{"id":21609,"date":"2022-10-21T07:30:00","date_gmt":"2022-10-21T07:30:00","guid":{"rendered":"https:\/\/filtermaker.fr\/?p=21609"},"modified":"2023-11-09T16:23:28","modified_gmt":"2023-11-09T16:23:28","slug":"qr-code-avantages","status":"publish","type":"post","link":"https:\/\/filtermaker.fr\/de\/tipps-zu-sozialen-netzwerken\/qr-code-avantages\/","title":{"rendered":"Die Vorteile der Verwendung eines QR-Codes"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"21609\" class=\"elementor elementor-21609\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6178e24 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"6178e24\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3593101 exad-glass-effect-no exad-sticky-section-no\" data-id=\"3593101\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cce8493 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"cce8493\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Der Erfolg und die Vorteile des QR-Codes<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-455ad37 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"455ad37\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1367433 elementor-hidden-mobile exad-glass-effect-no exad-sticky-section-no\" data-id=\"1367433\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ded95b elementor-align-left elementor-mobile-align-center exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"2ded95b\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md elementor-animation-rotate\" href=\"#contact\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontakt<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0978fb9 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"0978fb9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bcc709e exad-glass-effect-no exad-sticky-section-no\" data-id=\"bcc709e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3791cb0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"3791cb0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Das ber\u00fchmte pixelige Quadrat, das lange Zeit vergessen und beiseite gelassen wurde, ist wieder da. Er ist ein praktisches und n\u00fctzliches Werkzeug f\u00fcr den Alltag, das Marken das Leben erleichtert und ihre Kunden beim Kaufprozess unterst\u00fctzt. Als echte Br\u00fccke zwischen Realit\u00e4t und Virtualit\u00e4t ist der QR-Code (Quick Response Code) zu einer kontaktlosen Interaktion geworden, die von Marken immer h\u00e4ufiger eingesetzt wird. Aber wie kann man ihn einf\u00fchren? Und was sind seine Vorteile?<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b0d29ff elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"b0d29ff\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a2c6696 exad-glass-effect-no exad-sticky-section-no\" data-id=\"a2c6696\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a12c247 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"a12c247\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Was ist ein QR-Code?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3b5cacf elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"3b5cacf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cea8099 exad-glass-effect-no exad-sticky-section-no\" data-id=\"cea8099\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bedf241 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"bedf241\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">In den 1990er Jahren in Japan aufgetaucht, markierte die Gesundheitskrise das gro\u00dfe Comeback dieser Technologie. Sie ist ideal, um soziale Distanzierungen und die Einhaltung von Normen zu markieren und gleichzeitig einen einfachen und schnellen Zugang zu den gew\u00fcnschten Inhalten zu haben. Sie brauchen nur Ihr Smartphone, \u00f6ffnen die Kamera-App, scannen mit der R\u00fcckkamera und \u00f6ffnen dann den Ziel-Link, der sofort \u00fcber eine Benachrichtigung erscheint. Dieses Tool wird vor allem in der Gastronomie verwendet, um einfach auf die Karte zugreifen zu k\u00f6nnen und gleichzeitig den physischen Kontakt zu begrenzen.