{"id":15680,"date":"2022-04-04T10:00:00","date_gmt":"2022-04-04T10:00:00","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=15680"},"modified":"2023-11-10T08:02:58","modified_gmt":"2023-11-10T08:02:58","slug":"snapcaht-certification-realite-augmentee","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/pl\/aktualnosci-2\/snapcaht-certification-realite-augmentee\/","title":{"rendered":"Rzeczywisto\u015b\u0107 rozszerzona: certyfikat dla Snapchata"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"15680\" class=\"elementor elementor-15680\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-bfa8931 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"bfa8931\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3346148 exad-glass-effect-no exad-sticky-section-no\" data-id=\"3346148\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50465fb exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"50465fb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Snapchat uruchamia certyfikacj\u0119 rzeczywisto\u015bci rozszerzonej<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-bdae03b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"bdae03b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-f612fa3 elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"f612fa3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08fa308 elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"08fa308\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontakt<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-026619f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"026619f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9d9eeed exad-glass-effect-no exad-sticky-section-no\" data-id=\"9d9eeed\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a461427 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"a461427\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"font-weight: 400; color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/forbusiness.snapchat.com\/resources\/snapfocus?utm_source=GoogleSEM&amp;utm_medium=PAIDB2B&amp;utm_campaign=FR_G_Search_Brand_Alpha-snapchatfocus&amp;utm_term=FR&amp;utm_content=snapfocus&amp;gclid=Cj0KCQjw5-WRBhCKARIsAAId9FlrIVeSLkB_fjL1ynU6mXl7PCkE5oFQTqlM330kJ3BMhnIMgKYv61YaAuYqEALw_wcB\" target=\"_blank\" rel=\"noopener\">Snap Focus<\/a> to portal edukacyjny. Ma ona na celu pomoc agencjom i marketerom we wdra\u017caniu produkt\u00f3w reklamowych i og\u00f3lnie w zakresie og\u00f3lnej funkcjonalno\u015bci aplikacji. Na przyk\u0142ad, Snapchat wprowadzi\u0142 sw\u00f3j pierwszy certyfikat rzeczywisto\u015bci rozszerzonej.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-59eb99d elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"59eb99d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-78517f3 exad-glass-effect-no exad-sticky-section-no\" data-id=\"78517f3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fcf32db exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"fcf32db\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Korzy\u015bci z certyfikacji rzeczywisto\u015bci rozszerzonej<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20fe436 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"20fe436\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Sie\u0107 oferuje kurs szkoleniowy podzielony na 5 cz\u0119\u015bci:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-18e0792 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"18e0792\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1b6a1d9 exad-glass-effect-no exad-sticky-section-no\" data-id=\"1b6a1d9\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5609ddf exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"5609ddf\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. W\u0142a\u015bciwy RA dla w\u0142a\u015bciwego celu<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b9202e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"3b9202e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Wykorzystanie AR do \u015bledzenia aktualnych trend\u00f3w to jedno, ale zrozumienie, \u017ce ta technologia jest cz\u0119\u015bci\u0105 globalnej strategii, to drugie. Drugi modu\u0142 naprawd\u0119 pomaga zrozumie\u0107, w jaki spos\u00f3b AR pomaga zwi\u0119kszy\u0107 zaanga\u017cowanie klient\u00f3w i jak to osi\u0105gn\u0105\u0107 (prawid\u0142owe wykonanie, wyb\u00f3r odpowiedniego formatu...). Celem firm jest zach\u0119cenie snapchater\u00f3w do interakcji w celu przekszta\u0142cenia lead\u00f3w w klient\u00f3w.