{"id":1619730,"date":"2023-07-03T07:21:00","date_gmt":"2023-07-03T07:21:00","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=1619730"},"modified":"2023-11-09T15:38:28","modified_gmt":"2023-11-09T15:38:28","slug":"marchi-di-mobili-usano-la-realta-aumentata","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/it\/consiglio-social-networking\/marchi-di-mobili-usano-la-realta-aumentata\/","title":{"rendered":"Esempi di marchi di arredamento che utilizzano la realt\u00e0 aumentata"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"1619730\" class=\"elementor elementor-1619730\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6bf9d5f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"6bf9d5f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-62550bb exad-glass-effect-no exad-sticky-section-no\" data-id=\"62550bb\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4021ba9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"4021ba9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Vantaggi ed esempi di realt\u00e0 aumentata utilizzati dai marchi di arredamento<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-7a7b26b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"7a7b26b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-9368c75 elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"9368c75\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afd3de8 elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"afd3de8\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contattaci<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-18abf95 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"18abf95\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-86d5baf exad-glass-effect-no exad-sticky-section-no\" data-id=\"86d5baf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed24767 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ed24767\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Molti marchi stanno gi\u00e0 utilizzando la realt\u00e0 aumentata nella loro strategia digitale, poich\u00e9 questa nuova tecnologia si sta rivelando un vero vantaggio per lo sviluppo dell'esperienza dell'utente e del cliente nel digitale.<\/p><p>Ad esempio, diversi marchi di arredamento stanno offrendo una serie di contenuti in realt\u00e0 aumentata su diversi supporti. La realt\u00e0 aumentata \u00e8 infatti molto utile per vedere i mobili direttamente a casa del consumatore. Si tratta della cosiddetta prova virtuale, che offre molti vantaggi ai marchi di e-commerce. I futuri clienti potranno vedere i mobili in 3D direttamente nel loro salotto e saranno in grado di vedere le dimensioni, i colori e il design senza dover visitare un negozio.<\/p><p>Per spiegare le diverse possibilit\u00e0 in modo pi\u00f9 dettagliato, ecco i 3 diversi supporti che vi permetteranno di integrare la realt\u00e0 aumentata nella vostra strategia digitale. Troverete anche esempi di marchi di arredamento che utilizzano la realt\u00e0 aumentata.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-48231b1 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"48231b1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c5f6e8 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5c5f6e8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9613850 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"9613850\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1- Reti sociali<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-982938e exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"982938e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">I social network sono luoghi ideali per la realt\u00e0 aumentata. Infatti, i social network hanno gi\u00e0 integrato la realt\u00e0 aumentata nelle loro applicazioni, rendendo possibile per molti marchi offrire esperienze AR sulla piattaforma. La visualizzazione dei mobili in 3D \u00e8 ampiamente possibile anche su Instagram, Snapchat e Pinterest e diversi marchi di arredamento stanno gi\u00e0 utilizzando questa funzione.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d41df27 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"d41df27\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">I vantaggi della realt\u00e0 aumentata sui social network <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-d1e12f8 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"d1e12f8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3e67d65 exad-glass-effect-no exad-sticky-section-no\" data-id=\"3e67d65\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fc2b086 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"fc2b086\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<\/script>\n<div class=\"usecasecasto-exemple\">\n\n<iframe