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8dcb9e9 exad-glass-effect-no exad-sticky-section-no\" data-id=\"8dcb9e9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3031684 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"3031684\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"403\" src=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/Filter-Maker-x-Manuscry-768x403.png\" class=\"attachment-medium_large size-medium_large wp-image-15374\" alt=\"karte-von-dankes-filter Maker mit Manuscry\" srcset=\"https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/Filter-Maker-x-Manuscry-768x403.png 768w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/Filter-Maker-x-Manuscry-600x315.png 600w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/Filter-Maker-x-Manuscry-300x157.png 300w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/Filter-Maker-x-Manuscry-1024x537.png 1024w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/Filter-Maker-x-Manuscry-18x9.png 18w, https:\/\/filtermaker.fr\/wp-content\/uploads\/2022\/03\/Filter-Maker-x-Manuscry.png 1151w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-451b9cd elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"451b9cd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-03bbd9b exad-glass-effect-no exad-sticky-section-no\" data-id=\"03bbd9b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6aea5e5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-shortcode\" data-id=\"6aea5e5\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3207940\" class=\"elementor elementor-3207940\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-32f4594 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"32f4594\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-26ec6fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"26ec6fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-207cf58 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-menu-anchor\" data-id=\"207cf58\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"contact\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8e434 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"6e8e434\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Kontakt<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f345a90 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"f345a90\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-f345a90{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5646e99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"5646e99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-5646e99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21b8844 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"21b8844\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-21b8844{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e72135 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"9e72135\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-9e72135{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65ae82d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"65ae82d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-65ae82d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42133a4 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"42133a4\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-42133a4{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0300e6d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"0300e6d\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-0300e6d{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e51d99 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-html\" data-id=\"7e51d99\" data-element_type=\"widget\" data-no-translation=\"\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.elementor-element-7e51d99{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-15e7e43 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"15e7e43\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f3055ec exad-glass-effect-no exad-sticky-section-no\" data-id=\"f3055ec\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d12a826 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"d12a826\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Die Vorteile des QR-Codes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-257bb00 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"257bb00\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400; color: #000000;\">Wie bereits erw\u00e4hnt, kehrte der QR-Code zur\u00fcck, da er den physischen Kontakt stark einschr\u00e4nkt, was im Rahmen der Gesundheitskrise ein wichtiges Element ist. \u00dcber den gesundheitlichen Aspekt hinaus ist er ein Werkzeug mit vielen Vorteilen.