mesure et des initiatives en faveur de l'\\u00e9conomie circulaire, confirme son engagement envers la digitalisation et la durabilit\\u00e9. Avec l'exploration de l'IA g\\u00e9n\\u00e9rative, Castorama se positionne non seulement comme un leader du march\\u00e9, mais aussi comme un visionnaire, red\\u00e9finissant constamment l'exp\\u00e9rience d'achat et r\\u00e9pondant avec agilit\\u00e9 aux besoins changeants des consommateurs. La transformation digitale de Castorama montre comment l'innovation peut fa\\u00e7onner l'avenir du commerce de d\\u00e9tail, en am\\u00e9liorant \\u00e0 la fois l'exp\\u00e9rience client et l'efficacit\\u00e9 op\\u00e9rationnelle.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false}]","_elementor_edit_mode":"builder","_elementor_page_assets":{"styles":["widget-heading","e-animation-rotate","widget-image"],"scripts":["elementor-frontend"]},"_elementor_page_settings":"","_elementor_pro_version":"3.17.1","_elementor_template_type":"wp-post","_elementor_version":"3.17.3","_seopress_analysis_data":{"title":"Top 5 filtr\u00f3w do wykorzystania podczas Mistrzostw \u015awiata w Katarze","link_preview":"https:\/\/filtermaker.fr\/actualites\/top-5-filtres-coupe-du-monde-qatar\/?no_admin_bar=1&preview=true","meta_desc":"Top 5 des filtres pour la coupe du monde au Qatar Le 20 Novembre a lieu le d\u00e9but de de la coupe du monde de foot au Qatar et les marques ont tous voulu se positionner pour se d\u00e9marquer. Nous pouvons voir des publicit\u00e9s, des posts sur les r\u00e9seaux sociaux\u2026","og_title":{"count":1,"values":["Top 5 des filtres \u00e0 utiliser pour la coupe du monde au Qatar"]},"og_desc":{"count":1,"values":["D\u00e9couvrez notre s\u00e9lection des meilleurs filtres sur les r\u00e9seaux pour la coupe du monde de foot qui se d\u00e9roulera au Qatar. Inspirez-vous pour cr\u00e9er le votre!"]},"og_img":{"count":0},"og_url":{"count":1,"values":["https:\/\/filtermaker.fr\/actualites\/top-5-filtres-coupe-du-monde-qatar\/"],"host":"filtermaker.fr"},"og_site_name":{"count":1,"values":["Filter Maker - Agence de cr\u00e9ation de filtres en r\u00e9alit\u00e9 augment\u00e9e"]},"tw_title":{"count":1,"values":["Top 5 des filtres \u00e0 utiliser pour la coupe du monde au Qatar"]},"tw_desc":{"count":1,"values":["D\u00e9couvrez notre s\u00e9lection des meilleurs filtres sur les r\u00e9seaux pour la coupe du monde de foot qui se d\u00e9roulera au Qatar. Inspirez-vous pour cr\u00e9er le votre!"]},"tw_img":{"count":0},"canonical":"https:\/\/filtermaker.fr\/actualites\/top-5-filtres-coupe-du-monde-qatar\/","all_canonical":["https:\/\/filtermaker.fr\/actualites\/top-5-filtres-coupe-du-monde-qatar\/","https:\/\/filtermaker.fr\/actualites\/top-5-filtres-coupe-du-monde-qatar\/"],"h1":{"nomatches":{"count":1}},"img":{"images":{"without_alt":[],"with_alt":["https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/09\/SLN-Partner-Badge-1.png","https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/11\/Flag_of_France_bordered-1.svg","https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/11\/us.svg","https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/11\/spain.svg","https:\/\/filtermaker.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/pt_PT.png","https:\/\/filtermaker.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/it_IT.png","https:\/\/filtermaker.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/de_DE.png","https:\/\/filtermaker.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/pl_PL.png","https:\/\/filtermaker.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/ja.png","https:\/\/filtermaker.