id=\"projectplayer\" src=\"https:\/\/player.vimeo.com\/video\/761776591?api=1&background=1&autoplay=1&loop=1\"><\/iframe>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b13502a exad-glass-effect-no exad-sticky-section-no\" data-id=\"b13502a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56761e3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"56761e3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In primo luogo, l'utilizzo della realt\u00e0 aumentata per visualizzare i mobili sui social network consentir\u00e0 al vostro marchio di raggiungere un nuovo target che \u00e8 irraggiungibile al di fuori di queste applicazioni. Le generazioni pi\u00f9 giovani non hanno gli stessi modelli di consumo e non sono altrettanto sensibili alla pubblicit\u00e0 tradizionale e alla TV, ad esempio. \u00c8 quindi importante che le aziende trovino un modo per entrare in contatto con loro sui social network. Inoltre, sono molto desiderosi di <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/it\/creazione-filtro-social-networks\/\">filtri ed effetti<\/a><\/span> e li utilizzano quotidianamente. Si tratta quindi di un buon modo per aumentare la propria visibilit\u00e0 sui social network.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-80a428f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"80a428f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In secondo luogo, anche se il vostro target non \u00e8 la generazione pi\u00f9 giovane, \u00e8 importante utilizzare la realt\u00e0 aumentata come nuovo punto di contatto. I social network sono utilizzati anche da persone di altre fasce d'et\u00e0. Quindi, se offrite un filtro di realt\u00e0 aumentata per visualizzare i vostri mobili, i potenziali clienti sui social network potranno vederli e acquistare pi\u00f9 rapidamente. Questo aumenter\u00e0 il vostro tasso di conversione sui social network.<\/span><\/p><p><span style=\"font-weight: 400;\">In terzo luogo, l'utilizzo della realt\u00e0 aumentata sui social network \u00e8 la soluzione pi\u00f9 semplice da integrare nella vostra strategia digitale e non richiede lo stesso budget di altre soluzioni. Infatti, i social network hanno reso l'accesso a questa funzionalit\u00e0 molto semplice ed efficace, in modo che chiunque voglia creare un filtro possa farlo. Per farlo si utilizza un software di realt\u00e0 aumentata, ma \u00e8 comunque molto pi\u00f9 semplice e quindi molto pi\u00f9 veloce da utilizzare. Per questo \u00e8 possibile rivolgersi a un'agenzia specializzata nella creazione di filtri per i social network.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-570795f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"570795f\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Contatti<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-f345a90{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-tally-src=\"https:\/\/tally.so\/embed\/wbeB26?alignLeft=1&hideTitle=1&transparentBackground=1&dynamicHeight=1\" loading=\"lazy\" width=\"100%\" height=\"285\" frameborder=\"0\" marginheight=\"0\" marginwidth=\"0\" title=\"small_form_it\"><\/iframe><script>var d=document,w=\"https:\/\/tally.so\/widgets\/embed.js\",v=function(){\"undefined\"!=typeof Tally?Tally.loadEmbeds():d.querySelectorAll(\"iframe[data-tally-src]:not([src])\").forEach((function(e){e.src=e.dataset.tallySrc}))};if(\"undefined\"!=typeof Tally)v();else if(d.querySelector('script[src=\"'+w+'\"]')==null){var s=d.createElement(\"script\");s.src=w,s.onload=v,s.onerror=v,d.body.appendChild(s);}<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-42133a4{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-7e51d99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6adf047 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6adf047\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Esempi di marchi di arredamento che utilizzano la realt\u00e0 aumentata sui social network<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-9121b55 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"9121b55\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a3e386c exad-glass-effect-no exad-sticky-section-no\" data-id=\"a3e386c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd7ad39 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"fd7ad39\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"188\" height=\"300\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/11\/castorama-etagere-188x300.png\" class=\"attachment-medium size-medium wp-image-13162\" alt=\"I marchi di arredamento castorama che utilizzano la realt\u00e0 aumentata\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/11\/castorama-etagere-188x300.png 188w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/11\/castorama-etagere-8x12.png 8w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/11\/castorama-etagere.png 500w\" sizes=\"(max-width: 