{"id":8259,"date":"2021-07-15T10:00:00","date_gmt":"2021-07-15T08:00:00","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=8259"},"modified":"2023-11-10T08:35:09","modified_gmt":"2023-11-10T08:35:09","slug":"filtre-snapchat-marketing","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/fr\/conseils-reseaux-sociaux\/filtre-snapchat-marketing\/","title":{"rendered":"5 raisons d&rsquo;inclure un filtre Snapchat dans votre marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"8259\" class=\"elementor elementor-8259\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3562ace elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"3562ace\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b3e674f exad-glass-effect-no exad-sticky-section-no\" data-id=\"b3e674f\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c553608 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"c553608\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">5 avantages \u00e0 cr\u00e9er un <b>filtre Snapchat<\/b> pour votre strat\u00e9gie <b>marketing<\/b><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-ea3df33 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"ea3df33\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-83cad15 elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"83cad15\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4a8eb1 elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"e4a8eb1\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contactez-nous<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-70ca37f elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"70ca37f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f2fbf37 exad-glass-effect-no exad-sticky-section-no\" data-id=\"f2fbf37\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-436a7eb exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"436a7eb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Snapchat<\/b> est le r\u00e9seau social qui propose le plus de contenu en <b>r\u00e9alit\u00e9 augment\u00e9e<\/b>. Dans cet article vous allez d\u00e9couvrir 5 raisons d\u2019inclure un <span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/conseils-reseaux-sociaux\/filtres-snapchat\/\">filtre Snapchat<\/a><\/span> dans sa strat\u00e9gie marketing.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-41f5d2b elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"41f5d2b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-86e2660 exad-glass-effect-no exad-sticky-section-no\" data-id=\"86e2660\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-621925d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"621925d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"660\" height=\"440\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/snapchat-filtres-marques.jpeg\" class=\"attachment-large size-large wp-image-12480\" alt=\"filtres-snapchat-marques\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/snapchat-filtres-marques.jpeg 660w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/snapchat-filtres-marques-600x400.jpeg 600w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/snapchat-filtres-marques-300x200.jpeg 300w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-54a3266 exad-glass-effect-no exad-sticky-section-no\" data-id=\"54a3266\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47844d0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"47844d0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">1. Une audience jeune et exclusive<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b4d5d5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"2b4d5d5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Snapchat comptabilise plus de 22 millions d\u2019utilisateurs dans le monde et est le <b>r\u00e9seau social<\/b> le plus utilis\u00e9 par les jeunes de 13 \u00e0 24 ans. Parmi ces jeunes, certains ne se sont pas inscrit sur d\u2019autre r\u00e9seaux sociaux ce qui fait que l\u2019audience Snapchat est <b>exclusive<\/b>. Ainsi, une marque qui d\u00e9cide d\u2019axer sa strat\u00e9gie marketing et de communication sur ce r\u00e9seau social peut <b>toucher une jeune audience<\/b> qui est inaccessible sur Instagram par exemple.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-492e33a elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"492e33a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-466d91e exad-glass-effect-no exad-sticky-section-no\" data-id=\"466d91e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-09aff80 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"09aff80\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Contact<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-tally-src=\"https:\/\/tally.so\/embed\/31412l?alignLeft=1&hideTitle=1&transparentBackground=1&dynamicHeight=1\" loading=\"lazy\" width=\"100%\" height=\"194\" frameborder=\"0\" marginheight=\"0\" marginwidth=\"0\" title=\"small_form_fr\"><\/iframe><script>var d=document,w=\"https:\/\/tally.so\/widgets\/embed.js\",v=function(){\"undefined\"!