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-e77a845 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"e77a845\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8b9adb0 exad-glass-effect-no exad-sticky-section-no\" data-id=\"8b9adb0\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e6f08c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"0e6f08c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Wzmacnianie cel\u00f3w za pomoc\u0105 p\u0142atnych medi\u00f3w<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b7b63f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"7b7b63f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Proponowane s\u0105 \u0107wiczenia praktyczne. Dzi\u0119ki temu uczestnicy b\u0119d\u0105 wiedzieli, jak\u0105 inwestycj\u0119 najlepiej kupi\u0107 lub jak\u0105 dystrybucj\u0119 soczewek wybra\u0107, aby osi\u0105gn\u0105\u0107 cele kampanii.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-849245e exad-glass-effect-no exad-sticky-section-no\" data-id=\"849245e\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76d4051 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"76d4051\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Pomiar i optymalizacja kampanii AR<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f46dc20 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"f46dc20\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Poniewa\u017c wszystkie dzia\u0142ania maj\u0105 wp\u0142yw, wa\u017cne jest r\u00f3wnie\u017c, aby by\u0107 \u015bwiadomym i \u015bledzi\u0107 raporty Ads Managera, testy A\/B i r\u00f3\u017cne d\u017awignie poprawy oferowane przez Snapchat.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-19d1f60 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"19d1f60\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9c7784d exad-glass-effect-no exad-sticky-section-no\" data-id=\"9c7784d\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-408cb98 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"408cb98\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Tworzenie cel\u00f3w na du\u017c\u0105 skal\u0119<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eaa98e6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"eaa98e6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Dzi\u0119ki tej ostatniej cz\u0119\u015bci Snapchat chce zaoferowa\u0107 profesjonalistom perspektywy rozwoju, pokazuj\u0105c im, \u017ce wiele rzeczy mo\u017cna wprowadzi\u0107 w \u017cycie. Ostatecznym celem jest o\u017cywienie kampanii, aby zapewni\u0107 u\u017cytkownikom wyj\u0105tkowe wra\u017cenia.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8a20303 exad-glass-effect-no exad-sticky-section-no\" data-id=\"8a20303\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-600e0de exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"600e0de\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Wprowadzenie do AR dla firm\u00a0<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1706cb exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"b1706cb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Ta cz\u0119\u015b\u0107 pozwala nam odkry\u0107 \u015bwiat rozszerzonej rzeczywisto\u015bci i zobaczy\u0107, jak pozytywny wp\u0142yw mo\u017ce ona mie\u0107. Poprzez to wprowadzenie Snap AR chce zademonstrowa\u0107 swoj\u0105 wiedz\u0119 i status lidera w dziedzinie rzeczywisto\u015bci rozszerzonej.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2b17d1 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"e2b17d1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Dlatego Snap Focus opiera swoj\u0105 certyfikacj\u0119 na praktyce i studiach przypadk\u00f3w, aby jak najlepiej wykorzysta\u0107 rzeczywisto\u015b\u0107 rozszerzon\u0105. Korzystanie z Lens pozwala markom anga\u017cowa\u0107 odbiorc\u00f3w, zyskiwa\u0107 widoczno\u015b\u0107 i stale si\u0119 rozwija\u0107.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-1265927 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"1265927\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f5577aa exad-glass-effect-no exad-sticky-section-no\" data-id=\"f5577aa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-abcf729 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"abcf729\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Kontakt<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-f345a90{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-42133a4{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-7e51d99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3953c88 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"3953c88\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5fc9656 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5fc9656\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39e078b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"39e078b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Snapchat i rzeczywisto\u015b\u0107 rozszerzona<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0bb816 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"d0bb816\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Dlatego te\u017c Snapchat nadal rozwija swoje pole dzia\u0142ania w dziedzinie rzeczywisto\u015bci rozszerzonej. Na przyk\u0142ad, marka