188px) 100vw, 188px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-884801a exad-glass-effect-no exad-sticky-section-no\" data-id=\"884801a\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6eeaf8a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6eeaf8a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Castorama e i suoi filtri Instagram<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea1deca exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ea1deca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Castorama offre gi\u00e0 diversi filtri Instagram per provare diversi mobili sull'app. Questa strategia ha permesso di aumentare rapidamente il tasso di conversione. La nostra agenzia, specializzata nella progettazione di filtri per i social network, ha realizzato alcuni di questi filtri. Potete trovare i filtri <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/it\/caso-d-uso-castorama\/\">Caso d'uso Castorama<\/a><\/span> sul nostro sito web.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-9f29fe2 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"9f29fe2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8e86a08 exad-glass-effect-no exad-sticky-section-no\" data-id=\"8e86a08\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29213e7 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"29213e7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"425\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/02\/Pinterest-try-on-1024x544.png\" class=\"attachment-large size-large wp-image-14820\" alt=\"Pinterest - realt\u00e0 aumentata - reti sociali\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/02\/Pinterest-try-on-1024x544.png 1024w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/02\/Pinterest-try-on-600x319.png 600w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/02\/Pinterest-try-on-300x159.png 300w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/02\/Pinterest-try-on-768x408.png 768w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/02\/Pinterest-try-on-18x10.png 18w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/02\/Pinterest-try-on.png 1213w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b08c462 exad-glass-effect-no exad-sticky-section-no\" data-id=\"b08c462\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8774f63 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"8774f63\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Maison du monde e Leroy Merlin su Pinterest<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b05c4f0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"b05c4f0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Qualche anno fa, Pinterest ha lanciato la funzione try-on sulla sua applicazione per l'arredamento e il make-up. Maison du Monde e Leroy Merlin sono stati i primi a fare il passo, offrendo un catalogo di mobili da visualizzare su questo social network.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6a32f4f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"6a32f4f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5b14765 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5b14765\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99ead35 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"99ead35\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2- Applicazioni mobili<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c680400 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"c680400\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Le applicazioni possono essere utilizzate anche per integrare la realt\u00e0 aumentata nella vostra strategia digitale. Potete scegliere di creare un'applicazione dedicata alla realt\u00e0 aumentata o di integrare la realt\u00e0 aumentata direttamente nel vostro catalogo di mobili. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17550e9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"17550e9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">I vantaggi della realt\u00e0 aumentata per le applicazioni mobili<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-196cbf8 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"196cbf8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Le applicazioni mobili offrono una serie di vantaggi che ottimizzano l'esperienza dell'utente e del cliente nella visualizzazione dei mobili in 3D. Sebbene i filtri sui social network siano un buon modo per utilizzare la realt\u00e0 aumentata, non offrono un'esperienza ottimizzata come un'applicazione mobile. Questo perch\u00e9 il peso dei file 3D che si possono caricare sui social network \u00e8 molto inferiore a quello di un'applicazione. Se si utilizza un'app, \u00e8 possibile offrire arredi 3D con dettagli molto pi\u00f9 reali e una qualit\u00e0 delle texture ottimizzata.