=typeof Tally?Tally.loadEmbeds():d.querySelectorAll(\"iframe[data-tally-src]:not([src])\").forEach((function(e){e.src=e.dataset.tallySrc}))};if(\"undefined\"!=typeof Tally)v();else if(d.querySelector('script[src=\"'+w+'\"]')==null){var s=d.createElement(\"script\");s.src=w,s.onload=v,s.onerror=v,d.body.appendChild(s);}<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-42133a4{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-7e51d99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-e7418fc elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"e7418fc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-404c467 exad-glass-effect-no exad-sticky-section-no\" data-id=\"404c467\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-108a176 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"108a176\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">2. La r\u00e9alit\u00e9 augment\u00e9e a une place importante sur Snapchat <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ac944b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"2ac944b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Snapchat est une r\u00e9seau social qui permet de communiquer au travers de <b>photos et vid\u00e9os<\/b>. C\u2019est ce qui pla\u00eet \u00e9norm\u00e9ment aux utilisateurs et qui permet \u00e0 ce r\u00e9seau social d\u2019\u00eatre aussi populaire. Pour encourager les utilisateurs \u00e0 envoyer de nombreux <b>snaps<\/b>, le petit fant\u00f4me jaune a mis en place <b>les lenses (filtres Snapchat)<\/b>. Et cela a tr\u00e8s bien march\u00e9 puisque <b>4 snapchateurs sur 5 utilisent des filtres AR<\/b> chaque jour.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f8c3983 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"f8c3983\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0f86795 exad-glass-effect-no exad-sticky-section-no\" data-id=\"0f86795\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd94972 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"cd94972\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">3. Un syst\u00e8me de pointe pour l\u2019AR<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae92690 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ae92690\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La r\u00e9alit\u00e9 augment\u00e9e \u00e9tant tr\u00e8s utilis\u00e9e par les snapchateurs, Snapchat a d\u00e9cid\u00e9 d\u2019investir \u00e9norm\u00e9ment dedans pour satisfaire ses utilisateurs. Ainsi, d\u00e9but 2021, ils ont annonc\u00e9 vouloir <b>investir plus d\u2019un milliard de dollars dans la r\u00e9alit\u00e9 augment\u00e9e<\/b>, notamment pour leur <b>lunettes Spectacles<\/b> qui int\u00e8gre la r\u00e9alit\u00e9 augment\u00e9e.<\/p>\n<p>De plus, il existe de nombreuses fonctionnalit\u00e9s AR sur l\u2019application qui n\u2019existent pas sur les autres r\u00e9seaux sociaux. Ainsi, vous pouvez retrouver le nom d\u2019une plante ou la race d\u2019un chien en les scannant sur l\u2019application. Depuis quelques mois, il est aussi possible d\u2019essayer des produits de marque tel qu\u2019un sac \u00e0 main ou une veste gr\u00e2ce \u00e0 l&rsquo;<b>essayage virtuel<\/b>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-84cc3b4 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"84cc3b4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-70f6d45 exad-glass-effect-no exad-sticky-section-no\" data-id=\"70f6d45\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-179c493 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"179c493\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">4. Possibilit\u00e9 d\u2019utiliser les filtres Snapchat pour les visioconf\u00e9rences et stream<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03d5dde exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"03d5dde\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Snapchat a lanc\u00e9 un nouveau logiciel gratuit disponible sur <b>les ordinateurs<\/b> : <b>Snap Cam\u00e9ra<\/b>.&nbsp;<span style=\"color: var( --e-global-color-text );\">Gr\u00e2ce \u00e0 celui ci, vous pouvez utiliser tous les <b>filtres Snapchat pour vos visioconf\u00e9rences et stream en ligne<\/b>. Vous pouvez retrouver les oreilles de chien bien s\u00fbr mais c\u2019est une r\u00e9elle opportunit\u00e9 pour les marques qui veulent par exemple s\u2019implanter sur Twitch. Twitch devient la plateforme de streaming en ligne la plus utilis\u00e9e et est une bonne occasion pour les marques de toucher un public qui fuit les autres r\u00e9seaux sociaux.