\u00a0<\/span><\/p><p><span style=\"font-weight: 400; color: #000000;\">Erstens sind Bequemlichkeit und Unmittelbarkeit mit dem QR-Code gegeben. Da die Kunden es immer eiliger haben und einen schnelleren Service suchen, erf\u00fcllt dieses Tool das Bed\u00fcrfnis der Kunden nach Unmittelbarkeit und liefert ihnen gleichzeitig alle notwendigen Informationen. Die mit dieser Technologie erzeugte Zeitersparnis ist f\u00fcr Unternehmen sehr wichtig geworden, insbesondere um den Einkaufsweg der Kunden fl\u00fcssiger zu gestalten.\u00a0<\/span><\/p><p><span style=\"font-weight: 400; color: #000000;\">Ein weiterer Pluspunkt des QR-Codes ist, dass er die M\u00f6glichkeit bietet, Spa\u00df an der Interaktivit\u00e4t zu bieten, den Kunden zu verf\u00fchren und ihn zu sich zu holen. So kann der QR-Code im Rahmen einer Inbound-Marketing-Strategie bei Werbekampagnen eingesetzt werden, um ein bestimmtes Produkt vorzustellen und die Kunden z. B. in das n\u00e4chstgelegene Gesch\u00e4ft einzuladen. Das Unternehmen kann den Inhalt des Links, zu dem der QR-Code f\u00fchrt, v\u00f6llig frei w\u00e4hlen. So kann es eine Adresse, ein Ereignis wie einen Lagerabbau, ein Produkt oder eine Danksagung hervorheben... Es l\u00e4sst sich vieles umsetzen!<\/span><\/p><p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">In einer Gesellschaft, in der die Verbindung von physischen und digitalen Medien immer mehr zunimmt, ist der QR-Code das Werkzeug schlechthin f\u00fcr die Einf\u00fchrung von <\/span><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/de\/aktuelle-nachrichten-2\/5-actions-phygitales-marketing\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">von phygitalen Aktionen<\/span><\/a><span style=\"font-weight: 400;\">. Es ist eine direkte Verbindung zwischen physischen und virtuellen Kommunikationsmitteln, um Synergien zu schaffen und eine umfassende Kommunikation zu erm\u00f6glichen. QR-Codes werden regelm\u00e4\u00dfig in Plakaten, Flyern, Visitenkarten oder sogar Dankeskarten integriert. Der QR-Code wird so zu einem wichtigen Element, das sich nahtlos in die Kommunikationsstrategie von Marken einf\u00fcgt.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-exad-particle-enable=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0406669 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-parallax-effect-no exad-background-color-change-no exad-glass-effect-no exad-sticky-section-no\" data-id=\"0406669\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ab73772 exad-glass-effect-no exad-sticky-section-no\" data-id=\"ab73772\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30710b3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"30710b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Erweiterte Realit\u00e4t<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cfda7a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"4cfda7a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\"><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Um ein originelles, immersives und einzigartiges Erlebnis zu bieten, k\u00f6nnen AR-Inhalte \u00fcber den QR-Code angeboten werden. Der Ziellink kann die Kunden zum Beispiel zu einem Filter f\u00fchren <\/span><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/de\/creation-filtre-reseaux-sociaux\/instagram-filter\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Instagram-Filter<\/span><span style=\"font-weight: 400;\">, <\/span><\/a><a style=\"color: #000000;\" href=\"https:\/\/www.snapchat.com\/l\/fr-fr\/download\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Snapchat-<\/span><\/a><span style=\"font-weight: 400;\"> oder sogar <\/span><a style=\"color: #000000;\" href=\"https:\/\/filtermaker.fr\/de\/creation-filtre-reseaux-sociaux\/filtre-tiktok\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Tik Tok <\/span><\/a><span style=\"font-weight: 400;\">in denen beispielsweise die Ver\u00f6ffentlichung eines neuen Produkts oder ein wichtiges Ereignis hervorgehoben wird. Durch das Hinzuf\u00fcgen von Augmented Reality zu den Inhalten werden die Nutzer dann in eine neue Welt entf\u00fchrt und tauchen direkt in die Welt der Marke ein. Dies ist ein wichtiges Element, um sich von der Konkurrenz abzuheben. Unsere Agentur hat dies insbesondere getan, indem sie einen QR-Code in unsere Dankeskarte zum Jahresende aufgenommen hat. Wenn unsere Kunden den QR-Code scannen, sehen sie eine Augmented-Reality-Animation und Elemente um sie herum, die sie nach und nach entdecken k\u00f6nnen, indem sie das Telefon drehen und sich bewegen.