<\/span><\/p><p><span style=\"font-weight: 400;\">Le applicazioni mobili permettono anche di offrire un intero catalogo di mobili in realt\u00e0 aumentata e di dedicare l'applicazione a questo. Sui social network non \u00e8 possibile visualizzare una scheda prodotto e aggiungere informazioni sui mobili. Ma su un'app, l'interfaccia pu\u00f2 essere progettata appositamente per questo.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78347e7 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"78347e7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Esempi di marchi di arredamento che utilizzano la realt\u00e0 aumentata nelle applicazioni<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-5286b86 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"5286b86\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1e79be6 exad-glass-effect-no exad-sticky-section-no\" data-id=\"1e79be6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5f632e2 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"5f632e2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/la-redoute-app-ar.jpg\" class=\"attachment-large size-large wp-image-1620187\" alt=\"\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/la-redoute-app-ar.jpg 896w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/la-redoute-app-ar-300x200.jpg 300w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/la-redoute-app-ar-768x513.jpg 768w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/la-redoute-app-ar-18x12.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-fee9437 exad-glass-effect-no exad-sticky-section-no\" data-id=\"fee9437\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f54c40a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"f54c40a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">La Redoute e il suo catalogo immersivo<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a9d4ee exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"7a9d4ee\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La Redoute ha creato una funzione sulla sua applicazione per proiettare i mobili in realt\u00e0 aumentata nell'ambiente reale dell'utente. Gli utenti possono quindi ruotare i mobili, spostarli e posizionarli nel posto giusto semplicemente utilizzando il touch screen del proprio smartphone. Accompagnati da un chatbot, i consumatori vengono guidati nel loro percorso per migliorare l'esperienza di acquisto. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-e8eb7ac elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"e8eb7ac\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dc26a29 exad-glass-effect-no exad-sticky-section-no\" data-id=\"dc26a29\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a223a5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"1a223a5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"443\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/08\/ikea-place-realite-augmentee.jpeg\" class=\"attachment-large size-large wp-image-12443\" alt=\"tendenze della realt\u00e0 aumentata\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/08\/ikea-place-realite-augmentee.jpeg 830w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/08\/ikea-place-realite-augmentee-600x333.jpeg 600w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/08\/ikea-place-realite-augmentee-300x166.jpeg 300w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/08\/ikea-place-realite-augmentee-768x426.jpeg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c7d92a0 exad-glass-effect-no exad-sticky-section-no\" data-id=\"c7d92a0\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd1556c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"bd1556c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Ikea e le sue applicazioni di realt\u00e0 aumentata<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79fc300 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"79fc300\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Ikea \u00e8 uno dei marchi di arredamento pionieri nel campo della realt\u00e0 aumentata. Infatti, \u00e8 una delle aziende che ha investito di pi\u00f9 in questa nuova tecnologia per offrire <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/it\/consiglio-social-networking\/ikea-augmented-reality\/\">esperienze utente coinvolgenti<\/a><\/span>. Gli utenti possono quindi scaricare diverse applicazioni che consentono loro di utilizzare diverse funzioni di realt\u00e0 aumentata.