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/nl_NL.png","https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/11\/Flag_of_France_bordered-1.svg"]}},"meta_robots":[["max-image-preview:large"],["index, follow"]],"outbound_links":{"0":{"https:\/\/lookaar.com\/":"Lookaar"},"1":{"https:\/\/lookaar.com\/":"\n\t\t\t\t\t\t\n\t\t\t\t\t\tD\u00c9COUVRIR LOOKAAR\n\t\t\n\t\t\t\t\t"},"3":{"https:\/\/www.instagram.com\/filter_maker_agency\/":"\n\t\t\t\t\t\tInstagram\n\t\t\t\t\t\t\t\t\t\t\t"},"4":{"https:\/\/www.linkedin.com\/company\/65313396":"\n\t\t\t\t\t\tLinkedin\n\t\t\t\t\t\t\t\t\t\t\t"},"5":{"https:\/\/twitter.com\/Filtermaker_io":"\n\t\t\t\t\t\tTwitter\n\t\t\t\t\t\t\t\t\t\t\t"},"6":{"https:\/\/lookaar.com\/":"\n\t\t\t\t\t\t\n\t\t\t\t\t\tD\u00c9COUVRIR LOOKAAR\n\t\t\n\t\t\t\t\t"},"8":{"https:\/\/www.instagram.com\/filter_maker_agency\/":"\n\t\t\t\t\t\tInstagram\n\t\t\t\t\t\t\t\t\t\t\t"},"9":{"https:\/\/www.linkedin.com\/company\/65313396":"\n\t\t\t\t\t\tLinkedin\n\t\t\t\t\t\t\t\t\t\t\t"},"10":{"https:\/\/twitter.com\/Filtermaker_io":"\n\t\t\t\t\t\tTwitter\n\t\t\t\t\t\t\t\t\t\t\t"},"11":{"https:\/\/lookaar.com\/":"\n\t\t\t\t\t\t\n\t\t\t\t\t\tLOOKAAR\n\t\t\n\t\t\t\t\t"},"13":{"https:\/\/www.instagram.com\/filter_maker_agency\/":"\n\t\t\t\t\t\tInstagram\n\t\t\t\t\t\t\t\t\t\t\t"},"14":{"https:\/\/www.linkedin.com\/company\/65313396":"\n\t\t\t\t\t\tLinkedin\n\t\t\t\t\t\t\t\t\t\t\t"},"15":{"https:\/\/twitter.com\/Filtermaker_io":"\n\t\t\t\t\t\tTwitter\n\t\t\t\t\t\t\t\t\t\t\t"}},"words_counter":486,"words_counter_unique":223,"json":["BlogPosting","WebSite","BreadcrumbList"]},"_trp_automatically_translated_slug_en_GB":"","_trp_automatically_translated_slug_es_ES":"","_wp_page_template":"default","_wp_old_date":"","_schema_json":"","_schema_json_timestamp":"","_schema_ref":"","_seopress_analysis_target_kw":"","_seopress_redirections_logged_status":"both","_seopress_redirections_type":"301","_seopress_redirections_value":"","_seopress_robots_canonical":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":"","_seopress_social_fb_img_height":"","_seopress_social_fb_img_width":"","_seopress_social_fb_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":"","_seopress_social_twitter_img_height":"","_seopress_social_twitter_img_width":"","_seopress_social_twitter_title":"","_seopress_titles_desc":"","_seopress_titles_title":"Niantic rach\u00e8te le studio de r\u00e9alit\u00e9 augment\u00e9e NZXR","_trp_automatically_translated_slug_de_DE":"","_trp_automatically_translated_slug_en_US":"","_trp_automatically_translated_slug_ja":"","_trp_automatically_translated_slug_nl_NL":"","_trp_automatically_translated_slug_pl_PL":"","_trp_automatically_translated_slug_pt_PT":"","_trp_automatically_translated_slug_ro_RO":"","_trp_translated_slug_de_DE":"erweiterte-realitat-im-luxus-einzelhandel","_trp_translated_slug_en_GB":"castorama-immersive-catalogue","_trp_translated_slug_en_US":"create-a-snapchat-lens","_trp_translated_slug_es_ES":"catalogo-inmersivo-castorama","_trp_translated_slug_it_IT":"catalogo-immersivo-castorama","_trp_translated_slug_ja":"castorama-immersive-catalogue","_trp_translated_slug_nl_NL":"castorama-immersieve-catalogus","_trp_translated_slug_pl_PL":"rzeczywistosc-rozszerzona-w-luksusowym-handlu-detalicznym","_trp_translated_slug_pt_PT":"catalogo-imersivo-castorama","_trp_translated_slug_ro_RO":"catalog-imersiv-castorama","_wpsso_head_info_og_desc":{"fr_FR":"Les nouvelles technologies ne cessent de se d&eacute;velopper et prendre place dans notre quotidien. Les habitudes de consommation et d&rsquo;achat changent et &eacute;voluent en m&ecirc;me temps que la technologie. Drive, Click and Collect, essayage virtuel, shopping sur les r&eacute;seaux sociaux&hellip; Tant de nouvelles choses..."},"_wpsso_head_info_og_img_thumb":{"fr_FR":"<!-- getting thumbnail size for image ID 19973 = success --><div class=\"wp-thumb-bg-img\" style=\"background-image:url(https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/05\/Vignette-e-commerc-150x150.png);\"><\/div><!