<\/span><\/p>\n<p>Gr\u00e2ce aux filtres Snap, vous pouvez donc inviter des streameurs \u00e0 utiliser l\u2019effet lors de son live pour communiquer et augmenter la notori\u00e9t\u00e9 de la marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c6c2829 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"c6c2829\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d36c06c exad-glass-effect-no exad-sticky-section-no\" data-id=\"d36c06c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0189708 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"0189708\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"397\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/filtres-snapchat-etudes-1024x508.jpg\" class=\"attachment-large size-large wp-image-12481\" alt=\"filtres-snapchat-etudes\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/filtres-snapchat-etudes-1024x508.jpg 1024w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/filtres-snapchat-etudes-600x298.jpg 600w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/filtres-snapchat-etudes-300x149.jpg 300w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/filtres-snapchat-etudes-768x381.jpg 768w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/filtres-snapchat-etudes-1536x762.jpg 1536w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2021\/07\/filtres-snapchat-etudes.jpg 1660w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cf1bb31 exad-glass-effect-no exad-sticky-section-no\" data-id=\"cf1bb31\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0291bb exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"d0291bb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">5. Sponsoriser son contenu AR <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f1a778 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"5f1a778\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Comme vous l\u2019avez devin\u00e9, Snapchat met au coeur de son r\u00e9seau social l\u2019utilisation de la r\u00e9alit\u00e9 augment\u00e9e et les utilisateurs sont tr\u00e8s friands de cette technologie. En effet, selon <strong><span style=\"color: #ffffff;\"><a style=\"color: #ffffff;\" href=\"https:\/\/downloads.ctfassets.net\/inb32lme5009\/hSj5P9vzaox79vlTqXZfj\/d6094404212f1327e8b7d69535337941\/Snap_Consumer_AR_Research_GlobalReport.pdf\" target=\"_blank\" rel=\"noopener\">une \u00e9tude Snapchat<\/a>,<\/span><\/strong> une publicit\u00e9 AR est 41% plus appr\u00e9ci\u00e9e par les Snapchateurs qu\u2019une publicit\u00e9 traditionnelle. Sur ce r\u00e9seaux social, vous pouvez sponsoriser un filtre Snapchat pour qu\u2019il soit visible par tous lors de votre campagne. De plus, vous pouvez m\u00eame passer par un influenceur qui utilisera votre effet AR pour promouvoir votre produit facilement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>5 avantages \u00e0 cr\u00e9er un filtre Snapchat pour votre strat\u00e9gie marketing Contactez-nous Snapchat est le r\u00e9seau social qui propose le plus de contenu en r\u00e9alit\u00e9 augment\u00e9e. Dans cet article vous allez d\u00e9couvrir 5 raisons d\u2019inclure un filtre Snapchat dans sa strat\u00e9gie marketing. 1. Une audience jeune et exclusive Snapchat comptabilise plus de 22 millions d\u2019utilisateurs [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":470100,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-8259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conseils-reseaux-sociaux"],"aioseo_notices":[],"bsf-aiosrs-article":null,"bsf-aiosrs-custom-markup":null,"bsf-aiosrs-faq":null,"bsf-aiosrs-how-to":null,"bsf-aiosrs-product":null,"bsf-aiosrs-schema-exclusion":null,"bsf-aiosrs-schema-location":null,"bsf-aiosrs-schema-type":null,"_elementor_inline_svg":null,"_elementor_is_screenshot":null,"_elementor_source_image_hash":null,"_oembed_0ec560b2ab51b5bf2d4f6947b02cdaa6":null,"_shortpixel_prevent_optimize":null,"_shortpixel_status":null,"_wp_attached_file":null,"_wp_attachment_backup_sizes":null,"_wp_attachment_context":null,"_wp_attachment_image_alt":null,"_wp_attachment_metadata":null,"_elementor_conditions":null,"_elementor_popup_display_settings":null,"_elementor_screenshot":null,"_elementor_screenshot_failed":null,"_elementor_source":null,"_elementor_template_sub_type":null,"_oembed_36dae6073b41ae780e32604726873c51":null,"_oembed_5352948b097e1f2620dfe75c6e2ab1c6":null,"_oembed_78f2cdd06342be95a94ef68d418da3d5":null,"_oembed_7b2ea467ad9fc99899bcff3374a32e79":null,"_oembed_cede456a04b683e