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-71e2e5b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"71e2e5b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-829baa4 exad-glass-effect-no exad-sticky-section-no\" data-id=\"829baa4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0aa947f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"0aa947f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3- Siti Internet e AR Web<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a063f45 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"a063f45\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La realt\u00e0 aumentata pu\u00f2 anche essere integrata direttamente nei siti web utilizzando la Web AR. Integrando un codice, \u00e8 possibile aggiungere mobili 3D alla pagina del prodotto per aiutare gli utenti a effettuare l'acquisto. L'unico inconveniente di questa soluzione \u00e8 l'aumento del tempo di caricamento delle pagine, che pu\u00f2 essere dannoso per il buon funzionamento e le prestazioni del sito.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-633b0f9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"633b0f9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">I vantaggi della realt\u00e0 aumentata per i siti web<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bfba41 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"7bfba41\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In primo luogo, la Web AR \u00e8 integrata direttamente nel sito web, quindi gli utenti non devono scaricare un'applicazione o visitare i social network per utilizzare la realt\u00e0 aumentata. Non c'\u00e8 quindi il rischio di perdere un futuro acquirente perch\u00e9 non lascia il vostro sito di vendita di mobili.<br><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-bd4c92f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"bd4c92f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5b0e9f0 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5b0e9f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af83389 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"af83389\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"322\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/02\/e-commerce-volvo.jpeg\" class=\"attachment-large size-large wp-image-12174\" alt=\"e-commerce volvo\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/02\/e-commerce-volvo.jpeg 450w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/02\/e-commerce-volvo-300x215.jpeg 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-99dd6cd exad-glass-effect-no exad-sticky-section-no\" data-id=\"99dd6cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eb9285b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"eb9285b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In secondo luogo, in termini di SEO, Google evidenzia pi\u00f9 facilmente i siti web che offrono esperienze utente efficaci e utili. In effetti, la realt\u00e0 aumentata \u00e8 molto ben integrata nel motore di ricerca e rappresenta un vantaggio per scalare rapidamente le pagine della SERP. Inoltre, se integrate il web AR dei vostri mobili nella pagina del prodotto, \u00e8 possibile che Google visualizzi l'esperienza AR direttamente sulla SERP in prima posizione.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d33c33 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"0d33c33\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Esempio di un marchio di arredamento che utilizza la realt\u00e0 aumentata sul proprio sito web<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-183040d elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"183040d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-55f6aa4 exad-glass-effect-no exad-sticky-section-no\" data-id=\"55f6aa4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eaea3d4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"eaea3d4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"714\" height=\"750\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/target-marque-meuble-realite-augmentee.jpg\" class=\"attachment-large size-large wp-image-1620159\" alt=\"\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/target-marque-meuble-realite-augmentee.jpg 714w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/target-marque-meuble-realite-augmentee-286x300.jpg 286w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2023\/05\/target-marque-meuble-realite-augmentee-11x12.jpg 11w\" sizes=\"(max-width: 714px) 100vw, 714px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a9d6da2 exad-glass-effect-no exad-sticky-section-no\" data-id=\"a9d6da2\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a8470bd exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"a8470bd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Target e le sue migliaia di prodotti AR<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd0d699 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"cd0d699\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.target.com\/\" target=\"_blank\" rel=\"noopener\">Obiettivo<\/a><\/span> \u00e8 un marchio di arredamento che offre la possibilit\u00e0 di proiettare i propri mobili nell'ambiente dell'utente dal proprio sito web. Dal 2017 migliaia di mobili sono disponibili in Web AR sul loro sito web. Oltre alle foto e alla modellazione 3D dei mobili, \u00e8 stata aggiunta una funzione che consente agli utenti di posizionare i mobili in realt\u00e0 aumentata nel proprio salotto.