\u00a0<\/span><\/span><\/p><p style=\"text-align: left;\"><span style=\"font-weight: 400; color: #000000;\">Mit dem QR-Code sind also zahlreiche Aktionen und Inhalte denkbar, und das ist seine gr\u00f6\u00dfte St\u00e4rke. Von der Anzeige bis hin zur erweiterten Realit\u00e4t k\u00f6nnen Marken ihrer Fantasie freien Lauf lassen und gleichzeitig ihren Kunden schnell und einfach zug\u00e4ngliche Inhalte anbieten.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Der Erfolg und die Vorteile des QR-Codes Kontaktieren Sie uns Das ber\u00fchmte pixelige Quadrat, das lange Zeit vergessen und beiseite gelassen wurde, ist wieder da. Der QR-Code ist ein praktisches und n\u00fctzliches Werkzeug f\u00fcr den Alltag, das Marken das Leben erleichtert und Kunden bei ihrem Kaufprozess unterst\u00fctzt. Der QR-Code ist eine echte Br\u00fccke zwischen Realit\u00e4t und Virtualit\u00e4t, [...].<\/p>","protected":false},"author":1,"featured_media":470935,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-21609","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conseils-reseaux-sociaux"],"aioseo_notices":[],"bsf-aiosrs-article":null,"bsf-aiosrs-custom-markup":null,"bsf-aiosrs-faq":null,"bsf-aiosrs-how-to":null,"bsf-aiosrs-product":null,"bsf-aiosrs-schema-exclusion":null,"bsf-aiosrs-schema-location":null,"bsf-aiosrs-schema-type":null,"_elementor_inline_svg":null,"_elementor_is_screenshot":null,"_elementor_source_image_hash":null,"_oembed_0ec560b2ab51b5bf2d4f6947b02cdaa6":null,"_shortpixel_prevent_optimize":null,"_shortpixel_status":null,"_wp_attached_file":null,"_wp_attachment_backup_sizes":null,"_wp_attachment_context":null,"_wp_attachment_image_alt":null,"_wp_attachment_metadata":null,"_elementor_conditions":null,"_elementor_popup_display_settings":null,"_elementor_screenshot":null,"_elementor_screenshot_failed":null,"_elementor_source":null,"_elementor_template_sub_type":null,"_oembed_36dae6073b41ae780e32604726873c51":null,"_oembed_5352948b097e1f2620dfe75c6e2ab1c6":null,"_oembed_78f2cdd06342be95a94ef68d418da3d5":null,"_oembed_7b2ea467ad9fc99899bcff3374a32e79":null,"_oembed_cede456a04b683e48fae3973ad3b4b7d":null,"_oembed_time_36dae6073b41ae780e32604726873c51":null,"_oembed_time_5352948b097e1f2620dfe75c6e2ab1c6":null,"_oembed_time_78f2cdd06342be95a94ef68d418da3d5":null,"_oembed_time_7b2ea467ad9fc99899bcff3374a32e79":null,"_oembed_time_cede456a04b683e48fae3973ad3b4b7d":null,"_menu_item_classes":null,"_menu_item_menu_item_parent":null,"_menu_item_object":null,"_menu_item_object_id":null,"_menu_item_target":null,"_menu_item_type":null,"_menu_item_url":null,"_menu_item_xfn":null,"_oembed_0d082d69c6999843001c2445c271c116":null,"_oembed_7422af61c754a0c0ab489598dad30820":null,"_oembed_9498c93ade3212946857fb6d661f8b0a":null,"_oembed_afce00b77300bf612c7898da66c5fdb7":null,"_oembed_c061379a94051c83895a8205ce10ddef":null,"_oembed_c7ac95ae97268081e1eccc77d936b732":null,"_oembed_f3b6a3a7abf5af1705f3e1c91860d10a":null,"_oembed_time_0d082d69c6999843001c2445c271c116":null,"_oembed_time_9498c93ade3212946857fb6d661f8b0a":null,"_oembed_time_afce00b77300bf612c7898da66c5fdb7":null,"_oembed_time_c061379a94051c83895a8205ce10ddef":null,"_oembed_time_f3b6a3a7abf5af1705f3e1c91860d10a":null,"faq-20761-question-answer":null,"faq-20761-question-answer-fieldtype":null,"_pll_strings_translations":null,"_bsf_article_author":"","_bsf_article_desc":"","_bsf_article_image":"","_bsf_article_name":"","_bsf_article_publisher":"","_bsf_article_publisher_logo":"","_oembed_03d885375ad6453f1fe115961a86cc4a":"","_oembed_05723c4b06bce145683e8a5cc523f4f6":"","_oembed_064a0419bb564377dbdb3201f568c408":"","_oembed_0d357a831bfcea92be3b5565c083b836":"","_oembed_0ecbf8ff5cecc6caa62f168fc7d02d64":"","_oembed_19080feaefc74a1cbc2e299463544704":"","_oembed_1b36688543d4d62a4a94550f822b61eb":"","_oembed_1b8bc1db4b0141814d3e2b44b387643d":"<iframe title=\"LACMA \u00d7 Snapchat: Monumental Perspectives | No Finish Line by Glenn Kaino\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/Sejo5qMu6IY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>","_oembed_1c4190c0745b43368d1b37b47c8cf275":"","_oembed_1d1cca0e0d0c23910a827c3da7a3df82":"","_oembed_1fe28654d69bfdf11db92e669c9d66c5":"","_oembed_218af4a3dee8d3451730883eb225f792":"","_oembed_227c3f890c3864d9e6a1fdb10c66e97c":"<iframe title=\"New KAWS Art Exhibit in Fortnite! 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