{"id":7033,"date":"2021-04-27T11:50:26","date_gmt":"2021-04-27T11:50:26","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=7033"},"modified":"2023-11-10T08:42:30","modified_gmt":"2023-11-10T08:42:30","slug":"covid-19-usage-realite-augmentee","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/fr\/actualites\/covid-19-usage-realite-augmentee\/","title":{"rendered":"Pourquoi la Covid-19 a boost\u00e9 l\u2019utilisation de la r\u00e9alit\u00e9 augment\u00e9e ?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7033\" class=\"elementor elementor-7033\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-12aa763 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"12aa763\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ba2ad1 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5ba2ad1\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b096a6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"7b096a6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Pourquoi la Covid-19 a boost\u00e9 l\u2019utilisation de la r\u00e9alit\u00e9 augment\u00e9e ?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-3eb0bc3 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"3eb0bc3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-c7477f0 elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"c7477f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cfe0cc6 elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"cfe0cc6\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contactez-nous<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c6b8e4e elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"c6b8e4e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-47e669f exad-glass-effect-no exad-sticky-section-no\" data-id=\"47e669f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-91c70a2 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"91c70a2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Le digital est devenu presque obligatoire pendant la covid-19 pour rester en contact avec les consommateurs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa07ee8 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"fa07ee8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00c0 l\u2019annonce du premier confinement, tous les lieux publics ont d\u00fb fermer et les magasins aussi. Il \u00e9tait donc impossible pour les marques de pouvoir communiquer de mani\u00e8re traditionnelle et rester proche de leurs clients.\u00a0<\/p><p>Le digital \u00e9tant la seule solution, beaucoup de marques ont d\u00e9velopp\u00e9 leur strat\u00e9gie digitale pour \u00e9largir leur port\u00e9e. Les marques ont donc commenc\u00e9 \u00e0 d\u00e9couvrir toutes les possibilit\u00e9s que le digital offrait, notamment la r\u00e9alit\u00e9 augment\u00e9e.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f749143 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"f749143\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf789f2 exad-glass-effect-no exad-sticky-section-no\" data-id=\"cf789f2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e7f039b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"e7f039b\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Contact<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe data-tally-src=\"https:\/\/tally.so\/embed\/31412l?alignLeft=1&hideTitle=1&transparentBackground=1&dynamicHeight=1\" loading=\"lazy\" width=\"100%\" height=\"194\" frameborder=\"0\" marginheight=\"0\" marginwidth=\"0\" title=\"small_form_fr\"><\/iframe><script>var d=document,w=\"https:\/\/tally.so\/widgets\/embed.js\",v=function(){\"undefined\"!=typeof Tally?Tally.loadEmbeds():d.querySelectorAll(\"iframe[data-tally-src]:not([src])\").forEach((function(e){e.src=e.dataset.tallySrc}))};if(\"undefined\"!=typeof Tally)v();else if(d.querySelector('script[src=\"'+w+'\"]')==null){var s=d.createElement(\"script\");s.src=w,s.onload=v,s.onerror=v,d.body.appendChild(s);}<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-42133a4{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-7e51d99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-57a5cb2 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"57a5cb2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-75750e3 exad-glass-effect-no exad-sticky-section-no\" data-id=\"75750e3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b619d92 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"b619d92\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La r\u00e9alit\u00e9 augment\u00e9e au service des entreprises<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e96a945 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"e96a945\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">La technologie de la r\u00e9alit\u00e9 augment\u00e9e est pr\u00eate depuis une dizaine d\u2019ann\u00e9es mais c\u2019est <a style=\"color: #000000;\" href=\"https:\/\/pokemongolive.com\/fr\/\" target=\"_blank\" rel=\"noopener\">gr\u00e2ce au jeu Pok\u00e9mon Go<\/a> qu\u2019elle a commenc\u00e9 \u00e0 se d\u00e9mocratiser petit \u00e0 petit.<\/span><\/p><p><span style=\"color: #000000;\">Du c\u00f4t\u00e9 de la communication, les r\u00e9seaux sociaux mettent en avant la r\u00e9alit\u00e9 augment\u00e9e tout simplement par le biais des filtres et effets. Ainsi, une marque peut faire passer un message, se rapprocher de sa communaut\u00e9 ou r\u00e9aliser une activation de produit gr\u00e2ce \u00e0 des filtres Instagram, Facebook et Snapchat. De par la simplicit\u00e9 de l\u2019utilisation et la viralit\u00e9 des effets, une marque peut toucher beaucoup plus de monde qu\u2019en communiquant de mani\u00e8re traditionnelle.