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-a408f5c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"a408f5c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">La realt\u00e0 aumentata \u00e8 quindi una risorsa che i marchi di arredamento stanno gi\u00e0 sfruttando, in quanto consente agli utenti di vedere i mobili nelle proprie case senza doversi recare in negozio. Ci\u00f2 consente ai marchi di aumentare i ricavi dai canali digitali, offrendo al contempo un'esperienza al cliente praticamente identica a quella di un negozio fisico.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Vantaggi ed esempi di realt\u00e0 aumentata utilizzati dai marchi di arredamento Contattaci Molti marchi stanno gi\u00e0 utilizzando la realt\u00e0 aumentata nella loro strategia digitale, in quanto questa nuova tecnologia si sta dimostrando un vero vantaggio per lo sviluppo dell'esperienza dell'utente e del cliente nel digitale. Ad esempio, alcuni marchi di arredamento stanno offrendo una serie di contenuti in realt\u00e0 aumentata 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*\/"},"_elementor_data":"[{\"id\":\"6bf9d5f\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"background_background\":\"classic\",\"background_color\":\"#FDC902\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"2\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[{\"id\":\"62550bb\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"content_position\":\"center\",\"align\":\"center\",\"background_background\":\"classic\",\"margin\":{\"unit\":\"px\",\"top\":\"30\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false}},\"elements\":[{\"id\":\"4021ba9\",\"elType\":\"widget\",\"settings\":{\"title\":\"Avantages et exemples de la r\\u00e9alit\\u00e9 augment\\u00e9e utilis\\u00e9e par les marques de 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de marques utilisent d\\u00e9j\\u00e0 la r\\u00e9alit\\u00e9 augment\\u00e9e dans leur strat\\u00e9gie digitale puisque cette nouvelle technologie s\\u2019av\\u00e8re \\u00eatre un r\\u00e9el avantage pour d\\u00e9velopper l\\u2019exp\\u00e9rience utilisateur et client dans le digital.<\\\/p><p>Par exemple, plusieurs marques de meubles proposent divers contenus en r\\u00e9alit\\u00e9 augment\\u00e9e sur diff\\u00e9rents supports. En effet, la r\\u00e9alit\\u00e9 augment\\u00e9e est tr\\u00e8s utile pour visualiser des meubles directement chez les consommateurs. Ceci s\\u2019appelle le try-on virtuel et offre de nombreux avantages pour les marques de e-commerce. Gr\\u00e2ce \\u00e0 cela, les futurs clients vont pouvoir visualiser le meuble en 3D directement dans leur salon et pourront se rendre compte de la taille, des couleurs et du design sans se rendre dans un magasin.<\\\/p><p>Pour vous expliquer plus en d\\u00e9tails les diff\\u00e9rentes possibilit\\u00e9s, voici les 3 diff\\u00e9rents supports qui vous permettront d\\u2019int\\u00e9grer la r\\u00e9alit\\u00e9 augment\\u00e9e dans votre strat\\u00e9gie digitale. Vous retrouverez aussi des exemples de marques de meubles qui utilisent la r\\u00e9alit\\u00e9 augment\\u00e9e.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"48231b1\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"margin\":{\"unit\":\"px\",\"top\":\"25\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"5c5f6e8\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"9613850\",\"elType\":\"widget\",\"settings\":{\"title\":\"1- Les r\\u00e9seaux sociaux\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":32,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"982938e\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Les r\\u00e9seaux sociaux sont des emplacements id\\u00e9aux pour la r\\u00e9alit\\u00e9 augment\\u00e9e. En effet, les r\\u00e9seaux sociaux ont d\\u00e9j\\u00e0 int\\u00e9gr\\u00e9 la r\\u00e9alit\\u00e9 augment\\u00e9e dans leurs applications et cela permet donc \\u00e0 de nombreuses marques de proposer des exp\\u00e9riences AR sur la plateforme. La visualisation des meubles en 3D est aussi largement possible sur Instagram, Snapchat et Pinterest et plusieurs marques de meubles utilisent d\\u00e9j\\u00e0 cette fonctionnalit\\u00e9.