oferuje ju\u017c <\/span><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/pl\/aktualnosci-2\/snapchat-ar-shopping\/\"><span style=\"font-weight: 400;\">AR Zakupy<\/span><\/a><span style=\"font-weight: 400;\">. Na przyk\u0142ad od stycznia katalogi marek s\u0105 dost\u0119pne jako filtry \"przymierzeniowe\". Wystarczy, \u017ce marki po\u0142\u0105cz\u0105 swoje katalogi produkt\u00f3w z funkcj\u0105 obiektyw\u00f3w AR na Snapchacie, aby w jednym obiektywie pojawi\u0142o si\u0119 kilka produkt\u00f3w z tego samego katalogu. Propozycja katalogu immersyjnego jest bardzo wa\u017cna dla marki. W istocie jest to podstawa obecno\u015bci cyfrowej, zw\u0142aszcza po to, by do\u015bwiadczenie by\u0142o dynamiczne, skalowalne, a przede wszystkim spersonalizowane.<\/span><\/span><\/p><p><span style=\"font-weight: 400; color: #000000;\">Wci\u0105\u017c w perspektywie rozwoju i integracji rzeczywisto\u015bci rozszerzonej z aplikacj\u0105, Snapchat udost\u0119pni\u0142 w\u0142a\u015bnie now\u0105 opcj\u0119: \"Custom Landmarkers\". Umo\u017cliwia on tworzenie filtr\u00f3w AR na zabytkach w okolicy, pos\u0105gach, witrynach sklepowych, sklepach itp. W ten spos\u00f3b tw\u00f3rcy mog\u0105 samodzielnie tworzy\u0107 do\u015bwiadczenia AR za pomoc\u0105 Lens Studio. Wystarczy wzi\u0105\u0107 punkty orientacyjne, aby stworzy\u0107 do\u015bwiadczenie AR skoncentrowane na lokalnych zabytkach, kt\u00f3re tw\u00f3rcy chc\u0105 podkre\u015bli\u0107. \"Dzi\u0119ki temu 250 000 tw\u00f3rc\u00f3w filtr\u00f3w b\u0119dzie mog\u0142o umieszcza\u0107 Soczewki na lokalnych miejscach, kt\u00f3re kochaj\u0105, aby opowiada\u0107 bogatsze historie swojej spo\u0142eczno\u015bci za pomoc\u0105 rzeczywisto\u015bci rozszerzonej\" - wyja\u015bnia Snapchat.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-db6133f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"db6133f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c6c9c06 exad-glass-effect-no exad-sticky-section-no\" data-id=\"c6c9c06\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5989d68 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"5989d68\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sieci spo\u0142eczno\u015bciowe zmierzaj\u0105 w kierunku rzeczywisto\u015bci rozszerzonej<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-6b6b49e elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"6b6b49e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-78d4969 exad-glass-effect-no exad-sticky-section-no\" data-id=\"78d4969\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d985ae exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"9d985ae\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"582\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/pinterest-AR-shopping-768x582.png\" class=\"attachment-medium_large size-medium_large wp-image-15698\" alt=\"ar-shopping-pinterest\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/pinterest-AR-shopping-768x582.png 768w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/pinterest-AR-shopping-600x455.png 600w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/pinterest-AR-shopping-300x227.png 300w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/pinterest-AR-shopping-1024x776.png 1024w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/pinterest-AR-shopping-16x12.png 16w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/pinterest-AR-shopping.png 1340w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ba2e909 exad-glass-effect-no exad-sticky-section-no\" data-id=\"ba2e909\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b2da110 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"b2da110\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Sieci kolejno inwestuj\u0105 i rozwijaj\u0105 swoje do\u015bwiadczenia zwi\u0105zane z rzeczywisto\u015bci\u0105 rozszerzon\u0105. Dotyczy to w szczeg\u00f3lno\u015bci serwisu Pinterest, kt\u00f3ry w lutym uruchomi\u0142 swoj\u0105 aplikacj\u0119 rzeczywisto\u015bci rozszerzonej. Bardzo popularna w\u015br\u00f3d pomys\u0142\u00f3w na aran\u017cacj\u0119 wn\u0119trz, sie\u0107 wdro\u017cy\u0142a <\/span><a style=\"color: #000000;\" href=\"https:\/\/newsroom.pinterest.com\/fr\/pinterest--nouvelle-fonctionnalite-de-realite-augmentee-try-on-for-home-decor\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\"Przymierzanie dekoracji do domu<\/span><\/a><span style=\"font-weight: 400;\">. Internauci mog\u0105 wirtualnie umieszcza\u0107 meble i elementy dekoracyjne w swoim domu: idealny spos\u00f3b na wcze\u015bniejsz\u0105 wizualizacj\u0119 efektu ko\u0144cowego, a nast\u0119pnie dokonanie zakupu!