-- .wp-thumb-bg-img -->"},"_wpsso_head_info_og_type":"article","_wpsso_head_info_schema_type":"blog.posting","_wpsso_head_info_schema_type_name":"BlogPosting","cmplz_hide_cookiebanner":"","product-24038-avail":"","product-24038-avail-fieldtype":"","product-24038-brand-name":"","product-24038-brand-name-fieldtype":"","product-24038-currency":"","product-24038-currency-fieldtype":"","product-24038-description":"","product-24038-description-fieldtype":"","product-24038-image":"","product-24038-image-fieldtype":"","product-24038-mpn":"","product-24038-mpn-fieldtype":"","product-24038-name":"","product-24038-name-fieldtype":"","product-24038-price":"","product-24038-price-fieldtype":"","product-24038-price-valid-until":"","product-24038-price-valid-until-fieldtype":"","product-24038-product-review":"","product-24038-product-review-fieldtype":"","product-24038-rating":"","product-24038-rating-fieldtype":"","product-24038-review-count":"","product-24038-review-count-fieldtype":"","product-24038-sku":"","product-24038-sku-fieldtype":"","product-24038-url":"","product-24038-url-fieldtype":"","product-24043-avail":"","product-24043-avail-fieldtype":"","product-24043-brand-name":"","product-24043-brand-name-fieldtype":"","product-24043-currency":"","product-24043-currency-fieldtype":"","product-24043-description":"","product-24043-description-fieldtype":"","product-24043-image":"","product-24043-image-fieldtype":"","product-24043-mpn":"","product-24043-mpn-fieldtype":"","product-24043-name":"","product-24043-name-fieldtype":"","product-24043-price":"","product-24043-price-fieldtype":"","product-24043-price-valid-until":"","product-24043-price-valid-until-fieldtype":"","product-24043-product-review":"","product-24043-product-review-fieldtype":"","product-24043-rating":"","product-24043-rating-fieldtype":"","product-24043-review-count":"","product-24043-review-count-fieldtype":"","product-24043-sku":"","product-24043-sku-fieldtype":"","product-24043-url":"","product-24043-url-fieldtype":"","wp_schema_pro_optimized_structured_data":"<!-- Schema optimized by Schema Pro --><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"BlogPosting\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/filtermaker.fr\/es\/?p=3209768\"},\"headline\":\"Le Catalogue Immersif de Castorama et la R\u00e9alit\u00e9 Augment\u00e9e\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2024\/01\/Castoramas-Immersive-Catalogue-and-Augmented-Reality.png\",\"width\":1440,\"height\":1080},\"datePublished\":\"2024-01-19T07:13:00+0000\",\"dateModified\":\"2023-11-28T10:33:43+0000\",\"author\":{\"@type\":\"Person\",\"name\":\"romaincochard\",\"url\":\"https:\/\/filtermaker.fr\/es\/author\/romaincochard\"},\"publisher\":{\"@type\":\"Organization\",\"name\":\"Filter Maker\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/09\/Fichier-1-1.svg\"}},\"description\":null}<\/script><!-- \/ Schema optimized by Schema Pro -->","_thumbnail_id":"3367067","fpd_product_categories":"","fpd_product_categories_mobile":"","fpd_product_settings":"","fpd_products":"","fpd_products_mobile":"","fpd_source_type":"category","fpd_source_type_mobile":"category","_cart_discount":null,"_cart_discount_tax":null,"_order_currency":null,"_order_shipping":null,"_order_shipping_tax":null,"_order_tax":null,"_order_total":null,"_order_version":null,"_prices_include_tax":null,"_links":{"self":[{"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/posts\/3209768"}],"collection":[{"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/comments?post=3209768"}],"version-history":[{"count":0,"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/posts\/3209768\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/media\/3367067"}],"wp:attachment":[{"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/media?parent=3209768"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/categories?post=3209768"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/filtermaker.fr\/pl\/wp-json\/wp\/v2\/tags?post=3209768"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}