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"},{\"id\":\"d41df27\",\"elType\":\"widget\",\"settings\":{\"title\":\"Les avantages de la r\\u00e9alit\\u00e9 augment\\u00e9e sur les r\\u00e9seaux sociaux \",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":26,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]},\"header_size\":\"h3\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"d1e12f8\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\"},\"elements\":[{\"id\":\"3e67d65\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"fc2b086\",\"elType\":\"widget\",\"settings\":{\"html\":\"<\\\/script>\\n<div class=\\\"usecasecasto-exemple\\\">\\n\\n<iframe id=\\\"projectplayer\\\" src=\\\"https:\\\/\\\/player.vimeo.com\\\/video\\\/761776591?api=1&background=1&autoplay=1&loop=1\\\"><\\\/iframe>\\n<\\\/div>\",\"custom_css\":\".usecasecasto-exemple{\\n    overflow:hidden;\\n    padding-bottom:80%;\\n    position:relative;\\n    height:0;\\n}\\n.usecasecasto-exemple iframe{\\n    left:0;\\n    top:0;\\n    height:100%;\\n    width:100%;\\n    position:absolute;\\n}\",\"ekit_all_conditions_list\":[{\"_id\":\"0b2f597\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\"},\"elements\":[],\"widgetType\":\"html\"}],\"isInner\":true},{\"id\":\"b13502a\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"56761e3\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Premi\\u00e8rement, utiliser la r\\u00e9alit\\u00e9 augment\\u00e9e pour visualiser les meubles sur les r\\u00e9seaux sociaux permettra \\u00e0 votre marque de toucher une nouvelle cible qui est hors d\\u2019atteinte en dehors de ces applications. En effet, les jeunes g\\u00e9n\\u00e9rations n\\u2019ont pas le m\\u00eame sch\\u00e9ma de consommation et ne sont pas aussi sensible \\u00e0 la publicit\\u00e9 traditionnelle et \\u00e0 la t\\u00e9l\\u00e9 par exemple. Il est donc important pour les entreprises de trouver un moyen pour entrer en contact avec eux sur les r\\u00e9seaux sociaux. De plus, ils sont tr\\u00e8s friands <span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/creation-filtre-reseaux-sociaux\\\/\\\">des filtres et effets<\\\/a><\\\/span> et les utilisent quotidiennement. C\\u2019est donc un bon moyen d\\u2019augmenter sa visibilit\\u00e9 sur les r\\u00e9seaux sociaux.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"_padding\":{\"unit\":\"px\",\"top\":\"17\",\"right\":\"17\",\"bottom\":\"6\",\"left\":\"17\",\"isLinked\":false},\"_background_background\":\"classic\",\"_background_color\":\"#90A8ED\",\"_border_border\":\"solid\",\"_border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"_border_color\":\"#000000\",\"_border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true},{\"id\":\"80a428f\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Deuxi\\u00e8mement, m\\u00eame si votre cible ne sont pas les jeunes g\\u00e9n\\u00e9rations, il est important d\\u2019utiliser la r\\u00e9alit\\u00e9 augment\\u00e9e comme nouveau point de contact. En effet, les r\\u00e9seaux sociaux sont aussi utilis\\u00e9s par des personnes qui appartiennent \\u00e0 d\\u2019autres fourchettes d'\\u00e2ge. Ainsi, si vous proposez un filtre en r\\u00e9alit\\u00e9 augment\\u00e9e pour visualiser vos meubles, les potentiels clients qui se trouvent sur les r\\u00e9seaux sociaux pourront les visualiser et donc acheter plus rapidement. Cela vous permettra d\\u2019augmenter votre taux de conversion sur les r\\u00e9seaux sociaux.<\\\/span><\\\/p><p><span style=\\\"font-weight: 400;\\\">Troisi\\u00e8mement, utiliser la r\\u00e9alit\\u00e9 augment\\u00e9e sur les r\\u00e9seaux sociaux est la solution la plus facile \\u00e0 int\\u00e9grer dans votre strat\\u00e9gie digitale et ne n\\u00e9cessite pas le m\\u00eame budget que pour les autres solutions. En effet, les r\\u00e9seaux sociaux ont rendu l\\u2019acc\\u00e8s \\u00e0 cette fonctionnalit\\u00e9 tr\\u00e8s simple et efficace afin que chaque personne souhaitant cr\\u00e9er un filtre puisse le faire. 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Cette strat\\u00e9gie leur a permis d\\u2019augmenter leur taux de conversion rapidement. Notre agence sp\\u00e9cialis\\u00e9e dans la conception de filtre pour les r\\u00e9seaux sociaux a r\\u00e9alis\\u00e9 certains de ces filtres. Vous pourrez retrouver le <span style=\\\"color: #000000;\\\"><a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/filtermaker.fr\\\/use-case-castorama\\\/\\\">use case de Castorama<\\\/a><\\\/span> sur notre site internet.