<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1c811b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"d1c811b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Facebook oferuje z <\/span><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/pl\/wskazowki-dotyczace-sieci-spolecznosciowych\/spark-ar-filtr-instagram\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Iskra AR<\/span><\/a><span style=\"font-weight: 400;\"> mo\u017cliwo\u015b\u0107 tworzenia bezp\u0142atnych filtr\u00f3w rzeczywisto\u015bci rozszerzonej, takich jak animacje twarzy, gry AR, produkty 3D czy opakowania immersyjne. Filtry te mo\u017cna nast\u0119pnie udost\u0119pnia\u0107 na Facebooku i Instagramie. Spark AR to bardzo kompletne narz\u0119dzie, kt\u00f3re jest dost\u0119pne bezp\u0142atnie. Rzeczywisto\u015b\u0107 rozszerzona sta\u0142a si\u0119 wi\u0119c prawdziw\u0105 osi\u0105 rozwoju dla sieci spo\u0142eczno\u015bciowych Meta, a tak\u017ce wa\u017cnym atutem dla marek.\u00a0<\/span><\/span><\/p><p><span style=\"font-weight: 400; color: #000000;\">Tik Tok rozpocz\u0105\u0142 r\u00f3wnie\u017c przygod\u0119 z rzeczywisto\u015bci\u0105 rozszerzon\u0105, otwieraj\u0105c w 2021 roku TikTok Effect Studio. Sie\u0107 prowadzi obecnie testy beta tego nowego narz\u0119dzia. Strona \"Effect House\" oferuje tw\u00f3rcom i programistom wiele narz\u0119dzi do tworzenia filtr\u00f3w rzeczywisto\u015bci rozszerzonej. Wed\u0142ug platformy projekt ten jest na razie na etapie \"wczesnego eksperymentu\", ale pozwoli on markom na dodanie dawki rozszerzonej rzeczywisto\u015bci, przy jednoczesnym zwi\u0119kszeniu kreatywno\u015bci ich tre\u015bci.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Snapchat lance une certification de r\u00e9alit\u00e9 augment\u00e9e Contactez-nous Snap Focus est un portail \u00e9ducatif. Il a pour objectif d\u2019aider les agences et sp\u00e9cialistes du marketing dans la mise en place de produits publicitaires et de fa\u00e7on g\u00e9n\u00e9rale sur les fonctionnalit\u00e9s g\u00e9n\u00e9rales de l\u2019application. Ainsi, Snapchat a introduit sa premi\u00e8re certification de r\u00e9alit\u00e9 augment\u00e9e. L&rsquo;int\u00e9r\u00eat de 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Cr\\u00e9er des objectifs \\u00e0 grande \\u00e9chelle\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":23,\"sizes\":[]},\"typography_font_weight\":\"500\",\"header_size\":\"h3\",\"align_mobile\":\"center\",\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":22,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"eaa98e6\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Avec cette derni\\u00e8re partie, Snapchat veut offrir aux professionnels des perspectives de d\\u00e9veloppement en leur montrant que de nombreuses choses peuvent \\u00eatre mises en place. 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Via cette introduction, Snap AR souhaite d\\u00e9montrer son expertise et son statut de leader dans le domaine de la r\\u00e9alit\\u00e9 augment\\u00e9e.<\\\/span><\\\/p>\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_weight\":\"400\",\"align_mobile\":\"center\",\"typography_font_size_tablet\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_size_mobile\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true},{\"id\":\"e2b17d1\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Ainsi, Snap Focus base sa certification sur la pratique et la r\\u00e9alisation d\\u2019\\u00e9tude de cas afin d\\u2019utiliser de la meilleure des fa\\u00e7ons la r\\u00e9alit\\u00e9 augment\\u00e9e. 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La marque propose d\\u00e9j\\u00e0 par exemple <\\\/span><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/actualites\\\/snapchat-ar-shopping\\\/\\\"><span style=\\\"font-weight: 400;\\\">l\\u2019AR Shopping<\\\/span><\\\/a><span style=\\\"font-weight: 400;\\\">. Ainsi, depuis janvier, des catalogues de marques sont disponibles sous forme de filtres \\u201cTry-On\\u201d. Il suffit aux marques de connecter leurs catalogues de produits \\u00e0 l\\u2019exp\\u00e9rience AR Lens sur Snapchat pour voir appara\\u00eetre plusieurs produits du m\\u00eame catalogue dans une seule Lens. La proposition d\\u2019un catalogue immersif est tr\\u00e8s importante pour une marque. En effet, c\\u2019est un fondement de la pr\\u00e9sence num\\u00e9rique, notamment afin de rendre l\\u2019exp\\u00e9rience dynamique, \\u00e9volutive et surtout personnalis\\u00e9e.<\\\/span><\\\/span><\\\/p><p><span style=\\\"font-weight: 400; color: #000000;\\\">Toujours dans cette optique de d\\u00e9veloppement et d\\u2019int\\u00e9gration de la r\\u00e9alit\\u00e9 augment\\u00e9e \\u00e0 l\\u2019application, Snapchat vient de sortir une nouvelle option : la \\u201cCustom Landmarkers\\u201d. Elle permet de cr\\u00e9er des filtres en AR sur les monuments d\\u2019un quartier, des statues, des vitrines, des magasins... Ainsi, les cr\\u00e9ateurs peuvent \\u00e9laborer par eux-m\\u00eames des exp\\u00e9riences en AR via Lens Studio. Il suffit de prendre des points de rep\\u00e8re pour cr\\u00e9er une exp\\u00e9rience AR focalis\\u00e9e sur des monuments locaux que veulent mettre en avant les cr\\u00e9ateurs. \\u201cCela va permettre aux 250 000 cr\\u00e9ateurs de filtres de placer des Lenses sur des lieux locaux qu\\u2019ils affectionnent afin de raconter des histoires plus riches \\u00e0 leur communaut\\u00e9 via la r\\u00e9alit\\u00e9 augment\\u00e9e\\u201d explique Snapchat.