48fae3973ad3b4b7d":null,"_oembed_time_36dae6073b41ae780e32604726873c51":null,"_oembed_time_5352948b097e1f2620dfe75c6e2ab1c6":null,"_oembed_time_78f2cdd06342be95a94ef68d418da3d5":null,"_oembed_time_7b2ea467ad9fc99899bcff3374a32e79":null,"_oembed_time_cede456a04b683e48fae3973ad3b4b7d":null,"_menu_item_classes":null,"_menu_item_menu_item_parent":null,"_menu_item_object":null,"_menu_item_object_id":null,"_menu_item_target":null,"_menu_item_type":null,"_menu_item_url":null,"_menu_item_xfn":null,"_oembed_0d082d69c6999843001c2445c271c116":null,"_oembed_7422af61c754a0c0ab489598dad30820":null,"_oembed_9498c93ade3212946857fb6d661f8b0a":null,"_oembed_afce00b77300bf612c7898da66c5fdb7":null,"_oembed_c061379a94051c83895a8205ce10ddef":null,"_oembed_c7ac95ae97268081e1eccc77d936b732":null,"_oembed_f3b6a3a7abf5af1705f3e1c91860d10a":null,"_oembed_time_0d082d69c6999843001c2445c271c116":null,"_oembed_time_9498c93ade3212946857fb6d661f8b0a":null,"_oembed_time_afce00b77300bf612c7898da66c5fdb7":null,"_oembed_time_c061379a94051c83895a8205ce10ddef":null,"_oembed_time_f3b6a3a7abf5af1705f3e1c91860d10a":null,"faq-20761-question-answer":null,"faq-20761-question-answer-fieldtype":null,"_pll_strings_translations":null,"_bsf_article_author":"","_bsf_article_desc":"","_bsf_article_image":"","_bsf_article_name":"","_bsf_article_publisher":"","_bsf_article_publisher_logo":"","_oembed_03d885375ad6453f1fe115961a86cc4a":"","_oembed_05723c4b06bce145683e8a5cc523f4f6":"","_oembed_064a0419bb564377dbdb3201f568c408":"","_oembed_0d357a831bfcea92be3b5565c083b836":"","_oembed_0ecbf8ff5cecc6caa62f168fc7d02d64":"","_oembed_19080feaefc74a1cbc2e299463544704":"","_oembed_1b36688543d4d62a4a94550f822b61eb":"","_oembed_1b8bc1db4b0141814d3e2b44b387643d":"<iframe 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Un syst\\u00e8me de pointe pour l\\u2019AR\",\"size\":\"large\",\"_margin\":{\"unit\":\"px\",\"top\":\"11\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"ekit_all_conditions_list\":[{\"_id\":\"aa15ef4\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":30,\"sizes\":[]},\"typography_font_weight\":\"500\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"ae92690\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>La r\\u00e9alit\\u00e9 augment\\u00e9e \\u00e9tant tr\\u00e8s utilis\\u00e9e par les snapchateurs, Snapchat a d\\u00e9cid\\u00e9 d\\u2019investir \\u00e9norm\\u00e9ment dedans pour satisfaire ses utilisateurs. Ainsi, d\\u00e9but 2021, ils ont annonc\\u00e9 vouloir <b>investir plus d\\u2019un milliard de dollars dans la r\\u00e9alit\\u00e9 augment\\u00e9e<\\\/b>, notamment pour leur <b>lunettes Spectacles<\\\/b> qui int\\u00e8gre la r\\u00e9alit\\u00e9 augment\\u00e9e.<\\\/p>\\n<p>De plus, il existe de nombreuses fonctionnalit\\u00e9s AR sur l\\u2019application qui n\\u2019existent pas sur les autres r\\u00e9seaux sociaux. Ainsi, vous pouvez retrouver le nom d\\u2019une plante ou la race d\\u2019un chien en les scannant sur l\\u2019application. Depuis quelques mois, il est aussi possible d\\u2019essayer des produits de marque tel qu\\u2019un sac \\u00e0 main ou une veste gr\\u00e2ce \\u00e0 l'<b>essayage virtuel<\\\/b>.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"c34aedf\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":17,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"84cc3b4\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"f7aa019\"}],\"ekit_section_parallax_multi_items\":[],\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"70f6d45\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"77d003c\"}]},\"elements\":[{\"id\":\"179c493\",\"elType\":\"widget\",\"settings\":{\"title\":\"4. Possibilit\\u00e9 d\\u2019utiliser les filtres Snapchat pour les visioconf\\u00e9rences et stream\",\"size\":\"large\",\"_margin\":{\"unit\":\"px\",\"top\":\"11\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"ekit_all_conditions_list\":[{\"_id\":\"ddee2a2\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":30,\"sizes\":[]},\"typography_font_weight\":\"500\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"03d5dde\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p>Snapchat a lanc\\u00e9 un nouveau logiciel gratuit disponible sur <b>les ordinateurs<\\\/b> : <b>Snap Cam\\u00e9ra<\\\/b>.&nbsp;<span style=\\\"color: var( --e-global-color-text );\\\">Gr\\u00e2ce \\u00e0 celui ci, vous pouvez utiliser tous les <b>filtres Snapchat pour vos visioconf\\u00e9rences et stream en ligne<\\\/b>. Vous pouvez retrouver les oreilles de chien bien s\\u00fbr mais c\\u2019est une r\\u00e9elle opportunit\\u00e9 pour les marques qui veulent par exemple s\\u2019implanter sur Twitch. 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