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"_padding\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"_background_color\":\"#90A8ED\",\"_border_border\":\"none\",\"_border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"_border_color\":\"#000000\",\"_border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true},{\"id\":\"9f29fe2\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"structure\":\"20\",\"margin\":{\"unit\":\"px\",\"top\":\"34\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"8e86a08\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\"},\"elements\":[{\"id\":\"29213e7\",\"elType\":\"widget\",\"settings\":{\"image\":{\"url\":\"https:\\\/\\\/filtermaker.fr\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Pinterest-try-on.png\",\"id\":14820,\"size\":\"\",\"alt\":\"Pinterest - r\\u00e9alit\\u00e9 augment\\u00e9e - r\\u00e9seaux sociaux\",\"source\":\"library\"}},\"elements\":[],\"widgetType\":\"image\"}],\"isInner\":true},{\"id\":\"b08c462\",\"elType\":\"column\",\"settings\":{\"_column_size\":50,\"_inline_size\":null,\"content_position\":\"center\",\"background_background\":\"classic\",\"background_color\":\"#90A8ED\",\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"border_color\":\"#000000\",\"border_radius\":{\"unit\":\"px\",\"top\":\"5\",\"right\":\"5\",\"bottom\":\"5\",\"left\":\"5\",\"isLinked\":true}},\"elements\":[{\"id\":\"8774f63\",\"elType\":\"widget\",\"settings\":{\"title\":\"Maison du monde et Leroy Merlin sur Pinterest\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":20,\"sizes\":[]},\"typography_font_weight\":\"500\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]},\"header_size\":\"h4\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"b05c4f0\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Depuis quelques ann\\u00e9es, Pinterest a lanc\\u00e9 la fonctionnalit\\u00e9 de try-on sur son application pour les meubles et le maquillage. Maison du Monde et Leroy Merlin ont \\u00e9t\\u00e9 les premiers \\u00e0 se lancer afin de proposer un catalogue de meubles \\u00e0 visualiser sur ce r\\u00e9seau social.<\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\",\"_margin\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"_padding\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"_background_color\":\"#90A8ED\",\"_border_border\":\"none\",\"_border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"2\",\"bottom\":\"2\",\"left\":\"2\",\"isLinked\":true},\"_border_color\":\"#000000\",\"_border_radius\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":true}},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":true}],\"isInner\":true}],\"isInner\":false}],\"isInner\":false},{\"id\":\"6a32f4f\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\",\"margin\":{\"unit\":\"px\",\"top\":\"25\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false}},\"elements\":[{\"id\":\"5b14765\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"99ead35\",\"elType\":\"widget\",\"settings\":{\"title\":\"2- Les applications mobiles\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":32,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]}},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"c680400\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Les applications permettent aussi d\\u2019int\\u00e9grer la r\\u00e9alit\\u00e9 augment\\u00e9e dans votre strat\\u00e9gie digitale. Vous pouvez choisir de cr\\u00e9er une application d\\u00e9di\\u00e9e \\u00e0 la r\\u00e9alit\\u00e9 augment\\u00e9e ou d'int\\u00e9grer directement la r\\u00e9alit\\u00e9 augment\\u00e9e dans votre catalogue de meuble. <\\\/span><\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"},{\"id\":\"17550e9\",\"elType\":\"widget\",\"settings\":{\"title\":\"Les avantages de la r\\u00e9alit\\u00e9 augment\\u00e9e sur les applications mobiles\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":26,\"sizes\":[]},\"typography_font_weight\":\"400\",\"typography_line_height\":{\"unit\":\"px\",\"size\":43,\"sizes\":[]},\"header_size\":\"h3\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"196cbf8\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"font-weight: 400;\\\">Les applications mobiles ont plusieurs avantages qui permettent d\\u2019optimiser l\\u2019exp\\u00e9rience utilisateur et client lorsqu\\u2019il visualise les meubles en 3D. En effet, bien que les filtres sur les r\\u00e9seaux sociaux soient une bonne solution pour utiliser la r\\u00e9alit\\u00e9 augment\\u00e9e, elle ne permet pas de proposer une exp\\u00e9rience aussi optimis\\u00e9e que sur une application mobile. Ceci s\\u2019explique par le poids des fichiers 3D que vous pouvez charger sur les r\\u00e9seaux sociaux qui est bien plus faibles que sur une application. Ainsi, si vous utilisez une app, vous pourrez proposer des meubles en 3D avec des d\\u00e9tails bien plus r\\u00e9els et une qualit\\u00e9 de texture optimis\\u00e9e.<\\\/span><\\\/p><p><span style=\\\"font-weight: 400;\\\">Les applications mobiles permettent aussi de proposer un catalogue entier de meuble en r\\u00e9alit\\u00e9 augment\\u00e9e et de d\\u00e9dier l\\u2019application \\u00e0 cela. En effet, sur les r\\u00e9seaux sociaux, vous ne pouvez pas r\\u00e9ellement afficher une fiche produit et ajouter des informations sur le meuble. 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