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"db6133f\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"eca559b\"}],\"ekit_section_parallax_multi_items\":[],\"margin\":{\"unit\":\"px\",\"top\":\"50\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false},\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\"},\"elements\":[{\"id\":\"c6c9c06\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"6aaaadf\"}]},\"elements\":[{\"id\":\"5989d68\",\"elType\":\"widget\",\"settings\":{\"title\":\"Des r\\u00e9seaux sociaux qui s'orientent vers la r\\u00e9alit\\u00e9 augment\\u00e9e\",\"ekit_all_conditions_list\":[{\"_id\":\"35eafba\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":38,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"6b6b49e\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\"},\"elements\":[{\"id\":\"78d4969\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"9d985ae\",\"elType\":\"widget\",\"settings\":{\"image\":{\"url\":\"https:\\\/\\\/filtermaker.fr\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/pinterest-AR-shopping.png\",\"id\":15698,\"alt\":\"AR Shopping Pinterest\",\"source\":\"library\"},\"ekit_all_conditions_list\":[{\"_id\":\"6775eb1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"image_size\":\"medium_large\",\"image_custom_dimension\":{\"width\":\"600\",\"height\":\"400\"},\"_margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"image\"}],\"isInner\":true},{\"id\":\"ba2e909\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"b2da110\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"color: #000000;\\\"><span style=\\\"font-weight: 400;\\\">Les r\\u00e9seaux investissent et d\\u00e9veloppent tour apr\\u00e8s tour leur exp\\u00e9rience de r\\u00e9alit\\u00e9 augment\\u00e9e. C\\u2019est notamment le cas pour Pinterest qui s\\u2019est lanc\\u00e9 dans l\\u2019exp\\u00e9rience de la r\\u00e9alit\\u00e9 augment\\u00e9e en f\\u00e9vrier. Tr\\u00e8s pris\\u00e9e pour les id\\u00e9es d\\u00e9coration d\\u2019int\\u00e9rieur, le r\\u00e9seau a d\\u00e9ploy\\u00e9 aux Etats-Unis le <\\\/span><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/newsroom.pinterest.com\\\/fr\\\/pinterest--nouvelle-fonctionnalite-de-realite-augmentee-try-on-for-home-decor\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\"><span style=\\\"font-weight: 400;\\\">\\u201cTry On for Home Decor\\u201d<\\\/span><\\\/a><span style=\\\"font-weight: 400;\\\">. Les internautes peuvent placer virtuellement les meubles et articles de d\\u00e9coration dans leur int\\u00e9rieur : l\\u2019id\\u00e9al pour visualiser \\u00e0 l\\u2019avance le rendu final et passer \\u00e0 l\\u2019achat !<\\\/span><\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_padding\":{\"unit\":\"px\",\"top\":\"10\",\"right\":\"10\",\"bottom\":\"10\",\"left\":\"10\",\"isLinked\":true},\"_background_background\":\"classic\",\"_background_color\":\"#90A8ED\",\"_border_border\":\"solid\",\"_border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"_border_color\":\"#000000\",\"_border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true},{\"id\":\"d1c811b\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"color: #000000;\\\"><span style=\\\"font-weight: 400;\\\">Facebook propose avec <\\\/span><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/conseils-reseaux-sociaux\\\/spark-ar-filtre-instagram\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\"><span style=\\\"font-weight: 400;\\\">Spark AR<\\\/span><\\\/a><span style=\\\"font-weight: 400;\\\"> la possibilit\\u00e9 de cr\\u00e9er gratuitement des filtres en r\\u00e9alit\\u00e9 augment\\u00e9e tels que le face animation, le AR game, des produits en 3D ou encore des packaging immersifs. Ces filtres peuvent \\u00eatre ensuite diffus\\u00e9s sur Facebook et Instagram. Spark AR est un outil tr\\u00e8s complet et accessible gratuitement. La r\\u00e9alit\\u00e9 augment\\u00e9e est donc devenue un r\\u00e9el axe de d\\u00e9veloppement pour les r\\u00e9seaux sociaux de Meta, et \\u00e9galement un atout majeur pour les marques.\\u00a0<\\\/span><\\\/span><\\\/p><p><span style=\\\"font-weight: 400; color: #000000;\\\">Tik Tok s\\u2019est \\u00e9galement lanc\\u00e9 dans l\\u2019aventure de la r\\u00e9alit\\u00e9 augment\\u00e9e avec l\\u2019ouverture de TikTok Effect Studio en 2021. Le r\\u00e9seau teste ce nouvel outil en version b\\u00eata. Le site \\u201cEffect House\\u201d propose aux cr\\u00e9ateurs et aux d\\u00e9veloppeurs une multitude d\\u2019outils afin de r\\u00e9aliser des filtres en r\\u00e9alit\\u00e9 augment\\u00e9e. 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