<\/span><\/p><p><span style=\"color: #000000;\">De plus, pendant le confinement, beaucoup de commer\u00e7ants qui vendaient des produits en ligne ont r\u00e9alis\u00e9 les avantages de la r\u00e9alit\u00e9 augment\u00e9e. En effet, l\u2019AR permet de projeter des objets en 3D dans son environnement et cela rend possible la visualisation des produits sans se rendre dans les magasins.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-ee6ea75 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"ee6ea75\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e18d0c2 exad-glass-effect-no exad-sticky-section-no\" data-id=\"e18d0c2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7c0e1f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"f7c0e1f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2021 : l\u2019ann\u00e9e de la Covid-19 mais aussi de la r\u00e9alit\u00e9 augment\u00e9e<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-448876a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"448876a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #000000;\">La d\u00e9mocratisation de la r\u00e9alit\u00e9 augment\u00e9e a pris un certain temps pour se lancer et le chemin est encore long. Mais avec le changement brutal qu\u2019a amen\u00e9 cette pand\u00e9mie, on peut \u00eatre s\u00fbr que cette technologie va r\u00e9ellement rentrer dans les m\u0153urs de tous.<\/span><\/p><p><span style=\"color: #000000;\">Google en est l\u2019exemple m\u00eame. Le g\u00e9ant am\u00e9ricain veut mettre en place un syst\u00e8me de r\u00e9alit\u00e9 augment\u00e9e directement dans son moteur de recherche. Ainsi tous <a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/integration-web\/\" target=\"_blank\" rel=\"noopener\">les e-commer\u00e7ants pourront int\u00e9grer l\u2019AR<\/a> plus facilement sur leur site internet.<\/span><\/p><p><span style=\"color: #000000;\">Avec le d\u00e9veloppement des capacit\u00e9s technologiques des smartphones tel que <a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/actualites\/lidar-realite-augmentee\/\" target=\"_blank\" rel=\"noopener\">le Lidar<\/a>, la r\u00e9alit\u00e9 augment\u00e9e aura une place importante dans le quotidien mais aussi pour les marques.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Pourquoi la Covid-19 a boost\u00e9 l\u2019utilisation de la r\u00e9alit\u00e9 augment\u00e9e ? Contactez-nous Le digital est devenu presque obligatoire pendant la covid-19 pour rester en contact avec les consommateurs \u00c0 l\u2019annonce du premier confinement, tous les lieux publics ont d\u00fb fermer et les magasins aussi. Il \u00e9tait donc impossible pour les marques de pouvoir communiquer de 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Les marques ont donc commenc\\u00e9 \\u00e0 d\\u00e9couvrir toutes les possibilit\\u00e9s que le digital offrait, notamment la r\\u00e9alit\\u00e9 augment\\u00e9e.<\\\/p>\",\"ekit_all_conditions_list\":[{\"_id\":\"91162e1\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"text_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":19,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"f749143\",\"elType\":\"section\",\"settings\":{\"exad_parallax_effect_parallax_item\":[]},\"elements\":[{\"id\":\"cf789f2\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null},\"elements\":[{\"id\":\"e7f039b\",\"elType\":\"widget\",\"settings\":{\"shortcode\":\"[elementor-template id=\\\"3207940\\\"]\"},\"elements\":[],\"widgetType\":\"shortcode\"}],\"isInner\":false}],\"isInner\":false},{\"id\":\"57a5cb2\",\"elType\":\"section\",\"settings\":{\"ekit_all_conditions_list\":[{\"_id\":\"eca559b\"}],\"ekit_section_parallax_multi_items\":[],\"margin\":{\"unit\":\"px\",\"top\":\"50\",\"right\":0,\"bottom\":\"0\",\"left\":0,\"isLinked\":false},\"exad_parallax_effect_parallax_item\":[],\"border_border\":\"solid\",\"border_width\":{\"unit\":\"px\",\"top\":\"2\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":false},\"border_color\":\"#000000\"},\"elements\":[{\"id\":\"75750e3\",\"elType\":\"column\",\"settings\":{\"_column_size\":100,\"_inline_size\":null,\"ekit_all_conditions_list\":[{\"_id\":\"6aaaadf\"}]},\"elements\":[{\"id\":\"b619d92\",\"elType\":\"widget\",\"settings\":{\"title\":\"La r\\u00e9alit\\u00e9 augment\\u00e9e au service des entreprises\",\"ekit_all_conditions_list\":[{\"_id\":\"35eafba\"}],\"ekit_adv_tooltip_content\":\"Tooltip Content.\",\"title_color\":\"#000000\",\"typography_typography\":\"custom\",\"typography_font_family\":\"Work Sans\",\"typography_font_size\":{\"unit\":\"px\",\"size\":38,\"sizes\":[]},\"typography_font_weight\":\"400\"},\"elements\":[],\"widgetType\":\"heading\"},{\"id\":\"e96a945\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><span style=\\\"color: #000000;\\\">La technologie de la r\\u00e9alit\\u00e9 augment\\u00e9e est pr\\u00eate depuis une dizaine d\\u2019ann\\u00e9es mais c\\u2019est <a style=\\\"color: #000000;\\\" href=\\\"https:\\\/\\\/pokemongolive.com\\\/fr\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">gr\\u00e2ce au jeu Pok\\u00e9mon Go<\\\/a> qu\\u2019elle a commenc\\u00e9 \\u00e0 se d\\u00e9mocratiser petit \\u00e0 petit.<\\\/span><\\\/p><p><span style=\\\"color: #000000;\\\">Du c\\u00f4t\\u00e9 de la communication, les r\\u00e9seaux sociaux mettent en avant la r\\u00e9alit\\u00e9 augment\\u00e9e tout simplement par le biais des filtres et effets. 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